Podcast: App Marketing & Design Tips for iOS & Android – App Masters


Interviews with the most admired app developers, designers and marketers including the minds behind Crossy Road, Facebook Messenger, Shazam, Tweetbot, Clear, and more.

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Recent Episodes

  • 572: App Audit on a New Game with Lorenzo Kirkpatrick

    Coming up is a coaching call where I give feedback and app marketing strategies for a listener's new game. Your mind will be blown away with addicting game elements, game design and how to name a game using popular movie titles and sports teams. Lorenzo K...

  • 571: Coaching Call About Outside the Box ASO Tips with Anna Rifai

    Coming up is a coaching call I did where you will discover how to name your app to highlight your app's benefits, outside the box ASO strategies and using popular Amazon books for app icon inspiration. Anna Rifai is the creator of Caveman The post 571: Co...

  • Interview on The App Guy Podcast

    Listen to Steve's interview on The App Guy Podcast and shares how to be successful App Developers. You will discover To massively successful app developers How to market his own apps Subscribe to The App Guy Podcast on iTunes: https://itunes.apple.com/gb/...

  • 570: Using AI to Save Lives with Brian Russel Davis

    Today's guest was an early Pandora engineer and now runs a development shop with a team of 20 developers. He shares his new project on using AI to help save the lives of domestic violence victims. While we do delve into some serious issues, you will also...

  • Productivity Hack for Scheduling Meetings

    Coming up, you're going to discover my favorite productivity hack that will help you earn more and keep you sane. The post Productivity Hack for Scheduling Meetings appeared first on App Masters.

  • 569: Voodoo PM on Creating Addictive Games with Gabriel Rivaud

    Today's guest is the former Head of Publishing and now Product Manager at Voodoo games. They have chart topping titles such as Snake VS Block, Paper.io, Fight List and more. You will discover his key elements of addictive games, how to install a great wor...

  • How to Maximize an Apple Feature for a Paid App

    Coming up what do you do when you land an apple feature for a paid app and you're not getting any sales? The post How to Maximize an Apple Feature for a Paid App appeared first on App Masters.

  • An Interview on The Brand Journalism Advantage: How To Get A Reporter’s Attention

    Listen to Steve's interview on The Brand Journalism Advantage and shares how to get Reporter's attention. You will discover: Use Instagram Engage: communicate with reporters about things they’re talking about. Give a reporter the exclusive: first right to...

  • 568: 10X Revenue with ASO and Apple Search Ads with Marco Wenisch

    I can't wait to share this indie success story. I met today's guest earlier in the year and since then he has 10X his app revenue using ASO and Apple Search Ads. You will discover his strategy for optimizing keywords in his Search Ads campaigns, a hack to...

  • The Best ASO Tool for Google Play (Part 2)

    This video is a follow up of my previous one where I shared things that you should be looking out for in optimizing in Google Play. The post The Best ASO Tool for Google Play (Part 2) appeared first on App Masters.

  • 567: Kids Apps Success Story with Gonzalo Rodriguez

    Today's guest has been featured on both Apple and Google Play with over 8 million downloads for their kids apps. You will discover how localizing their apps led to their growth, how he landed a Google Play feature and why he's removing all the in-app purc...

  • An Interview on Mobile Presence: ASO Shortcuts To Get Featured In Apple App Store

    Listen to Steve's interview on Mobile Presence and shares how to get featured in Apple Store. You will discover: How can you get featured in the Apple App Store? What is the best approach to pitch your app? When should you cut your price, or offer your ap...

  • 566: How to Build a Following on Medium with Dave Schools

    Today's guest is a writer, digital entrepreneur and strategist who runs the Entrepreneur's Handbook, a Medium publication dedicated to helping entrepreneurs succeed. He shares his tips on how to grow a following on Medium, how he started charging his audi...

  • 565: How to Market a Game Profitably with Jeff Gurian

    Today's guest is the VP of Marketing & Ad Monetization at Kongregate and he shares how to market a mobile game profitably and at scale. You will discover how they start A/B testing during the game conception phase, why they focus on ad engagement as a cri...

  • My Favorite Graphic Design Service for Apps

    I'm going to reveal you my favorite service to help you scale up your emoji apps and lower your design costs. I've used this service for app icons, screenshots, and even iMessage stickers. Affiliate link for Design Pickle: http://www.appmasters.co/design...

  • An Interview on Breaking the Borders: How to Create Buzz for Your App Launch

    Listen to Steve's interview on Breaking the Borders and shares how to Create Buzz for Your App Launch. You will discover: How Steve got into the app space The first assignment Steve had in marketing One thing that Steve feels like they do really well righ...

  • How to Growth Hack a Subscription App

    You're going to discover how to run my favorite growth hacking strategy for a subscription app. The post How to Growth Hack a Subscription App appeared first on App Masters.

  • 563: The Basic Questions to Ask Before Developing Your App with Michael Sacca

    Today's guest went from running his own agency to running Crew.co and then selling the company to Dribbble. You will discover the basic questions you should ask yourself before developing your app.  Also, he shares the key differences between a bootstrapp...

  • An Interview on App Academy Podcast: Steve Young – AppMasters.co and Successful Press Releases

    Listen to Steve's interview on App Academy Podcast and shares how he started AppMasters.co and Successful Press Releases. You will discover: Would you put more emphasis on the idea or the execution? How would you weigh each of them and why? Both are impo...

  • 562: Using ASO & SEO to Get Downloads with Romain Derrien

    Today's guest is an indie developer who went from reskins to learning how to code to building his own custom apps. You will discover how to easily get feedback from your users, Udemy courses to help you learn how to code, and using ASO and SEO to drive do...

  • The Best ASO Tool for Google Play

    Coming up, you will discover which ASO tool has the best data when it comes to optimizing for Google Play. We share real data and real rankings. The post The Best ASO Tool for Google Play appeared first on App Masters.

  • 561: AI Powered Meditation with Derik Lawlis

    Today's guest built an AI-powered meditation app with some of the biggest influencers in the mindfulness space. You will discover how he partnered with these influencers, strategies to get closer to your customers and lastly a downloads breakdown through...

  • 560: 10X Revenue with This Sales Formula with Jim Brown

    Today's guest has led two companies from $1 million to more than $10 million and now trains entrepreneurs how to 10X their revenue using a step-by-step sales formula. You will discover his formula along with a live demonstration of the process. Jim Brown...

  • The Biggest ASO Changes in iOS 11

    Coming up you are going to discover the BIGGEST, most IMPACTFUL changes coming up in the App Store for iOS 11 that will have a DRAMATIC impact on ASO. Special thanks to Phiture! Check out the complete presentation. App Store Optimization Stack The post...

  • 559: Successful In-App Marketing Campaigns with Dustin Amrhein

    If you're only using push notifications to re-engage with your customers, then you need to keep up with the times. In today's episode you will discover successful types of in-app marketing campaigns which include in-app messages and surveys. Also, listen...

  • An Interview on The How of Business: Starting & Growing a Small Business

    Listen to Steve's interview on The How of Business and shares how to start and growing a small business. You will discover: Steve share some of the challenges he experienced with starting his small business. Steve explains how he funded his start-up. “If...

  • 558: Why Apps Fail (Hint: Engagement) with Vasilii Diachenko

    Today's guest talks about the number one reason why apps fail - engagement. He talks about using personalization and app tutorials to make sure your downloads turn into engaged, raving fans. Also, listen to the part of the show where he shares a growth ha...

  • The Most Cost Effective App Marketing Strategies

    You are going to discover the most effective app marketing strategies to boost your downloads. See full infographic: http://www.appmasters.co/wp-content/uploads/app-marketing-strategies-infographic.png Get exclusive launch pricing on the new App Masters A...

  • 557: Bootstrapping an App Builder with Ian Naylor

    You will discover how today's guest bootstrapped his company by talking to businesses in person so he could scale his learnings digitally. Now he has raise a bit of investment money and you will want to hear his lessons on funding and things you should st...

  • An Interview on Daily Spark: Unique Success Path

    Listen to Steve's interview on Daily spark and shares how he achieved unique success path his mobile app business . Subscribe to Daily Spark on iTunes: http://dailyspark.co/itunes Subscribe to Daily Spark on Stitcher http://dailyspark.co/stitcher Subscri...

  • 556: Game Launch Q&A with Usman Salim

    Coming up is a consulting call I did where you will discover game launch answers including ASO for casual games, strategies that indies should adopt from big studios and can a cold email actually help you get featured by Apple. The post 556: Game Launch Q...

  • 3 Tools to See Apple App Store Featured Apps History

    You will discover a free tool to help you see if you landed an Apple Feature and also help you monitor future features. The post 3 Tools to See Apple App Store Featured Apps History appeared first on App Masters.

  • 555: Google Play Indie Success Story with Elliot Schrock

    Today's guest has more than a million downloads and is living comfortably off the apps that he built in his spare time. And you won't believe how simple they are. You will discover the mistake that most app developers make (hint: market research), how he'...

  • An Interview on Marketing Access Pass: How to Build a Mobile App Business that Generates Passive Income

    Listen to Steve's interview on Marketing Access Pass and shares how he left his $120k salary corporate job to pursue his passion with his mobile app business . You will discover: How to create Mobile Apps on the side to generate some passive income When i...

  • 554: Later Life Entrepreneurship with Charlie Nooney

    Today's guest is the Chairman and CEO at MobiTV which allows pay TV and on-demand TV providers to stream broadcast TV on mobile and streaming devices. You will discover tips on later life entrepreneurship, putting your ego in check and fund raising advice...

  • Apple Feature Request Form 🍎

    Coming up, I'm going to share the new way that you have to pitch Apple to land a feature. Stay tune. If you want to see how we've helped 12 of our clients get featured by Apple and 3 alone in May 2017, then join us on the live webinar that is happening on...

  • 553: Using AR & VR for Knowledge Transfer with Mark Cheben

    Today's guests shares how some of the biggest companies are using augmented and virtual reality to train their employees and transfer knowledge. You will discover the future of AR and VR, lessons from him being laid off and finally how to communicate comp...

  • An Interview on Xoomly: App Marketing Genius

    Listen to Steve's interview on xoomly and how he became the top mobile app developers . You will discover: Want to build a top 10 mobile app or game? Learn from the top mobile app developers in the space as they share tips and tricks on how they built the...

  • This is the Best Investment I’ve Made 👌

    Since the beginning of the podcast and my app entrepreneur journey there's one single investment that I've made that has changed everything for me. This investment has doubled my business year over year. This investment allows me to NOT do any outbound ma...

  • 552: Shutting Down An Award-Winning App with Binary Formations

    Today's guests are returning to the podcast to update us on their indie adventures in the app space. You will discover how they shut down their award winning, Apple featured app, starting a consulting arm of the business and re-evaluating an Apple only st...

  • The #1 Apple Feature Mistake That You Can Make (and How to Fix It) 😩

    Coming up, you're gonna discover the number 1 mistake that most app creators make when trying to land an Apple Feature. Stay tune. Join us for the live masterclass: http://www.appmasters.co/apple The post The #1 Apple Feature Mistake That You Can Make (an...

  • 551: Facebook Targeting Hacks with Manol Georgiev

    Coming up is the presentation from our App Masters Connect Vegas about Facebook targeting hacks with my friend Manol. This presentation is heavy on visuals so I recommend checking out the video, however, if you're busy you'll get a ton out of it with just...

  • An Interview on SMB Stories: Turn Your Side Hustle Into A Real Business

    Listen to Steve's interview on SMB Stories and how he turn his side hustle into a Real Business. You will discover: Being a small business owner of a side business is no small feat. Most people don’t do it. Starting a side business is serious stuff! And w...

  • 550: How to Finance Your App’s Growth with Martin Macmillan

    Coming up is the presentation from our App Masters Connect Vegas with Pollen VC's founder Martin Macmillan. You will discover how to accelerate your app's growth with their platform along with a very cool financial forecasting tool to help you determine y...

  • Best ASO Tools Case Study (Part 1) 🤓

    Coming up you will discover which app store optimization (ASO) tool has the most accurate data to help you increase downloads for your app. I'm going to share real results from clients comparing the accuracy of each ASO tool. Get our FREE ASO Masterclass:...

  • 549: Color Switch Creator on Game Design with David Reichelt

    Coming up is the presentation from our App Masters Connect Vegas with David Reichelt, the creator of the hit game Color Switch. He shares how he went from working at a valet to 160M downloads, mindset design and his strategies for building Color Switch. D...

  • An Interview on Eventual Millionaire: Mobile App Marketing That Gets Results

    Listen to Steve's interview on Eventual Millionaire and how his Mobile App Marketing Gets Results. You will discover: • How to use LinkedIn to get featured by Apple store. • Where to find under-served and starving markets to promote your apps. • What to i...

  • LTS: Happy Being Small

    In this "Love the Struggle" episode, I share what happened when I tried to grow too fast and realizing that I'm happy being a small team. The post LTS: Happy Being Small appeared first on App Masters.

  • 548: Entreprise Sales for Non Sales People with Pek Pongpaet

    Coming is the presentation from our App Masters Connect Vegas with my friend Pek. He shares how he's able to sell to some of the biggest brands, his brilliant land and expand strategy and how selling into the future will help you grow sales. PekPongpaet i...

  • The Apple Feature Case Study That Led to 2 More Apple Features

    Coming up is an Apple Feature case study that will just warm your heart and make you want to work with us. Be careful before you watch this. Stay tune. Get the EXACT email that we used to land an Apple Feature: http://www.appmasters.co/appleemail The post...

  • 547: Insights on the Future of App Marketing with John Koetsier

    Coming is the presentation from our App Masters Connect Vegas with John Koetsier. He shares some amazing data on the future of app marketing as it pertains to ASO, App Store reviews, and fraud from ad networks. John Koetsier is a Mobile Economist at TUNE....

  • An Interview on EOFire: The FIRST host of EOFire (besides John)

    Listen to Steve's interview on EOFire and how he hustled his way to becoming the FIRST host of EOFire (besides John). You will discover: 1) Building a business doesn’t mean you have to start from scratch—start with the resources you have. 2) You can only...

  • 546: Project Management Built By The End User with Christine Ziebell

    Today's guest went from being a lawyer to now running a SaaS company and she shares who she built her project management platform with end users and no developers. You will discover how she came up with her idea, got early feedback from past clients, and...

  • 4 Dirty Little Secrets of App Store Optimization

    Coming up I'm going to share 4 dirty little secrets of ASO that some app developers are using to hack their way into the top keyword rankings. The post 4 Dirty Little Secrets of App Store Optimization appeared first on App Masters.

  • 545: Warner Bros. Games UA Manager on Fundamentals of User Acquisitions with Winnie Wen

    Today's guest has managed a combined user acquisition budget of over $50M and she shares the fundamentals of user acquisition. You will discover key metrics for your soft launch, what platforms are best for downloads and which ad creatives convert the bes...

  • An Interview on Side Hustle Nation

    Here's my interview on the Side Hustle Nation podcast! You will hear about the early days of the podcast when I was just doing hosting it on the side. You'll discover how I used lunch breaks, early morning, and late nights, to put out two episodes a week...

  • 544: Job Matching Based on Personality with Kieran Canisius

    Today's guest is building a platform that matches jobs in the life sciences based on personality. You will discover how to balance building a product while running a services business, how to identify issues with relationships and processes and tips on ma...

  • The Tools We Use to Land 12 Apple Features in 16 Months

    Coming up you will discover seven of our favorite tools to use when trying to get our clients featured by Apple. Get the email template we use to get clients featured by Apple: http://www.appmasters.co/appleemail Last week, we talked about the Apple Featu...

  • 543: YouTube Influencer Marketing for App Downloads with Pascal Clarysse

    Today's guest is an expert on using YouTube influencers to drive downloads for your app. You will discover his strategy to find out if a YouTuber is worth their price, how an indie game company went from 0 to 1M downloads in 5 days and how to find your mo...

  • 542: How to solve the biggest pain points with David Burhenne-Sanderson

    Today's guest went from accountant to building products at Facebook. You will discover how he raised $1M with just an idea, how he got early traction through Product Hunt and why starting with a focus on the business side will ruin your product. David Bur...

  • Apple Feature Timeline (with Email Template)

    Getting your app featured by Apple is one of the best ways to drive and generate traffic; ultimately converting into hundreds of thousands of downloads – entirely for free. But the main problem is that, how exactly do you get featured amidst the myriad of...

  • 541: Running an Agency After a Successful Product with Jo Overline

    Today's guest made over a $1M with his viral app, The Ugly Meter, and he shares how he transitioned from a successful product to running a software development agency. You will discover how they help startups rapidly prototype their MVP, why planning is s...

  • 540: Udemy Growth Strategies with Alex Genadinik

    Coming up you will discover Udemy growth strategies from my man, Alex Genadinik. He shares how to white label your Udemy courses for additional revenue, the secret YouTube tag strategy and his 3 sentence business plan. Alex Genadinik is Founder at Problem...

  • Google Play ASO: How to Optimize Your Keywords

    Coming up is the exact ASO strategy that we use to help our clients increase keyword ranking and increase their downloads on Google Play. It's a dandy! The post Google Play ASO: How to Optimize Your Keywords appeared first on App Masters.

  • 539: Hacking Growth with Sean Ellis

    Today's guest is the guy that actually coined the term "growth hacker" and he shares his 4-step formula for hacking growth for your company. Plus listen to the end of the episode where I will giveaway 10 books to you. Sean Ellis is CEO and founder of Grow...

  • 538: How to Dominate Facebook Ads for App Installs with Manol Georgiev

    Today's guest is a user acquisition specialist for Facebook and Instagram and he shares his best tips for running ads on those platforms. You will discover how to research your users, what makes a highly engaging ad creative and a simple hack to increase...

  • 537: Glu’s CRO on How to Grow Ad Revenue with Chris Akhavan

    Today's guest is the Chief Revenue Officer at Glu Mobile and he shares how to increase ad revenue for your mobile games. Also, you will discover how to use live ops to keep users engaged, the evolution of user acquisitions and what they look for in studio...

  • 536: App Store Optimization for Google Play with Shakkeel Ahmed

    Coming up is a strategy call that I did with someone who has an app that allows you to turn your wallpaper into a gateway for discovering great stories. You will discover ASO strategies on Google Play, working with influencers to promote your app and last...

  • How to Improve Yelp’s ASO Strategy

    Yelp is going to HATE me for doing this! Do you think that App Store Optimization is dead? Are you questioning if ASO is the right growth strategy for you? Well some of the biggest companies in the world are now using ASO to increase rankings and grow dow...

  • 535: How to Scale a Company Using a Remote Team with Brian David Crane

    Today's guest became a self-made millionaire by the age of 30 and now travels with several of his closest friends as a digital nomad. You will discover how to create a disruptive business using a cash flow business, tips on how to run a remote team and a...

  • 534: From Social Network to #1 Facebook Alternative App with Cyril Moutran and Stephane Philipakis

    Today's guests first started to build their company as a new social network in 2006 and now have the biggest Facebook alternative app. You will discover the difficulties of building a social network, how almost running out of money led to their breakthrou...

  • 533: Kid Friendly Monetization with Eldad Ben Tora

    Today's guest sold his previous company for a reported $115M and now he is the Co-Founder at KIDOZ, the fastest growing content discovery platform for kids. Eldad Ben Tora is Chief of Revenue & Co-Founder at KIDOZ. The post 533: Kid Friendly Monetization...

  • 532: Q&A with 15-year-old App Creator Max Goldberg

    Today's guest is a 15-year-old app creator who created an app that shows you the waiting times at restaurants and bars. We discuss how to get traction for his app, product strategy and which social networks would work best for advertising. Max Goldberg is...

  • 531: How Blake Smith Ran 22 Business Models in 6 Weeks

    Today's guest was running out of money for his startup so he ran 22 business models in 6 weeks and finally found one that worked. You will discover how he ran those tests, how to model your business before you start and really valuable fundraising tips. B...

  • LTS: Feeling Like You Are Not Doing Enough

    Coming up, I share a story of a night where I couldn't sleep and how a passage from the book The Happiness Equation put things in perspective. The post LTS: Feeling Like You Are Not Doing Enough appeared first on App Masters.

  • 530: Embracing Focus, Feedback, and Failure with Brendan Ciecko

    Today's guest started his first company at the age of 13 and now is the founder and CEO of Cuseum, a technology startup that helps museums engage their visitors. You will discover why it's important to put your ideas out into the world, how to approach sa...

  • App Promotion on musical.ly: 3 Things You Must Know

    musical.ly is the most under-priced platform to promote your app. However, here are three things you should know before you run a musical.ly app promotion campaign. See video: https://youtu.be/mGI-OBA7LwE The post App Promotion on musical.ly: 3 Things You...

  • 529: Sales for Those Who Hate Sales with Daniel Goebel

    Do you hate sales? Well pony up cowboy, because today's guest shares some simple tactics that you can use to improve your sales pitch. Also, listen to how he's using the free Hubspot tool to set up meetings with 98% of his leads. Daniel Goebel is CEO and...

  • 528: Simple Mindset Hacks with C-Note

    Today guest tells us why the graveyard is the richest place in the world and he shares simple mindset hacks to help you find success in life and business. Also, listen to the part of the show where he shares 3 simple, overlooked tips when developing an ap...

  • Should I use “.com” in App Store Optimization?

    Coming up I share if you should use wish.com or wishcom in your app store optimization. Watch the video here: http://www.appmasters.co/use-com-app-store-optimization/ The post Should I use “.com” in App Store Optimization? appeared first on App Masters.

  • 527: How to Use Probability in Your Product Strategy with Elad Shoushan

    Today's guest has raised over $11M and trained over 1.5M students for his test prep company, Ready4. He shares his advice on how to use probability in your product and business strategy, the beginning days of the company and how a trip to China became a p...

  • The Power of an In-Person Mastermind

    Let me tell you about a friend of mine who was running a full-time app business building reskins. After a year on his own, he had to find a job because there wasn't enough revenue coming in. You have to listen to see how he's turning it around because of...

  • 526: How to Launch a Game with an Influencer with Joe Neale

    Coming up is a strategy call that I did with someone who is launching a game with a popular boxer. You will discover how to launch an app with an influencer, what social networks to promote the app and how to pitch Apple for a possible feature. SPONSORS B...

  • How to Launch an App on a Shoe String Budget

    Coming up I share two simple ways to launch your app on a shoe string budget and share how to execute EVERYTHING we would do if you could hire us. See all the strategies here: http://www.appmasters.co/how-to-launch-an-app-on-a-budget/ Join us at our maste...

  • 525: The Most Powerful PR Strategy for Startups with Jennifer Spencer

    Coming up is a crash course with the newest member of the App Masters team Jennifer Spencer. We break down our favorite PR strategy, share our best tips to engage through cold emails, and what to say in those emails. SPONSORS B7DEV.com is the one-stop sho...

  • 3 Simple Mindset Shifts That Doubled My Business

    Sometimes it's not always strategies that help you grow, it's the way you think about business from a macro level that leads to extreme growth. In this episode, I share 3 simple mindset hacks that have doubled my business. Get our break-even pricing for A...

  • 524: Beginner’s Guide to Monetizing Apps with Ads with Itamar Rogel

    Today's guest relies on ads to monetize his over 5M downloads and he shares the beginner's guide to monetizing non-games with ads. You will discover why it's generally better to get the user to pay upfront, which ad formats pay more and which networks you...

  • How to Find musical.ly Influencers for App Promotion

    I share why musical.ly is one of the best marketing channels for app downloads along with how to find the influencers, which ones to target and the best day to promote. The post How to Find musical.ly Influencers for App Promotion appeared first on App Ma...

  • 523: How to Launch a Social Media App with Alejandro Rioja

    Coming up is a call I did with someone who wanted advice on how to launch a social media app. I share advice on launch strategies, product features and leveraging other social networks for growth. Alejandro Rioja is the Co-Founder and CEO at Flux Ventures...

  • The Event Focused on People

    Want to join me in Vegas for an amazing 2-day event on April 19-20? This event combines the best of conferences and masterminds and is completely centered around making meaningful connections. You can get my break-even price of just $499 until March 10th....

  • 522: What Could Go Wrong With Outsourcing (and How to Detect It Early) with Chaim Sajnovsky

    Are you outsourcing your app development? Well today's guest provides us with 4 things that could go wrong and how to detect them early. Also, he shares why it's a bad sign if your developer does NOT want to share the code. Chaim Sajnovsky is the founder...

  • How to Soft Launch iOS Games

    Here's a simple strategy to soft launch iOS games and get valuable user feedback on a shoe string budget. Sample TouchArcade Post: http://forums.toucharcade.com/showthread.php?p=3961088 The post How to Soft Launch iOS Games appeared first on App Masters.

  • 521: Facebook’s VR Designer on Future of Virtual Reality with Gabriel Valdivia

    Today's guest is a virtual reality designer at Facebook and he shares the lessons he learned from a year long project that didn't come to fruition. Plus, he shares his advice on the future of VR, how to sell a project at a big company and new design tools...

  • What Got You Here, Won’t Get You There

    Coming up, App Masters has a new hire! I talk about doing things that make you uncomfortable and how the things that got you to this level in business, won't get you to the next. So let's get uncomfortable... The post What Got You Here, Won’t Get You Ther...

  • 520: Game Distribution, Monetization & Retention with Mike Ouye

    Today's guest is the VP of Growth at FunPlus, a mobile social gaming company that publishes and develops games worldwide and acquired in 2014 for $980M. He shares his advice on distribution, monetization and retention strategies including geo based beta t...

  • 519: How to Productize Your Services Agency with Keith Shields and Josh Tucker

    Are you running a services agency? Well today's guests share their system for productizing their app development firm and the full transparency they give to their clients. Also, they share how to scale down your app idea to an MVP, advice on homepage mark...

  • 518: The Unconventional Way to Building a Sustainable Mobile Game Business with Neil Pettitt

    Today guest's runs a sustainable mobile game company whose apps have been featured by Apple multiple times and he suggests that we should forget about LTV and retention and just focus on building quality games. He shares his advice on game design, cross-p...

  • 517: Cold Emailing Tips with Derek Andersen

    Today's guest is the founder of Startup Grind, a 125-city community hosted in 60-countries that mentors entrepreneurs, and he shares cold emailing tips that have landed him amazing speakers. One of his tips is to send the email around 1-3am. Also, listen...

  • Outdo You

    Stop f'en comparing yourself to others. Just outdo you every single day and fight the inner demons inside of you. The post Outdo You appeared first on App Masters.

  • 516: Using Snapchat to Drive Downloads with Timothy Armoo

    Today's guest built an online publication and sold it at the age of 17, but the interesting part is that he used influencers on Facebook to drive traffic to the website. He took that knowledge and now has an influencer marketing company that has worked wi...

  • 515: Revolutionizing How People Give Online with Gret Glyer

    phone the impact your donation made. It's a great cause and you'll hear how failing at crowdfunding a home for a widower in Malawi led him to creating this company. He's gone on to build over 100 houses for orphans and widows and even crowdfund a $100,000...

  • Focus on Top Line Revenue

    Why you should focus on top line revenue and how that led to my biggest month ever in January 2017. The post Focus on Top Line Revenue appeared first on App Masters.

  • 513: The Fundamentals of a Successful App Business with Itamar Rogel

    Coming today's guest has generated over 5M downloads creating apps around passions such as technology, sports, science and more. He shares his advice on understanding the business fundamentals of a successful app business. Also, listen to how they come up...

  • Hate Your Job as an Entrepreneur?

    Coming up is a weekly segment I'm testing out called Love the Struggle where I share what's going on in my world and lessons learned along the way. This week, I talk about how I hate client work and how that led me to finally realizing that I actually lov...

  • 512: Diner Dash Lead Designer on Game Design with Nick Fortugno

    Today's guest was an English teacher who later became the lead designer on the blockbuster game, Diner Dash. He breaks down his process for coming up with highly engaging games for major brands and media companies. Also, listen to his advice on making you...

  • 511: The Importance of Paid Acquisition with Matt Fossati

    Today's guest is a successful indie game developer and he shares the importance of using paid acquisition for your mobile games. Also, listen to his tips on learning how to program, user workflow and what he learned selling heavy machinery. Matt Fossati i...

  • 510: How to Use the Blue Ocean Exercise with Ian Small

    Today's guest is the CEO at Audiobooks.com and he shares how he started at the company on a 3-week contract 11 years ago and how he rose to the top. Listen to his tips on how to get a company to buy into your project, using the strengths finder tool to ma...

  • 509: Building a SaaS Product From The Ground Up with Stuart Hall

    Are you looking to create a SaaS product in the app space? Well today's guest talks about building a product for himself and turning it into a successful product used by major brands such as Evernote and Uber. He shares his advice on SaaS pricing, figurin...

  • 508: How to Create Innovative Products With User Centric Thinking with Olivier Plante

    Today's guest built a keyboard app with 100,000 users and he shares how he built the app with user centric thinking and design. Also, he shares how he got early beta users, overcame investors saying this was just a keyboard company and how he built a prod...

  • 507: App Store Reviews and Apple Search Ads with Tendelle Sheu

    Coming up is a recorded Q&A call where I share my advice on black hat ASO strategies, Apple Search Ads, and buying App Store reviews. TendelleSheu is the Head of Product at Party with a Local. SPONSORS If you're looking for an affordable way to drive thou...

  • 506: Free Course on Influencer Marketing for App Downloads

    Coming up is an influencer marketing course that you can only find on the new App Masters Academy. The presenter is Victor Ricci who is known for his work on Vine, amassing over 1 million followers in less than 7 months. From there he founded Trend Pie, a...

  • 505: Free Course on Advanced ASO Strategies

    Coming up is an advanced ASO course that you can only find on the new App Masters Academy. Your truly will share 7 advanced ASO strategies to help you grow your organic downloads. Steve P. Young is the founder of App Masters. SPONSORS If you're looking fo...

  • 504: How to Name Your App in a Competitive Market?

    Coming is a free strategy call where I share my advice on how to come up with an app name in a competitive market and the tools I use to find similar terms to help you rank better for your target keyword. Zenko Gunawan is the founder at Vitell Mobile. SPO...

  • Why Your Side Hustle Delays Your Real Business

    Coming up, I'm gonna tell you why your side hustle is actually delaying your real business and why if you're a side hustler, you're really not an entrepreneur. Stay tuned. *************** Check out our app marketing agency: http://www.appmasters.co/ Follo...

  • 503: How Do You Know If There’s Interest in Your Idea?

    Coming up is a recorded Q&A call where I share my advice on how do you know if there's interest in your app idea, what's the best way to get the word out, and when to move on to your next app idea. Julia Zhao is a mobile software developer. SPONSORS If yo...

  • 502: Community Building 101 with Moshik Raccah

    With multiple exits under his belt, today's guest shares the importance of community during any entrepreneurial journey. He shares why it's important to keep a community relatively small, how to prepare for entrepreneurship and why finding early success i...

  • 501: The Benefits of Consulting with Elizabeth Boylan

    Are you trying to build a product business but having a hard time making money? Well today's guest talks about the benefits of consulting and using it to build your product business. Also, after we stopped recording she actually came back on to discuss a...

  • The Unconventional Way to Build ANY Business

    Coming up, I'm going to share the unconventional way to build any business. It's the same way that I've built my business and many have used to build multi-million dollar businesses. Stay tune. The post The Unconventional Way to Build ANY Business appeare...

  • 500: Growth Hacking Relationships with Steve P. Young

    We made it! Episode 500 is finally here. I want to say thank you so much for tuning in to the podcast. I really appreciate you. For the 500th episode I actually wanted to bring my wife on the podcast, but we couldn't make the times work so she will be on...

  • 499: Testing Out a New Show Format with Jason Burke

    Today's guest and I went to the same high school yet we really didn't talk until I started the podcast. We talk about our personal fears, running a business, and even play a new game called "Urban Smart". It's a new format of the show that I'm testing out...

  • Why You Should Cut Your Goals in Half (Backed By Science)

    Coming up I'm going to share why you should cut next year's goals in half and I got research why this philosophy will work. CHECK OUT OUR APP MARKETING SERVICES: http://www.appmasters.co/ The post Why You Should Cut Your Goals in Half (Backed By Science)...

  • 498: How Media Really Works with Allison Kugel

    Today's guest is a former model and journalist and she shares amazing tips on how to get media coverage including secrets that most PR people may not tell you. Also she shares how to not disappoint clients, using the triangle of information when pitching...

  • 497: Lessons From Launching a Social Media App with Ethan Rosenbaum

    Are you trying to launch a social media app? Well today's guest shares his journey and the lessons learned along the way including what he's pivoting into. Also, listen to the part of the show where he shares his project management tips to make sure a pro...

  • 496: Limited Beliefs with Len Wright

    Today's guest works with high achievers, entrepreneurs, influential leaders and top performing athletes to help them break through barriers in their lives, to tap into their true potential and reach for and exceed loftier goals. We talk about limiting bel...

  • 495: Fireside Chat with Aurora Klaeboe Berg

    Coming up is a friend that I got to know because of this very podcast. Aurora Berg is the Co-Founder and COO at Megacool. She used to be the VP of Marketing at Dirtybit, makers of the hit game Fun Run. We talk about the startup hustle, team mechanics and...

  • 494: Entrepreneurship for Creatives with Derk de Geus

    Today's guest was an art school drop out turned indie game studio co-founder and he shares how he how he went from developing apps for others to working with the biggest game publishers in the world. Also, listen to his tips about finding his first client...

  • 493: How to Pitch Netted with Michael Charboneau

    I've always said that PR isn't always great for downloads, but when we've had clients featured on Netted we've seen some tremendous growth. So, I brought on the Editor at Netted to share how to pitch him, what he looks for in apps and a formula you can us...

  • The Greatest Content Marketing Hack

    In this video, I want to share with you the greatest content marketing hack of all time. It's one where you can get your target market to contribute content to you allowing you to easily create content and attract the right people that will eventually bec...

  • 492: How to Triple Downloads Using Amazon mTurk with Jay Van Buiten

    Today's guests has tripled his downloads using Amazon's Mechanical Turk and he shares how you can use the service to get keyword ideas, localize your app and even increase your keyword rankings. Also, listen to the part of the show where he share his favo...

  • 491: Rovio’s Wilhem Taht on Goal Driven Game Design

    Today's guest is the Executive Vice President for Games at Rovio and he shares soft launch strategies, mobile game trends and even weighs in on the Ketchapp acquisition. Also, listen to his thoughts on the mystic story of how Angry Birds was the 52nd app...

  • Why Content Marketing Trumps Ugly Websites

    I'm going to share why content marketing trumps ugly and I mean butt ugly websites every single day of the week. And why when you have a proper content marketing strategy in place, you will never have to look for clients or customers. The post Why Content...

  • 490: Catching Up with MyAppVenture’s Scotty Ruth

    I catch up with Scotty Ruth who started an app podcast the same exact day that I started mine. He shares the struggles of entrepreneurship, going back to corporate life and how he's developed his self-awareness. If you are on the fence about going out on...

  • 489: Watch Your Users Use Your App with Kishan Gupta

    Do you know how your customers are really using in your app? Well today's guest built a platform that allows you to record video of user actions, see heatmaps and build user flows within your app. Also, listen to his tips on getting into an accelerator, h...

  • Advanced App Store Optimization Strategies

    Coming up I'm going to share some advanced ASO strategies that we use to help our clients double and even 5x downloads. Trust me when I tell you that this going to be some ninja stuff. Sign up for the live Advanced ASO Workshop. The post Advanced App Stor...

  • 488: Appsolute’s David Zilberfayn on Ad Monetization & App Marketing

    Today's guest is the founder of Appsolute Games, one of the biggest publishers in the the app space, and he shares how shutting down his first game led him down the publishing path. Also, he shares his insights on monetization, app launch strategy and how...

  • 487: How to Acquire Game Licenses with Gary Corriveau

    If you're wondering how to sign agreements with the biggest licensors, then you are going to get valuable tips on how to acquire these licenses for your games or apps. Also, listen to the part of the show where he shares the important lessons he's learned...

  • 486: Running a Business Without You with Jef Nielsen

    Today's guest has over 375 apps with 10M+ downloads and he shares how not overspending allowed him to find success in the app business. Also, listen to his tip about hiring employees that has allowed him to run his multiple businesses without his full inv...

  • September 2016: Crushing ASO

    Coming up is our September 2016 report card where I share our successes and failures including how we 5X downloads using ASO, why with content marketing you will have clients coming to you and finally feeling like a team. The post September 2016: Crushing...

  • 485: Biggest Lesson of Growing a Company with Aleksej Gubarev

    Today's guest runs or invests in 14 companies with hundreds of employees and he shares his advice on the biggest lesson of growing a company and evolving a product to the next level. Also, listen to the things his CFO put into place that turned his compan...

  • 484: How to Start and Grow a Consulting Business with Sam Ovens

    Today's guest built a $10M consulting business and he shares how to start your own consulting business, how to get new clients, and how to build your personal brand fast. Also, listen to his tip about using job boards to find industries that are growing....

  • 483: Google’s Jamil Moledina on How to Get a Google Feature

    Today's guest is the Games Strategic Lead at Google Play to talk about what Google is looking for in their featured games, how to approach Google for a possible feature and important components you should have in your games. Also, listen to how to make yo...

  • App Launch Timeline

    I'm going to share some important dates that you must know to ensure a successful app launch. The post App Launch Timeline appeared first on App Masters.

  • 482: How to Use Empathy in Business with Charles McKeever

    I catch up with my good friend Charles McKeever to talk about how he balances client work and having a full time job, how to get started running your own business, how he uses empathy when dealing with clients and so much more. Charles McKeever is Directo...

  • 481: Influencer Marketing Using Citizen Influencers with Jules Lund

    I've got a guest recommended to me by a listener, Adam Derrick, who is a well liked and awesome TV personality in Australia, Jules Lund. He shares why influencer marketing is more effective with citizen influencers also known as micro influencers and why...

  • 480: Your Instant In-Game Community with Spencer Liu

    Today's guest is the Co-Founder at KTplay which helped Crossy Road China double their weekend revenue with their in-game messaging system. You will discover the power of their platform, how to become a better leader, what to do when founder's disagree and...

  • 479: How to Retain Users with the User Experience Funnel with Tom Kinniburgh

    Do you want to learn how to better retain your users? Well today's guest has helped to create some of the largest gaming franchises on the planet and he shares his user experience funnel to show you how to really analyze your game design. Also, listen to...

  • 478: A Clever Tip on Selling Your Company with Michael Cole

    Today's guest was running out of cash for his previous company, Fit Brains, before a meeting with an investor friend completely turned the company around and was later acquired by Rosetta Stone in 2013. He shares his advice on selling your company, busine...

  • Live Q&A Call: Subscription Apps, Pricing Models & Pre-Launch Strategies

    Coming up is a live strategy call I did with someone in my audience where he picks my brain on growth strategies for subscription apps, pricing models, running paid to free campaigns, pre-launch strategies and a whole lot more. Trust me when I tell you th...

  • 477: The Analysis Before Making Your App with Dain Hedgpeth

    Today's guest have over 100,000 players for a $5 game and he shares the analysis that indie developers should be doing before creating their game. Hint, it's the same analysis that big studios perform. Also, listen to his journey from agency to now a prod...

  • 476: Backflip Studios’ Bryan Mashinter on Game Design, IAPs and More!

    I have the Game Director at Backflip Studios, Bryan Mashinter, who shares how he approaches in-app purchase conversions, game design and retention. Also, listen to the part of the show when he shares why it's so important to choose the people you surround...

  • August 2016: Another Apple Feature & Handling Difficult Clients

    Coming up, it's our monthly report episode where I share wins and loses from the previous month which includes another Apple Feature. That's four months in a row baby. Also, I'm going to share some of the difficulties I'm having as an agency owner and ent...

  • 475: Ketchapp’s Christian Calderon on Ad Monetization, User Acquisition and More!

    Today's guest is Ketchapp's Chief Revenue Officer, Christian Calderon, and he shares his advice on ad monetization including ad meditation, first impression and a few apps doing some cool stuff with rewarded video. Also, listen to the part of the show whe...

  • 474: Simplicity of Game Design with Trey Smith

    We have Buildbox founder Trey Smith to talk about his journey from making apps to now running one of the most popular game engines. He shares how he started a mastermind with some of the biggest names in the app business, the basic principles of game desi...

  • 473: How Henry Smith Raised $80K to Fund His Indie Development

    Are you trying to raise money on Kickstarter for your app? Well, today's guest raised $80K not for his app idea, but instead for himself so he could continue building his apps. Also, he shares all the strategies that helped him generate 4M downloads for h...

  • App Store Optimization: How to Double Your Keywords

    I'm going to share a really cool way you can literally double the number of keywords you are targeting for the US app store and any app store. The Definitive iOS Keyword Localization Guide https://sensortower.com/blog/ios-keyword-localization-guide The po...

  • 472: How to Grow Your App to 1M Installs with Joshua Anton

    Today's guest got kicked out of his home in his last year of high school and now runs an app company with over 1.2 million downloads. He reveals how he got user validation, comes up with revenue models, PR hacks and the 4 things that helped his app go fro...

  • 471: Taking the Plunge into Indie Life with Guido van Eijsden

    Today's guest shares how he made his jump into becoming an indie developer during the worst possible time in his life and the key lessons along the way. He also shares how he taught himself how to code in Swift, the biggest mistake he made, surveying his...

  • 3 Growth Hacking Strategies to Revive a Dying App

    I'm going to share three of my favorite growth hacking strategies to revive a dying app. Read all seven of my strategies here: https://www.entrepreneur.com/article/272738 The post 3 Growth Hacking Strategies to Revive a Dying App appeared first on App Mas...

  • 470: How TextGrabber Drove 1.5M Downloads in a Week with Michael Shubin and Artem Kumpel

    You will hear the story of how a big IT company went into the mobile space and how their approach to building successful apps. Also, listen to the part of the show where they share how one of their apps drove 1.5M downloads in just 7 days. Michael Shubin...

  • 469: Fireside Chat with Gabriel Machuret

    Today's episode is a bit different from the usual ones. Gab and I have an open and honest conversation about the current state of the app business, being a solopreneur, divorce, managing clients, our past fights, and a whole lot more. I would love your fe...

  • Case Study: 14,500 Downloads From a Paid-to-Free Campaign

    I’m going to share real data on the impact of running a paid to free campaign and why I believe it’s THE greatest growth hack in the app space. Learn more about the Paid to Free mini-course: http://www.appmasters.co/p2f The post Case Study: 14,500 Downloa...

  • 468: How to Build a Game in a Weekend with Colin Lane

    Coming up today's guest has multiple Apple Features to his name generating well over 6 million downloads and he talks about how to narrow the scope of your game so you can actually launch it. Also, listen to the part of the show where he shares how he com...

  • 467: How Tom Cheney Built The #1 Alternative Music Streaming Service

    Today's guest never intended to become an entrepreneur, but now he runs the #6 digital radio station in the world and the #1 single-stream alternative music destination and he shares his story and his advice on managing money as a CEO. Also, listen to the...

  • July 2016: Apple Feature Tip

    I’m going to share our wins and losses from July 2016 including a tip on how you can get featured by Apple. Check out our app marketing agency: http://runway.bz/ The post July 2016: Apple Feature Tip appeared first on App Masters.

  • 466: Influencer marketing for dummies with Victor Ricci

    Do you think influencer marketing is about finding the person with the biggest following and having them share your app or product? Well today's guest tells us why that is the biggest misconception and what you should really be looking for in your influen...

  • 465: App store optimization strategies beyond keywords with Ob Oberon

    Today's guest is a successful indie developer and he shares some amazing tips on ASO beyond keywords including how changing the order of his app's screenshots allowed him to increase downloads. Also, listen to the part of the show where he shares monetiza...

  • App Store Optimization Using Mobile Action

    Coming up I’m going to share how I use Mobile Action to perform App Store Optimization and the cool feature that will help you increase downloads. *************** Check out our app marketing agency: http://runway.bz/ Follow us: Twitter: https://twitter.co...

  • 464: How to Make Anything Fun (Especially in Business) with Luke Stoffel and Laura von Holt

    Are you struggling to get your business off the ground or just having one of those days? Well today's guests provide us with useful advice sprinkled in with amazing energy about how to make anything fun. Also, listen to the part of the show where Laura sh...

  • 463: The power of having your own book with Nick Raithel

    Do you want to leave a legacy and get more business opportunities? Well today's guest talks about the power of having a book and how he's simplified the entire book creation process. He also shares copywriting tips, how to talk to your customers, words th...

  • 462: The three rules of successful mobile products with SC Moatti

    Today's guest is the best selling author of mobilized and has held executive positions at Facebook, Trulia and Nokia. She shares a framework for creating successful mobile products which include what she calls the body, spirit and mind rules. She also tal...

  • 461: Former model creates platform to hire models and social influencers with Sandy Kacura

    Today's guest is a former Ford model turned tech entrepreneur and she talks about how she built a marketplace that allows you to hire models, photographers, social influencers and more. Also, if you're thinking about fund raising, listen to the part of th...

  • How to find low competition keywords for ASO

    Coming up I compare my two favorite ASO tools and how you can use them to decide whether to target a particular keyword for your app name or keyword field. Also, I share real data that shows you why it's so important to use both tools when performing app...

  • 460: How to acquire users in emerging markets with Nathan Eagle

    Today's guest built a platform that allows you to reach users in emerging markets and he shares how a failed business led him to this amazing opportunity. Also, listen to the story of when he took his company's revenues down to zero so that they could foc...

  • 459: How to sell your agency with Jason Swenk

    Today's guest sold his agency for over 7 figures and he shares how to grow your agency, the systems you need in place and things potential buyers are looking for when buying your business. Also, he lays out his 3 step process to signing clients to a year...

  • June 2016: Learn from what worked in the past

    Coming up I share some of the struggles I've been going through as a business owner and founder. Also, you will hear some of the wins from June 2016 which includes another Apple feature. The post June 2016: Learn from what worked in the past appeared fir...

  • 458: How to overcome the fear of failure with David Alwadish

    Are you having a hard time taking the entrepreneurial leap? Well today's guest started his first business handing out flyers to some of his friends and now runs a multi-million dollar company. He shares how to overcome the fear of failure, thinking outsid...

  • 457: How to prepare yourself for startup life with Andrew Davis

    Today's guest took the entrepreneurial leap and boot-strapped his on-demand car washing service for the first year and he tells us how to prepare yourself for startup life. He also shares how to research your startup idea, how to analyze unit economics an...

  • 456: Rent your data and get paid with John Robin

    Today's guest has over 65,000 users on his app that allows you to rent your data and get paid. He shares how he came up with this idea and how he was able to successfully launch it on Product Hunt. Also, listen to the part of the show when he shares the t...

  • 455: How to land an app publisher with Simon Crack

    Today's guest has hit the top 10 with a few of his apps using well known app publishers and he shares his outreach strategy along with things you need to have in place before doing your outreach. Also, listen to the key mistake that most app creators make...

  • 454: Empathetic innovation and using products to solve problems with Alexander Obenauer

    How do you identify and solve problems with software? Well today's guest shares his approach which he coined empathetic innovation and the two questions you should ask when talking to potential users. Plus, we talk about how he successfully launched on Ki...

  • 453: How to do cold calls to get your first sales with Oscar Macia

    Today's guest says the biggest mistake he made with his first company was building a product without a market, so for his current company he got early sales using just a prototype. He shares his strategy for cold calling customers that includes sending an...

  • 452: Exploring user acquisition channels with Paula Neves

    Look it's getting tougher and more expensive to acquire users, so I brought on today's guest to explore all the different channels we have to effectively gain traction without blowing through the budget. Also, listen to the part of the show where she shar...

  • 451: Best practices for location-based marketing with John Coombs

    Do you get excited when you hear the words beacons or geo-fence? Well today's guest built a location-powered mobile engagement tool and he talks about best practices and monetization using location-based marketing. But that's not all, we get into fundrais...

  • 450: How to phrase questions to learn from your customers with Matthew Morgan

    Today's guests talks about how he used Twitter to build up a list of 600 people that he could ask questions about the features in his app. He reveals his strategy for phrasing questions in a way that yields the most valuable answers. Also, listen to the e...

  • 449: The one price hack to increase downloads & sales with Troy Anderson

    Today's guest stumbled on to a brilliant hack that increases downloads for his paid app every single time he runs it. He shares this strategy and how you can use it in your app business. Also, listen to the part of the show where he shares how to be produ...

  • May 2016: Can press releases help with Google Play ASO?

    Coming I'm going to share some wins and loses from the previous month and also can press releases help you improve your keyword rankings on Google Play? You'll find out. Stay tune. *************** Check out our app marketing agency: http://runway.bz/ Foll...

  • 448: Automate your apps growth with Prabhjot Singh

    Do you want a way to automate your apps growth? Well today's guest co-founded a platform that automates personalized engagement based on usage and market insights. Also, listen to the part of the show where he shares how to build the right relationships t...

  • 447: How to get traction in emerging markets with Saju Abraham

    Are you trying to target emerging markets such as Latin America and parts of Asia. Well today's guest talks about marketing strategies that have worked for them to get phenomenal traction in these countries. Hint it's not just Facebook. Also, listen to th...

  • 446: How to sell your app business with Eric Owens

    Are you looking to sell your app business? Well today's guest has sold app businesses for Chad Mureta, Carter Thomas, and my friend Muoyo Okome and he shares what systems to put in place and what buyers are looking for in a possible sale. But that's not i...

  • 445: How to hit the top charts using influencer marketing with Steven Forkosh

    Today's guest says he can make even a blank app hit the top charts in the Apple App Store. So I brought him on to share some App Store secrets and also how to use influencer marketing to climb the charts. Also, listen to how he got Kevin Jonas of The Jona...

  • The greatest hack of all time for business and life

    Coming up, I'm going to share the greatest hack of all time for business and life in general. It's the strategy that has allowed me to turn my entrepreneurial spirit into becoming a real entrepreneur, being considered an "expert", having a multiple six fi...

  • 444: The story behind the viral game Steve The Jumping Dinosaur

    You will hear the inspirational story behind the viral game Steve the Jumping Dinosaur and how the creator received a $60K offer to sell the game during its first week of launch. And how it all started with him coming to the US for a summer program, worki...

  • 443: How to NOT undersell yourself with Norell & Zander

    Are you always giving in to what other people want? Well today's guests talk about ways you can stop underselling yourself and how to use psychology in your business activities. Also, listen to the way they like to talk to customers to get them to reveal...

  • 442: Why you must have internal disciplines as an entrepreneur with Mahesh Rajagopalan

    How do you deal with the ups and downs of entrepreneurship? Well today's guest shares the internal disciplines that he's build to successfully found two companies. Also, listen to the part of the show where he shares how he established a presence on a col...

  • 441: How to use influencer marketing to launch your app with Heidi Yu

    I've been fascinated by influencer marketing and how to leverage it during an app launch, so I brought on today's guest to talk through the strategy that has helped her clients get featured by Apple and reach the top free app for 5 days straight. Heidi Y...

  • The lazy way to get started on any project

    Coming up I'm going to share the lazy way to get started on any project. It's the same strategy that I used to host my very first live event. Watch full video: http://www.appmasters.co/lazy-way-get-started-project The post The lazy way to get started on a...

  • 440: Techcrunch writer Steve O’Hear on how to pitch him stories

    I've got Techcrunch writer Steve O'Hear to talk about the things you need to know when sending him a pitch and some ninja tips to make your pitch really stand out. Also, listen to the part of the show when I ask him rapid fire PR questions so he can call...

  • 439: Using design as a tool to solve problems with Max Talbot-Minkin

    Today's guest talks all about design and how to immerse yourself in the user's shoes to really solve her problem. Also, listen to the part of the show when he shares what NOT to ask someone when you're conducting a usability survey and the types of questi...

  • 438: How WWE is innovating in mobile with Rob Kligman

    How does a big media company innovate in the constantly changing mobile landscape? Well today's guess if the VP of Digital and Integrated Sales at WWE and he share how the company is bringing its content into the mobile space. Also, whether you are at a s...

  • 437: How to use Scrum in your business with Dave West

    I've use the scrum methodology to better organize and run my business and also my life, so I brought on today's guest to help us break down this methodology so you can do the same. Most people know Scrum for software development, but we both share ways we...

  • March 2016: 4 app marketing campaigns that completely failed

    Coming up I'm going to share some wins that we were able to achieve in March 2016 and also share some strategies that completely failed. Stay tune. App Marketing Agency from AppMasters.co: http://runway.bz/ The post March 2016: 4 app marketing campaigns t...

  • 436: How changing an app category led to an Apple Feature with Hillary Pitts and Alicia Midland

    Today's guests talk about how they used ASO to determine their app category and how that simple change led to an Apple feature and increased downloads. Also, listen to the part of the show where they share how they used local outlets to get press coverage...

  • 435: How to ask behavioral interview questions with Lizzy Hazeltine

    Are you starting to grow your team? Well today's guests talks about why team building is so important in an early stage business and how to ask behavioral type questions in your interview process. Also, listen to the part of the show when she shares how t...

  • 434: Entrepreneurial and growth lessons with Will Bunker

    I absolutely love this interview. It's with Will Bunker who start One-and-only.com which later became Match.com. He talks about how to talk to customers and why it's more important to find the most eager customers. We talk about industries that will becom...

  • Introducing App Masters Connect

    Coming up I'm super excited to be announcing my very first event unlike any other event you've ever experienced. Why? Because the primary focus is on you. We've got mastermind style hot seats, mentor break-out sessions and of course amazing speakers inclu...

  • 433: Color Switch creator on game design & creativity with David Reichelt

    I've got the creator of the hit app, Color Switch, to talk about game design including the two specific strategies he used to come up with the idea for the game. Also, listen to how a tragic event in his life led him to having the success that he is havin...

  • 432: How to build partnerships to scale downloads with Jason Stoop

    Are you looking to build partnerships with businesses who can bring hundreds or even thousands of downloads for your app? Well today's guest built a platform that is trusted by 1,000s of golf tournaments and hundreds of golf clubs and he shares the strate...

  • 431: Surviving the downturns of business with Zeeshan and Karina Hayat

    You will hear how this entrepreneurial husband and wife team stumbled into their business and how they've been able to grow it. Also, listen to the part of the show when they share how to survive and overcome a down turn in your business when a big client...

  • 430: Growth hacking for early stage companies with Mada Seghete

    Are you struggling to get your app or product service off the ground? Well today's guest is the co-founder at Branch Metrics and she shares her strategies about growth hacking for the early stage start-up for both the app and SaaS space. Also, listen to t...

  • 429: How to increase your app audience and impact with content marketing with Peggy Anne Salz

    How do you use content marketing to build your app audience? Well today's guest talks about the importance of content marketing in today's app climate and how you can get started. Also, listen to her step-by-step process in crafting a compelling story for...

  • 428: How to succeed in the app space today with Muoyo Okome

    Today's guest sold his app business for multiple six figures and talks about the strategies that are working in today's app climate. Also, listen to his ninja tips on how to reach out and secure relationships with major A-list influencers. Muoyo Okome is...

  • 427: The delivery happiness mindset with Tony DiMatteo

    Coming up how do you deliver happiness to your customers and clients? Well today's guest talks about how having a delivering happiness mindset completely changed his business. Also, listen to the part of the show when he reveals the three things he looks...

  • How to pitch a Product Hunt moderator

    Coming up I'm going to reveal the strategy that we used to pitch a Product Hunt moderator completely cold and the things to include in your email to make their lives easier. Check out the app marketing agency arm of AppMasters: http://runway.bz/ The post...

  • 426: What is likely to get featured by Apple with Kevin Wolstenholme

    Today's guest has been featured by Apple 8 times and he talks about game design and what Apple wants to see in their featured apps. Also, you will hear a common theme on what it takes to really make it in the app business or any business for that matter....

  • 425: Localization: Do’s and Don’ts with Rachel Rener and Mai-Anh Peterson

    I've heard from friends and past guests that localizing their app has led to increases in app downloads up to ten fold. So I brought on two amazing guests to give us a lesson on localization including tips on design, coding, and even testing. Rachel Rener...

  • “Double Up” Your Apple App Store Feature

    Coming up, you're going to hear how we helped a client get featured by Apple, and the secret double up strategy we used to maximize his downloads. Stay tuned. The post “Double Up” Your Apple App Store Feature appeared first on App Masters.

  • 424: How to build win-win relationships with Jonathan Nelson

    Today's guest went from ER nurse to running an accelerator with the largest network of entrepreneurs with over 200,000 members in 44 countries. He shares his advice on what makes a great pitch, what they look for in their startups, and how to build win-wi...

  • 423: Why experience is NOT everything Sylvain Dufour

    You will hear from an entrepreneur who left France and started a company that went on to raise $50M. He shares his advice on hiring, raising money and why you do NOT need experience to get your company going. Also, listen to the end of the show when he ta...

  • 422: The early guerilla marketing tactics of Gametime with Brad Griffith

    You will hear how today's entrepreneur learned how to code the first version of his app and the resource that he used. Also, listen to the guerilla marketing tactics he used in the early days to validate his idea which has now raised over $13M. Brad Griff...

  • 421: The constraints of mobile games with William Volk

    Today's guest has been in the gaming space since 1979 and he talks about the evolution of games and what is working today. Also, listen to the part of the show where he shares the constraints of mobile games and how you can use it to achieve success in mo...

  • 420: Persevere using breathing exercises with Dr. Oren Fuerst

    What do you do when times are rough and business may not be going as expected? Well today's guest built an app that monitors your heart rate and gives you breathing exercises so you can chillax. Dr. Oren Fuerst is the Chairman and Founder of Eco Fusion. S...

  • 419: The art of early stage startup with Ami Ben-David

    You will hear from an entrepreneur who has been involved in 6 early stage startups about how to bridge the gap between idea and actually running business. Also, listen to the clever product hack he used to get feedback from early users that helped hone hi...

  • 418: How to build an all-star team with Jay Steele

    Coming up you will hear from an entrepreneur who sold two companies to Blackberry and why selling the first time was one of the more difficult points in his career. Also, listen to the interview questions he asks potential employees and what to do when so...

  • 417: How to monetize a freemium game with Aaron Fletcher

    Today's guest has over 15 years in the gaming industry and he walks us through the 3 models of monetizing a freemium game and what model is best moving forward. If you love games like I do then you'll definitely want to take notes. Aaron Fletcher is Found...

  • 416: The one feature that increased viral coefficient with Jackson Latka

    Today's guest went through 7 developers before finally launching version 1 of his app and he talks about the one feature that led to increasing his app's viral coefficient. Also, listen to the part of the show where he shares his advice on the things you...

  • 415: The Next Web Editor-at-Large on pitching the press with Martin Bryant

    You know how I've been blogging, podcasting and webinaring on how to pitch the press, well I brought on The Editor-at-Large at The Next Web to see if my strategies are just plain baloney. If you ever wanted to know how to pitch, then stop all distractions...

  • 414: How to survive as an entrepreneur with Philippe LeBlanc

    You will hear the story of how today's guest overcame a competitor launching 3 weeks before his app launch and having to let go of one of his co-founders and best friends. Plus, stay to the very end when we talk about how to acquire users when you are sel...

  • 413: How to figure out what customers want with Baruch Kogan

    What in the world do you say to customers to see if they actually want your product? Well, today's guest tells me I'm doing it all wrong and shares how they approached users to understand what features to build in their product. Here's a quick hint: start...

  • 412: How to pitch your vision with Paul Rosa and Sean Roth

    You will hear the story of how these two entrepreneurs almost ran out of money and the clever strategy they used to save it and raise over $100K. Also, rather than asking them for tips on how to pitch, I asked one of them to actually pitch us so we can le...

  • 411: How to add accessibility features into your app with Nick Barbato

    Today's guest stumbled upon having accessibility features in his apps and now has won numerous awards for being one of the best apps that are accessible to  the blind. And in this episode, you will discover how to add accessibility features to your app. A...

  • 410: Why you should lose your ego with Josh Weiss

    Are you like me and you get embarrassed or ashamed when you have to ask a business question? Like I should already know this? Well today's guest had a humbling start to his current business and talks about why it's important to lose your ego and emotions...

  • 409: Build a product for your everyone with Noah Rosenberg

    Today's guest talks about the importance of finding and building a product for your "everyone" and shares a strategic method to creating products and services that customers want. Also, listen to the part of the show where he shares why being on EOFire wa...

  • 408: How Edwin Simonds landed a publishing deal with Ketchapp

    Today's guest talks about how he landed a publishing deal with Ketchapp for his very first game including the exact words he used to get their attention. Also, if you are stuck building your first app, then listen to the part of the show where he shares h...

  • 407: How to Negotiate Cheap Deals with Keeran Janin

    Today's guest built an app called What Time that is a social network for smart watches. He talks about selling his first business, running out of cash for his second and how to break through when you are lacking in confidence. Also, listen to the part of...

  • 406: The tactics of a habitual hustler with Corey Breier

    Today's guest interviewed 50 amazing entrepreneurs including Tim Ferris, Andrew Warner, John Lee Dumas to discover how they structure their days. You will hear about their habits and routines. Also, listen to the part of the show where he shares his hustl...

  • 405: How to Talk to Customers to Improve Virality and Design with Julian Kabab

    You will hear how four founders on a small table in Paris went on to build an app that has raised over $2 million. He is passionate about talking to his customers and he reveals how the company invites customers to a focus group and the questions that hel...

  • 404: How Pooductive got massive press with Marco Hernandez

    You will hear from an entrepreneur who booked a one way ticket to San Francisco from Munich and how he cleverly set up in-person meetings with a few notable professors. Also, listen to the part of the show where he reveals the clever hacks he used to get...

  • 403: The Key Ingredients to Creating a Top Mobile Game with Chris Ye

    Today's guest is the co-founder of Uken Games and he reveals us two key ingredients that they've used to create hit titles such as Bingo Pop, Titans and now Kings of Pool. Also, listen to the one hack on how to find the top players of competing games so y...

  • 402: How to Create Pre-Launch Buzz with Steve P. Young

    Coming up is a recording of a course that I did on how I created pre-launch buzz for the launch of my app, oSnap. You will discover the strategies I used to generate over 24,000 views on my content, generate over 100 email addresses and eventually use the...

  • 401: The future of IoT and weather with David Mitchell of AccuWeather

    Are you fascinated by IoT technology? Well today's guest is the VP of Emerging Platforms at AccuWeather and he talks about the future of IoT and the impact that weather plays. Also, listen to the part of the show where he shares a great habit that has con...

  • 400: How to use novelty to craft a good PR story with Danny Hughes

    Are you trying to get press for your app launch? Well today's guest talks about how you can add novelty to make your story stand out to a reporter. Also, if you're thinking about getting into app development then listen to the part of the show where he sh...

  • 399: How Slickdeals grows & cultivates a community with Jeffrey Storey

    Are you looking to build a community within your app? Well today's guest is the Director of Mobile Product at Slickdeals and he tells us how to cultivate a community so that they want to contribute to your product. Also, listen to the part of the show whe...

  • 398: How to apply the Steve Blank customer development process with Julio Vasquez

    Today's guest says one of the big mistakes that he made is building his app right after he had the initial idea. Looking back on it he would talk to his customers potential customers first to help him figure out what features to build and how to market it...

  • 397: How Joshua Javaheri Raised $500K While in College

    You will hear how a college student raised half a million dollars with just a pitch deck and designs of his app. He reveals what he put into the pitch deck and some tips you can use if you are looking to raise money. Also, he talks about why you should st...

  • 396: Tips for Building Enterprise Apps Quickly and Efficiently with Burley Kawasaki

    Today's guest talks about a shift that's happening in the app space from consumer facing apps to enterprise apps for internal use and he shares how you can quickly and efficiently create enterprise level apps. Also, listen to his tips and tricks on how to...

  • 395: How Coaching Can Increase Your Business and Productivity with Tony Stubblebine

    Coming up you will hear how today's guest raised $150,000 from Ev Williams of Blogger and Twitter fame, from just a coffee meeting. Also listen to why having a coach can help you excel in your business, life, and health. Tony Stubblebine is CEO and Found...

  • 394: How to Polish Your Idea Before Hiring a Developer with Chaim Sajnovsky

    What do most developers make a mistake? Full and general spec and mockup Mistakes when creating a flow holes Chaim Sajnovsky is the Founder of b7dev.com. Chaim Sajnovsky https://www.linkedin.com/pub/chaim-sajnovsky/4/349/500 b7dev.com http://b7dev.com/ Th...

  • 393: How to Communicate with Engineers with Sean Porter

    Are you a product or design person that has a hard time communicating your vision to a developer? Well today's guest shares the core skills of a good product manager and how to properly communicate to engineers. Also, listen to the story of how a dinner w...

  • 392: App Marketing on Pinterest with Mason Day

    You'll hear how today's entrepreneur founded his app company with funding from his employer. Also, listen to the big set back in his company and how he used Pinterest to turn it all around. Mason Day is Co-Founder at GrowIt! Mason Day https://twitter.com/...

  • 391: The Analysis You Should Do Before Building Your Product with Keith Casey

    If you're like me you just go from idea to building without thinking through the whole idea. Well, I think that's a big mistake and today's guest tells us that development is the easiest part of the process and shares the analysis that we should do before...

  • 390: How to Promote Yourself Properly with Aliza Sherman

    Do you have difficulty with writing a bio or trying to sell yourself? Well today's guest talks about how to properly promote yourself and hook people from the start. Also, if you are looking to speak at conferences then listen to her tips about how to fin...

  • 389: How a Pitch Competition Turned into a VC Investment with Jon Frangakis

    You will hear a story of how this entrepreneur immediately joined the Marines after the 9/11 tragedy and how that has shaped his entrepreneurial career. Also, listen to how a pitch competition was the big breakthrough he needed to get VC investment. And l...

  • 388: How to Get Started in App Development with David Fisher

    Want to become an rockstar iOS developer? Well today's guest is a professor of app development and talks about the exact structure that you should use to learn iOS development. Also, if you want to speaking at conferences or teaching, then listen to the p...

  • 387: How to Interview Your Customers with Lance Jones

    You know how people always say talk to your customers well frankly I have no idea what I'd ask them. That's why I brought on today's guest to talk about the questions that he likes to ask and how he uses that data. Also, listen to the part of the show whe...

  • 386: Soft Launch Strategies for Hit Titles with Enrique Tapias

    Are you just launching your app worldwide upon your first release? Well I have the CEO of Genera Games, makers of Disney Frozen Freefall and Run Forest Run, to talk about what countries to launch in, what metrics to look at and the marketing push behind a...

  • 385: How to Find the Value of Your Agency with Doug Hexter

    Are you having trouble finding the benefits or value that you can provide to your clients? Well listen to how today's guest found the value within his company and how that helped him get more clients. Also, listen to the part of the show where he shares h...

  • 384: How to Use Technology to Change the World with Kurt Collins

    How do you use technology to make a real impact in the world? Well today's guest talks about the importance of trying to find the role that technology plays in the world and how you can find ideas just by paying attention to world events. Also, listen to...

  • 383: How to Increase Your Signup Conversions with Cobi Druxerman

    Are you looking for ways to improve your signup conversions? Well today's guest is the co-founder at Taplytics and he shares how Frank and Oak increased their signups by 150%. Also, listen to the part of the show where he shares the tools and tactics that...

  • 382: Finding the Right Features by Asking Why with Wyatt Gallagher

    Are you building your app right after you get the initial idea? Well today's guest had his app featured by Apple and Techcrunch and he reveals his process of finding the right features by asking why a few times to yourself. Also, listen to the part of the...

  • 381: How Misko Dzamba Raised $80K for His Physical Product

    Are you looking to create your first physical product? Well today's guest reveals the step by step process he used to create and then raise over $80,000 for his smart pet monitor on IndieGoGo. Also, listen to how he learned about the importance of marketi...

  • 380: How Personalizing a Pitch Led Press and Partnerships with Daniel McLean

    Are you having trouble getting a response from a reporter or influencer? Well listen to how today's guest personalized his pitch to get media exposure and also a partnership with Verizon. Also, listen to the part of the show when he shares some questions...

  • 379: Interview Questions You Should Ask a Potential Co-Founder with Ray Christian

    Are you looking for a co-founder to start your next business? Well today's guest found his co-founders through mutual friends and he talks about the key questions that helped him decide if they were a good fit or not. Also, listen to how he leverage a pos...

  • 378: How to Get Accepted into an Accelerator with Jean-Francois Chianetta

    Today's listen to how today's guest started the company on the side while still in a corporate job. He also shares how tips on how to get your start-up accepted into an accelerator. Also listen to how he leverage tradeshows to get press and early customer...

  • 377: How Relationships Can Lead to an Acquisition with Julian Ing

    Are you running an agency and wondering what your end goal will be? Well today's guest talks about how leveraging his business relationships led to him selling his agency. Also, listen to the part of the show where he shares how to find the right investme...

  • 376: A Simple Blueprint to Validate Your Product Idea with Michael Smith

    You know how most entrepreneurs rush to build their idea before really validating or doing any type of research? Well today's guest shares a simple blueprint that you can use to validate and research your next idea. Also, if you are running an agency or f...

  • 375: Learn How to Raise Money for Your App with Josiah Humphrey

    Today's guest started his company 4 years ago at the age of 18 and now has grown it to over 200 employees across 3 continents and he talks about one of the most important entrepreneurial skills that you can have. Also, listen to the part of the show where...

  • 374: How an Indie Husband and Wife Team Gets Featured by Apple with Diane and Kevin Hamilton

    Coming up how do you get featured by Apple without doing any type of outreach? Well today's guests have been featured by Apple as Editor's Choice and they talk about simple things you can do to make sure Apple is aware of your app. Also, if you are thinki...

  • 373: How A Simple Icon Change Led to 8x More Downloads with Mike Smithwick

    Are you looking for dead simple ways to increase your downloads? Well today's guest talks about how a simple icon change led to 8 times more downloads for his free app. Also, if you are a programmer then listen to the part of the show where he shares how...

  • 372: Mafia Wars Founder on The Mechanics of an Addicting Game with Roger Dickey

    Coming up I have the founder of Mafia Wars to talk about the mechanics that you need to have to create a winning and addicting game. Also, listen to the part of the show where he shares how to choose what you should be working on by thinking like an inves...

  • 371: Build Apps With No Technical Skills with Daniel Hindi

    Are you looking to build your first app or start an agency to create apps for other businesses? Well today's guest is the CTO of Build Fire and he shares just how easily you can create an app with the platform. Also, listen to the part of the show where h...

  • 370: Learn How to Develop and Market Your App with Reinder De Vries

    Are you looking to develop and code your first app? Well today's guest put together a course that will teach you how to do that and how to actually market it once it's functional. Also, listen to the part of the show where he shares how he built and valid...

  • 369: The Importance of Personal Branding with Rakesh Nigam

    Today's guest created MOVIEQU, the Shazam for movie trailers, and we talk about the simple tactics he used to land a meeting with a Fox executive through a cold phone call. Also, listen to the part of the show where he talks about the importance of person...

  • 368: The Simple Way to Get Press for Your Games with Rushing Vise

    In this episode you will hear from two indie developers who used a website to get press coverage for their game. We talk about a lot of tools and tricks that you can use for marketing a mobile game. Piotr Bula is the Independent Business Owner of Rushing...

  • BONUS: How to Get Featured by Apple Without Any Connections

    Coming up is a video that I recorded for my friend CodeWithChris.com where I show you the exact process that I've used to helped many of my clients get featured by Apple. Full video and blog post: http://www.appmasters.co/how-to-get-featured-by-apple-with...

  • 367: How to Find The Right Publisher with Juan Maria Claveria

    If you are into making games then this is the episode for you. Today's guest created the hit game, Ramboat, and we talk about game design, prototyping and finding the right publisher so you don't have to do it all as an indie. Also, listen to the part of...

  • 366: The Importance of a Good On-Boarding Process with Quentin Zervaas

    Did you know that a poorly done on boarding process can literally kill your app's retention rate? Well today's guest talks about the importance of a good on boarding process and how he eventually created his. Also, listen to the part of the show where we...

  • 365: Appcelerator Co-Founder on Iteration & Building Problem Solving Products

    I've got the co-founder of Appcelerator, makers of the popular Titanium platform, to talk about how they iterate as a company and build products that solve a real need in the market. He also shares how he transition from consulting work to building a VC f...

  • 364: Finding a Technical Co-Founder with Lili Godbout

    Are you a business person who desperately needs a technical co-founder? Well listen to how today's guest found the right technical partner for her app business. Also, listen to the beginning of the episode where she shares her inspiration for the app. Lil...

  • 363: How to Embrace Uncertainty with Warren Packard

    Today's guest was a partner at the VC firm DFJ where he spearheaded over two dozen investments and realized eighteen exits. He shares his extensive knowledge on startups, entrepreneurship and how to use probability when starting your business. Also, liste...

  • 362: How to Find Product Market Fit with Offir Gutelzon

    Coming up today's guest sold his previous company, PicScout, to Getty Images for $20M and he talks about the importance of finding product market fit early on in development process. Also, listen to how he leverage the tech press to get coverage on more n...

  • 361: How to Add the Dopamine Effect to Your Product with Sachin Dev Duggal

    You know that feeling you get when someone likes your photo on Facebook or retweets you on Twitter. Well it's called the dopamine effect and today's guest talks about how he found the core features to add that same sensation to his product. Also, listen t...

  • 360: The Key Ingredient to Success in Sales & Business with Jason Demant

    Are you having trouble selling your product? Well today's guest walks us through his strategy for sales that propelled from sales manager to CEO in a year. Also, listen to one of his sample emails that he used to get a response from a lead. Jason Demant i...

  • 359: How to Host a Memorable Event with Ryan Costello

    Coming up today's conversation was so stinking good that I didn't do my normal ad reads. If you ever thought about running an event, then listen to Ryan's tips on how to create memorable events, how to find sponsors, and so much more. And towards the end...

  • 358: Simple Game Development Cycle with Kendra Corpier

    Are you overwhelmed by the process of creating a game? Well today's guest breaks down a simple game production cycle that you can use to turn your idea into a real working product. Also, if you're struggling to make it work as an indie developer listen to...

  • 357: Build Your Email List in Mobile Apps with Jorge Diaz

    How do you build an email list through your app? Well today's guest talks about the strategy that he used to build a list of 47,000 emails and how that led him to build his list building mobile platform. Also listen to the tool that you can use to easily...

  • 356: How to Dynamically Price Your App with David Renard

    Did you know that changing your app's price can dramatically increase downloads and sales? Well today's guest built a platform that allows you to easily and automatically change the price of your app and in-app purchases. Also, listen to the 5 key drivers...

  • 355: The Future of Smart Lighting with Beatrice Witzgall

    Did you know that lighting impacts your mood and biology? Well today's guest built smart lighting technology and she talks about the settings you need to become more productive, relaxed, and romantic. Also, if you are looking to transition from client wor...

  • 354: Lessons in App PR with Matt Ronge

    Today's guest walks us through his PR strategy that landed him coverage on The Verge, The Next Web, Gizmodo and many more publications and helped him achieve 50,000 installs during its launch. Also, listen to the one tip about how to make your app and pre...

  • 353: How to Approach Influencers & Celebrities with Garret Alan Jiroux

    How do you approach influencers and celebrities about your app? Well today's guest breaks down his process from working with a few big stars. Also, listen to the part of the show when he talks about how he hustled his way to raising money for his startup....

  • 352: From Zynga to Building a Safety Companion with Preet Anand

    Today's guest was the youngest lead product manager at Zynga and he talks about leaving Zynga and building his latest startup called Bluelight. Also listen to how talking to users actually helped him overcome a low point in his entrepreneurial career. Pre...

  • 351: How to Work With Internet Celebrities with Herdjie Zhou

    Are you looking to work with some influencers in your space? Well today's guest lined up relationships with the biggest internet cat celebrities and he shares his approach along with the partnership agreement. Also, listen to his mindset about not failing...

  • 350: Techcrunch Co-Founder on How to Generate Big Ideas with Keith Teare

    Today's guest is a serial entrepreneur, investor and co-founder of Techcrunch and he walks us through his process for generating with big ideas. Also, if you're thinking about raising money, then listen to how you can tell your startup's story that will m...

  • 349: How to Build a Local Social Network with Marc Lewis

    There seems to be a trend in the mobile space about building social networks based on your location, but I believe many are doing it all wrong until I spoke to today's guest. Listen to why he decided to build a social network on top of hotels and why that...

  • 348: The Power of Localizing Your Apps with Ben Jarris

    I break the normal AppMasters format to bring on a three time guest, Ben Jarris, to talk about what worked during his launch for Drop The Chicken 2. There's some valuable content about localization, reaching out to YouTubers, and what sponsorships really...

  • 347: A Better Way to Mobile A/B Testing with Nancy Hua

    Are you spending all your time in workflows and mockups? Well today's guest says there's a better way to use your time and it's by easily testing your content and user experience. She shares the biggest mistakes she sees from apps and how the top apps con...

  • 346: Barriers to Viral App Growth with David Jones

    What are some barriers that are prohibiting your app's viral growth? Well today's guest built a mobile marketing automation platform and he shares the key components to increasing your k-factor. Also, listen to the part of the show where he shares valuabl...

  • 345: How Latergramme Grew to 290,000 Users with Ian MacKinnon & Roger Patterson

    Coming up is the story of how Latergramme started out at a hackathon and grew to over 290,000 users. You will hear about how it all began, how they work with some of the largest brands including YouTube and the NFL, and how the founders finally decided on...

  • 344: A Shark Tank Rejection & Never Quitting with Lori Cheek

    Coming up is an inspirational story of how a female founder overcame some tough times that included appearing on the Shark Tank and not getting a deal, living out of a suitcase, and running out of money. Also, listen to the creative marketing tactics that...

  • 343: When I Almost Quit with Steve P. Young

    Coming up is a solo episode where I give you an update on what's been going on in my world and share with you a story of a time when I almost quit - stay tune. Steve P. Young https://twitter.com/stevepyoung AppMasters.co http://www.appmasters.co/ The post...

  • 342: How Tom Smith Built The Platform for Emojis

    Today's guest is an ex-Apple employee and he shares why he decided to leave the company and pursue his entrepreneurial career. He also shares how the company started as a stand alone app and how it has evolved into a platform. Also, he shares his advice o...