Recent Episodes

• Turn Slow Times Into Sales

  Alex Goldfayn is a three-time Wall Street Journal bestselling author and one of the world’s most sought-after sales speakers. He’s the CEO of The Revenue Growth Consultancy, helping B2B companies generate millions in organic sales growth every year. In th...

• How to Adapt, Thrive, and Stay Human in an AI-Driven World

  We are diving into the future of marketing in 2025 with Sara Nay, CEO of Duct Tape Marketing. Together, we discuss how AI is reshaping the marketing landscape and why blending cutting-edge technology with timeless human elements, like emotional intelligen...

• How to Think Strategically About AI Tools

  Dan Sanchez is an AI marketing strategist, consultant, and creator of the AI-Driven Marketer podcast. He’s a leading voice in the intersection of artificial intelligence and marketing strategy, helping businesses harness AI for content creation, automatio...

• AI’s Real Role in Marketing

  Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media Studios and a leading authority on digital marketing, content strategy, and SEO. With two decades of hands-on experience and author of Content Chemistry, Andy joins John Jantsch...

• Win Clients by Leading, Not Following

  Blair Enns is a globally recognized thought leader in creative agency sales and the founder of Win Without Pitching, a revolutionary approach that empowers agencies to lead client engagements without giving away free work. He is the author of bestselling...

• How to Win Media with AI-Powered PR

  Jon Mest is the founder of JustReachOut.io, a cutting-edge PR software platform, and ChatRank.ai, a breakthrough tool for AI-driven SEO. With over a decade of experience helping entrepreneurs and businesses land powerful media coverage, Jon shares his ins...

• The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All)

  As a small business owner, you're constantly wearing different hats, from CEO to salesperson to project manager – but what's the secret to juggling it all without burning out? In this insightful episode, John explores the seven critical roles every entrep...

• How to Stay Visible in the AI Search Era

  In this solo episode, John unpacks why traditional SEO is no longer enough and how businesses must shift toward search visibility in the age of AI. He explores the impact of zero click searches, E-E-A-T, and AI overviews, and shares actionable strategies...

• Local SEO Tactics for the AI-Powered Web

  David Hunter is the CEO of Local Falcon, an AI-powered local SEO platform, and founder of Epic Web Studios, a leading digital marketing agency with over 15 years of industry experience. In this episode, he joins John Jantsch to explore how AI overviews an...

• How AI is Rewriting the Customer Journey

  With over two decades of experience helping small businesses thrive, John dives solo into this episode to explore how AI is revolutionizing the buyer's journey. He breaks down the stages of his signature “Marketing Hourglass” framework and shares how busi...

• AI, Authenticity, and the Future of PR

  Christine Perkett is a seasoned entrepreneur, communications strategist, and co-founder of The Nova Method—a pioneering PR and marketing firm focused on audience-first strategy and brand trust in the age of AI. She is also the founder of Perkett PR and a...

• Why It's Time to Retire the Idea of Retirement with Derek Coburn

  Derek Coburn is a seasoned financial advisor, entrepreneur, and bestselling author of Networking Is Not Working. He is the co-founder of Cadre, an exclusive community for CEOs and entrepreneurs, and a respected voice on redefining success and fulfillment....

• How Leaders Should Really Use AI

  Geoff Woods is the #1 international bestselling author of The AI-Driven Leader: Harnessing AI to Make Faster Decisions and the founder of AI Leadership and the AI Driven Leadership Collective. As a former Chief Growth Officer of a global company, Geoff br...

• Why Balance Is a Lie for Entrepreneurs

  Mike and Kass Lazerow are seasoned entrepreneurs and investors, best known for co-founding Golf.com and Buddy Media—acquired by Salesforce for $745 million. They've backed nearly 100 early-stage startups, contributing to over $10 billion in realized gains...

• AI Ethics in Marketing: Why Strategy and Responsibility Must Go Hand in Hand

  Paul Chaney is a veteran digital marketer, B2B content strategist, and publisher of the AI Marketing Ethics Digest on Substack. In this episode, Paul joins host John Jantsch to explore the crucial yet overlooked intersection of AI and marketing ethics. Fr...

• The Anti-Agency Model: A Bold New Future for Marketing Services with Sara Nay

  Sara Nay, CEO of Duct Tape Marketing and longtime collaborator with John Jantsch, joins the show to unveil a bold new approach to delivering marketing services—the Anti-Agency Model. With over 15 years of experience leading strategy and innovation, Sara b...

• Why Tiny Experiments Might Be the Key to Sustainable Success

  Anne-Laure Le Cunff is a neuroscientist, entrepreneur, and founder of the wildly popular Ness Labs—a platform focused on mindful productivity and creative experimentation. A former marketing executive at Google, Anne-Laure brings both scientific rigor and...

• Human Connection Is a Growth Tactic

  Jonathan Grabowski is the co-founder and Chief Marketing Officer of Penji, an innovative on-demand graphic design platform known for delivering unlimited custom design services with a human-first approach. Under his leadership, Penji has grown into a 500-...

• Why Knowing Yourself Is Your Greatest Asset

  Suzy Welch is a New York Times bestselling author, and professor at NYU Stern School of Business. She’s also the creator of Becoming You, a proven method for aligning your values, aptitudes, and interests to design a purpose-driven career. In this episode...

• Give Your Marketing Strategy a Smart Upgrade

  Keith Lauver is a serial entrepreneur, seasoned marketing strategist, and founder of Atomic Elevator, the company behind Ella—an AI-powered marketing platform transforming how brands approach strategy and execution. He has launched six companies and raise...

• 5 Ways Google Search Console Can Help Your SEO Strategy

  John breaks down five powerful ways to use Google Search Console to transform your SEO strategy. From uncovering high-intent search queries to improving click-through rates and measuring true search visibility, this episode offers practical insights that...

• Outsmarting AI: Secrets to Human-Centered Marketing

  Mark Schaefer is a globally recognized marketing futurist, bestselling author of Marketing Rebellion and The Content Code, and host of the top-ranked Marketing Companion podcast. He’s also a keynote speaker and trusted strategy consultant to some of the w...

• How to Think Strategically About AI Tools

  Dan Sanchez is an AI marketing strategist, consultant, and creator of the AI-Driven Marketer podcast. He’s a leading voice in the intersection of artificial intelligence and marketing strategy, helping businesses harness AI for content creation, automatio...

• Build Trust by Saying What Others Won’t

  Marcus Sheridan is a globally recognized keynote speaker, author of They Ask, You Answer, and founder of one of the world’s most visited swimming pool websites. With over 750 keynotes delivered—including TEDx—and features in The New York Times and Forbes,...

• The New SEO Playbook for Business Growth

  John dives deep into the evolving landscape of SEO in this solo episode. He breaks down what today’s marketers need to know about zero-click searches, AI content, Google Search Console, and how to build search strategies that actually drive conversions. W...

• Win by Focusing on Your Core Users

  Shane Murphy-Reuter is the President of GTM at Calendly, a leading scheduling software platform trusted by millions. With a proven track record in scaling SaaS companies like Intercom and Webflow, Shane brings deep expertise in product-led growth, sales s...

• Bridging the Courage Gap in Your Business

  Dr. Margie Warrell is a bestselling author, leadership coach, and global authority on courage, risk-taking, and transformational leadership. She’s worked with Fortune 500 companies, coached C-suite executives, and spoken at the US Congress—empowering thou...

• SEO Tactics That Actually Work in 2025

  Prasanna Dhungel is the co-founder and managing partner at Grow By Data, with nearly two decades of experience leading innovation in marketing, tech, healthcare, and SaaS. A graduate of Cornell, Princeton, and Kellogg School of Management, Prasanna brings...

• Your Book Launch Needs a Marketing Plan

  With experience marketing over 1,000 books, Alex Strathdee (CEO of Shelf Life and author of Before the Bestseller), shares why most authors fail to sell books and what to do instead. From free reader seeding to building an author email list and launching...

• The Future of Marketing Is More Human Than Ever

  Carlos Gil, global marketing leader, bestselling author of The End of Marketing, and Brand Evangelist at GetResponse, shares bold, future-focused insights on why traditional marketing is fading and how humanizing your brand is the key to standing out in t...

• Build a Brand Gen Z Wants to Work (and Buy) From

  I chat with Len Silverman—seasoned entrepreneur, longtime Learning Center owner, and author of Mesh: Aligning Your Personal Brand with Gen Z. With over 30 years of business experience and a front-row seat to Gen Z's development, Len offers expert insights...

• Why AI Isn’t Replacing You—It’s Freeing You

  I chat with Keith Lauver—serial entrepreneur, product launch veteran, and founder of Atomic Elevator, the company behind the high-definition marketing platform Ella. With over $34 million raised for product launches and clients like Trader Joe’s and Whole...

• How Businesses Can Thrive in Uncertain Times

  Struggling to navigate uncertainty in your business? In this episode of the Duct Tape Marketing Podcast, I sit down with Bill Canady, seasoned business leader and author of From Panic to Profit. With over 30 years of experience driving business growth and...

• How to Outrank Big Competitors in Search

  Struggling to outrank big competitors in Google search? In this episode of the Duct Tape Marketing Podcast, I chat with Sam Dunning, founder of Breaking B2B and expert in SEO for revenue—not vanity metrics. Sam reveals how businesses can escape the traffi...

• 7 Paths to a Successful Startup

  Want to know what it really takes to build a successful business? In this episode of the Duct Tape Marketing Podcast, I sit down with Lori Rosenkopf, Vice Dean of Entrepreneurship at the Wharton School and author of Unstoppable Entrepreneurs: 7 Paths for...

• The Truth About SEO, AI, and Content in 2025

  Want to know where SEO is headed in 2025? In this episode of the Duct Tape Marketing Podcast, I sit down with Bruce Clay, the "Father of SEO" and founder of BruceClay.com. With nearly three decades in search engine optimization, Bruce shares expert insigh...

• Agency Growth Starts with Existing Clients

  Agency growth consultant, author, and podcast host Max Traylor discusses how marketing agencies can dramatically increase profitability by focusing on existing client relationships rather than constantly chasing new business. Max shared strategies for imp...

• How Small Businesses Win on Reddit in 2025

  Reddit's EVP of Business Marketing and Growth, Jim Squires, discusses strategies for small businesses and agencies to harness the platform's powerful community-driven marketing potential. Speaking on the intersection of targeted advertising and organic en...

• Why Selling Less Could Be the Key to Earning More

  Traditional sales tactics not helping your business grow? On this episode of the Duct Tape Marketing Podcast, I chat with Chuck Blakeman, a seasoned entrepreneur who's built 13 businesses across 10 industries and authored bestselling books. Chuck explains...

• The Zero-Click Internet: What It Means for Your Marketing Strategy

  Is Google stealing your traffic? In this episode of the Duct Tape Marketing Podcast, I sit down with Rand Fishkin, co-founder and CEO of SparkToro and one of the most influential voices in SEO and digital marketing. We dive into the rise of the zero-click...

• The 7 Roles Every Small Business Owner Must Master (and How to Manage Them All)

  As a small business owner, you're constantly wearing different hats, from CEO to salesperson to project manager – but what's the secret to juggling it all without burning out? In this insightful episode, John explores the seven critical roles every entrep...

• How to Attract Your Ideal Customers with the Right Brand Archetype

  Sara Nay sits down with Jane McCarthy, a seasoned brand strategist and author of The Goddess Guide to Branding. Jane shares her expertise on goddess archetypes and how businesses can use Carl Jung’s archetypes to build a compelling and emotionally resonan...

• Why Storytelling is the Most Powerful Business Skill (and How to Master It)

  Join me for a fascinating conversation with Mike Ganino where we explore the art of storytelling as a game-changing business tool. Mike, a dynamic keynote speaker and author of "Make a Scene," has left his mark on everything from viral TEDx talks to leade...

• Storytelling Converts Better Than Sales Tactics Every Time

  Join me as I chat with copywriting expert David Garfinkel, the author of The Persuasion Story Code. Our conversation explores why storytelling in marketing creates deeper connections than traditional sales methods. David shares how the right mix of persua...

• Low Budget, Big Impact: Crafting Video Ads with Humor

  Emily McGregor, the creative force behind PenguinCat Creative, joins me to talk about the art of making marketing actually fun. Drawing from her two decades of crafting hilarious, high-converting campaigns for major brands and influencers. Emily shares he...

• Cold Outreach Strategies That Actually Work in 2025

  Matthew McQuinn of Coldlytics shares his expertise in transforming cold outreach into a powerful lead generation engine for digital agencies and B2B companies. Through personalization and laser-focused prospecting lists, Matthew reveals how businesses can...

• The Franchise Playbook: Insider Tips for First-Time Buyers

  Join Alex Smereczniak, founder of Franzy.com, as he and John Jantsch dive into the greatest generational wealth transfer in history, the growing trend of people breaking free from their 9-to-5, and how Franzy’s transparent platform is helping individuals...

• How to Adapt, Thrive, and Stay Human in an AI-Driven World

  We are diving into the future of marketing in 2025 with Sara Nay, CEO of Duct Tape Marketing. Together, we discuss how AI is reshaping the marketing landscape and why blending cutting-edge technology with timeless human elements, like emotional intelligen...

• The Framework That Transformed My Business (And Can Transform Yours Too)

  On this episode I had the opportunity to talk with Nick Sonnenberg, founder of Leverage and Wall Street Journal bestselling author of Come Up for Air, to explore his CPR framework for transforming business productivity. Nick shares expert insights on fixi...

• Why Your Focus Groups Are Failing and What to Do Instead

  Join me for a fascinating conversation with with brand strategist Jacqueline Lieberman, founder of Brand Crudo and trusted advisor to industry giants like Google, Unilever, and Lexus. She introduces us to her groundbreaking Anti-Focus Group methodology, w...

• Stop Killing Ideas! Use "Yes, And" Instead of "No, Because"

  In this episode of the Duct Tape Marketing Podcast, I interview Duncan Wardle, former Head of Innovation and Creativity at Disney. Duncan, who played a transformative role at Disney Imagineering, Pixar, Marvel, and Lucasfilm, shares how he fostered a cult...

• Why Two Weeks Notice Is Hurting Workplace Culture

  In this episode of the Duct Tape Marketing Podcast, I interviewed Robert Glazer, founder of Acceleration Partners, a global partner marketing agency, and author of the bestselling book Rethinking Two Weeks Notice. Robert is an expert in workplace culture,...

• The Secret to Smarter, Focused Productivity

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jay Papasan, a bestselling author, VP of strategic content at Keller Williams Realty International, and co-creator of The One Thing. Jay has dedicated his career to helping individuals and...

• Walking Billboards and QR Codes: Revolutionize Your Sales Strategy

  This episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I interviewed Amanda Holmes, CEO of Chet Holmes International, and a maestro in the realm of sales strategy. We dived into the fascinating world of unconventional marketin...

• How To Produce Better Content With Collaborative AI

  This episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary content AI tool, Lately AI. With over two decades of experience in me...

• How to Build Game-Changing Strategy by Choosing Your Customers and Competition

  This week's episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Marketing Hall of Famer and frequent guest, Seth Godin. A renowned expert in marketing, entrepreneurship, and strategic philosoph...

• Lifting the Founder’s Curse: Unlocking Business Value Beyond Yourself

  This episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Deiss, a serial entrepreneur, author, and the founder of digitalmarketer.com. Our discussion begins with his latest book, "Get Scalable: The Operating S...

• Unlocking Your Leadership Potential

  This week's episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I interviewed Hortense le Gentil, a world-renowned executive leadership coach, speaker, and author. With over 30 years of experience across various industries, incl...

• Building a $220M Empire: The Power of Training and Branding

  In this episode of the Duct Tape Marketing Podcast, I interviewed Tommy Mello, a visionary entrepreneur and founder of a $220 million home services business operating across 20 states. As the author of Elevate: Build a Business Where Everybody Wins and ho...

• Solving the Marketing Leadership Gap for Small Business

  In this episode of the Duct Tape Marketing Podcast, I tackle a critical topic that small businesses face today: the marketing leadership gap. Many small businesses struggle with disconnected marketing efforts, scattered strategies, and stagnant growth, no...

• How the Right Creators Can Transform Your B2B Marketing

  In this episode of the Duct Tape Marketing Podcast, I interviewed Nick Bennett, a pioneering expert in B2B influencer marketing who's reshaping how companies approach digital marketing strategies. As a co-founder of TACK and author of B2B Influencer Marke...

• Empower Your Team: Learn to Lead Across Differences

  In this episode of the Duct Tape Marketing Podcast, I interviewed Stephanie Chung, a bestselling author and transformative leader with over 30 years of experience driving growth and building high-performing teams. Stephanie, a trailblazer in private aviat...

• Why Most Goals Fail (And How to Beat the Odds)

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jon Acuff, a New York Times bestselling author of nine books, including All It Takes Is A Goal. Known for his humor and actionable insights, Jon has addressed audiences worldwide, from Micr...

• 5 Marketing Trends That Will Disrupt 2025 (And How to Stay Ahead)

  In this episode of the Duct Tape Marketing Podcast, I discuss the marketing landscape heading into 2025. With years of experience helping businesses grow through strategic marketing approaches, I reviewed five transformative trends poised to disrupt how m...

• Simple Shifts To Turn Average Speakers Into Expert Communicators

  In this episode of the Duct Tape Marketing Podcast, I interviewed Michael Chad Hoeppner, a political communications expert, CEO of GK Training, and author of Don't Say Um: How to Communicate Effectively to Live a Better Life. Hoeppner is known for his wor...

• How To Sell Customer Experience, Not Customer Service

  In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Jeannie Walters. Jeannie Walters is an award-winning customer experience expert, international keynote speaker, and Founder of Experience Investigators, a firm that hel...

• How to Ask The Right Questions Using Thoughtful Curiosity

  In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Dr. Amber Wright. Dr. Wright is a communication expert, coach, facilitator, and former communication professor. She empowers organizations to enhance the way people fee...

• Why You Should (Never) Play It Safe

  In this episode of the Duct Tape Marketing Podcast, I interview Chase Jarvis. Chase Jarvis is an award-winning artist, entrepreneur, and one of the past decade’s most influential photographers. He’s created campaigns for major brands like Apple, Nike, and...

• Personalize Employee Benefits By Granting The Right To Choose

  In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Brandy Burch, CEO and co-founder of BenefitBay, a company innovating the employee health benefits industry through Individual Coverage Health Reimbursement Arrangements...

• Why You Should Read Business Books That Are Not About Business

  In this episode of the Duck Tape Marketing Podcast, I had the pleasure of being interviewed by Sara Nay. Sara Nay is the COO of Duct Tape Marketing. She oversees day-to-day operations to support the growth of Duct Tape Marketing and the Duct Tape Marketin...

• Consult with Ease: Personalize Your Customer Strategy Using AI

  In this episode of the Duck Tape Marketing Podcast, I had the pleasure of interviewing David Edelman, a seasoned digital transformation and marketing expert. As CMO, Edelman guided Aetna (now part of CVS Health) through becoming a digitally oriented, cust...

• Run Highly-Effective Teams By Creating Principle-Based Habits

  In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Kory Kogon, Vice President of Content Development at FranklinCovey. With over 25 years of business expertise spanning frontline roles to executive leadership, she bring...

• Outsmart Competitors With Agency-First Web Design

  In this episode of the Duct Tape Marketing Podcast, I interview Itai Sadan, founder of Duda, a website builder designed for marketing agencies and small businesses. As a digital marketer since the birth of the internet, I remember Duda's early days. In th...

• How Writing a Book is Good For Business & Why You Shouldn't Do It Without a Coach

  In this episode of the Duct Tape Marketing Podcast, I interview Argentina-based author Leigh Shulman. A writing mentor with two decades of experience under her belt. She founded The Inspired Writer Community, an online mentoring community for writers at a...

• How to Build Game-Changing Strategy by Choosing Your Customers and Competition

  In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Marketing Hall of Famer and frequent guest, Seth Godin. A renowned expert in marketing, entrepreneurship, and strategic philosophy, Seth shares his invaluable insights...

• Mobile vs. Desktop: Where Do You Convert?

  In this episode of the Duct Tape Marketing Podcast, I interview Steve Oriola, CEO of Unbounce. Steve Oriola is a tenured CEO with over two decades of experience scaling dynamic B2B SaaS platforms, including Act!, Constant Contact, Pipedrive, and Julius....

• The Secret to Building Customer Loyalty Forever

  In this Duct Tape Marketing Podcast episode, I interviewed Micah Solomon, an expert on customer service, hospitality, and customer experience. He delves into the unique concept of anticipatory customer service and its powerful potential to enhance brand l...

• Franchise Secrets to Leading Effectively

  In this episode of the Duct Tape Marketing Podcast, I interview Tiffany Slowinski, an entrepreneur and co-owner of three successful franchises. Tiffany shares her journey in the franchise industry, insights on using the Culture Index to improve team dynam...

• Why Working Less is the Secret to Earning More

  Coming in at number four of your favorite episodes lately: In this episode of the Duct Tape Marketing Podcast, I interviewed Alyson Caffrey, the founder of Operations Agency and the co-creator of the operations simplified framework, which is aimed at stre...

• To Niche or Not to Niche

  Week two of your favorite episodes, this time a solo show (surprising): In this episode of the Duct Tape Marketing Podcast, I talked about a topic on my mind for a while: the evolution of niche marketing. In the dynamic marketing world, strategies are eve...

• Fractional CMOs As Strategy Architects with Angelo Ponzi

  In this episode of the Duct Tape Marketing Podcast, I interview(ed) Angelo Ponzi. This week, we´re going to be re-gifting you your favorite episodes! Angelo Ponzi is a marketing and branding strategist who works with small to middle-market companies as th...

• How to Translate Your Passion Into Your Purpose with Liz Elting

  In this episode of the Duct Tape Marketing Podcast, I interview(ed) Liz Elting. This week, we´re going to be re-gifting you your favorite episodes! Liz is the co-founder and CEO of the award-winning TransPerfect. TransPerfect is the world’s largest provid...

• Gain Client's Trust by ensuring Cybersecurity

  In this episode of the Duct Tape Marketing Podcast, I interviewed Zach Kromkowski, co-founder of Sention, about the importance of cybersecurity for small businesses and marketing firms. Zach's cybersecurity journey began with a passion for problem-solving...

• Picture This! Marketing in [just] three Elements

  In this episode, I discuss my framework for creating a one-page marketing strategy called the Duct Tape Marketing Snapshot. The framework is divided into 3 core elements: brand strategy, growth strategy, and customer strategy. Within each component, I ADR...

• Master the Family Business Dynamic: Proven Strategies for Growth and Harmony

  In this episode of the Duct Tape Marketing Podcast, I interviewed Michael Mirau, a seasoned business coach and consultant specializing in family business coaching and business growth for middle-market companies and nonprofits. Michael Mirau shared insight...

• The Senior Living Marketing Boom and How to Get Smart(er) with Your Strategy

  In this episode of the Duct Tape Marketing Podcast, I interviewed Debbie Howard. Howard is the co-founder and CEO of Senior Living SMART, a full-service marketing agency serving the senior housing industry. She and her partner, Andréa Catizone, have succe...

• How Company Culture Became Overused

  In this episode of the Duct Tape Marketing Podcast, I interviewed Brian Gottlieb, founder of Tundraland Home Improvements and author of 'Beyond the Hammer'. He transformed a $3,000 investment into a multi-state enterprise with nearly $1 billion in lifetim...

• The Power of Expert Feedback in Improving Writing Skills

  In this episode of the Duct Tape Marketing Podcast, I interviewed Tim Grahl, CEO and publisher of Story Grid. He discusses the process of writing and publishing books, emphasizing the importance of developing writing skills and receiving expert feedback....

• The 7 Ways You Might Be Doing Email Wrong

  In this episode of the Duct Tape Marketing Podcast, I interview Jay Schwedelson, a leading marketing expert in the US known for his research-backed approach. He’s the Founder of SubjectLine.com, a top-ranked free subject-line rating tool, and has tested o...

• Charge More With The Power of Pure Motive Service

  In this episode of the Duct Tape Marketing Podcast, I interviewed Joe Crisera, author of What Should We Do? How to Win Clients, Double Profit, and Grow Your Home Service Sales. He shares his journey from struggling home service contractor to helping thous...

• Why AI Continues to Suck at Original Content?

  In this episode of The Duct Tape Marketing Podcast, I talk about the elusive: Content. What it is, What it’s been, and where it’s going. In other words, Air, King, and now AI-generated? I refer to content not as a tactic but as the voice of strategy. But...

• (Un)Limiting Beliefs

  In this episode of the Duct Tape Marketing Podcast, I aim to stir the pot in yet another solo show by sharing a distinct and uncommon point of view (or five) in marketing. I've never really understood the insane popularity of Simon Sinek’s 'Find your why...

• Are You Ready to Be a Fractional CMO?

  In this episode of the Duct Tape Marketing Podcast, I do a solo show exploring the misconceptions surrounding the role of the Fractional CMO. As businesses increasingly seek scalable marketing leadership, the demand for fractional CMOs has surged. But not...

• Why Leadership Requires a Conscience

  In this episode of the Duct Tape Marketing Podcast, I interviewed Andrew C. M. Cooper, author of 'The Ethical Imperative: Leading with Consciousness to Shape the Future of Business,'. We discuss the importance of ethical leadership and the impact of the p...

• How to Master Product Launches

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Walker, a renowned expert in product launches with over 30 years of experience in the industry. Jeff Walker is best known for his groundbreaki...

• Are DMs the new Cold Calls?

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Sean Malone, a leading expert in the sales industry and a pioneer in leveraging direct messaging (DM) as a powerful tool for high-conversion sales....

• The Ultimate Guide to Integrated Marketing Strategy: The Pyramid Framework

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. I will talk about the marketing strategy pyramid and how it offers a comprehensive view of an integrated marketing approach that never end...

• The Power of Hospitality: Secrets to Successful Retreats

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Kevin Rains, an expert in the hospitality industry and founder of Dappled Light Adventures, a company specializing in creating unforgettable retrea...

• Mastering LinkedIn Ads: Transforming Clicks into Clients

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed AJ Wilcox, a LinkedIn Ads expert and founder of B2Linked, a company specializing in LinkedIn Ads account management. Wilcox is renowned for his in-...

• The Hidden Factor in Leadership

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Kelly Campbell, a trauma-informed leadership coach and the author of Heal to Lead: Revolutionizing Leadership Through Trauma Healing. Kelly Campbel...

• Embracing Mortality: How to Live a Life Without Regret

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jodi Wellman, an expert in positive psychology and author of You Only Die Once: How to Make it to the End with No Regrets. Wellman is known for her unique approach to living a life free fro...

• Marketing For Supervillains

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Jesse Wroblewski, the founder and CEO of a New York-based marketing agency and the author of Marketing for Supervillains: Diabolical Tips on Diffe...

• Transform Your Leadership: The Power of Thoughtfully Fit

  In this episode of the Duct Tape Marketing Podcast, I interviewed Darcy Luoma, an expert on leadership and personal development. Author of Thoughtfully Fit® and Certified Speaking Professional, Darcy Luoma is a highly sought-after coach and speaker who ha...

• Hypothesis-Driven Growth: How to Turn Data into Revenue

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Doug Davidoff, the founder and CEO of Lift Enablement and the author of The Revenue Acceleration Framework. Dough Davidoff brings over 20 years of...

• How Music Transformed My Business Approach

  In this episode of the Duct Tape Marketing Podcast, I interviewed Stephanie Sammons, a certified financial planner and accomplished singer-songwriter. Sammons shares her unique journey, from a successful career in financial advisory to embracing her passi...

• Transform Your Business with the Metronomics Framework

  In this Duct Tape Marketing Podcast episode, I interviewed Shannon Susko, a strategic business coach and author renowned for her innovative Metronomics framework. Her expertise lies in transforming businesses through her unique growth operating system, he...

• Why Today's Training Methods are Failing

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Matt Beane, an assistant professor in the Technology Management Department at the University of California, Santa Barbara, and a digital fellow wit...

• The Future of Funnels

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Mikael Dia, a digital marketing expert and founder of Funnelytics. Through Funnelytics, Mikael Dia revolutionizes the way marketers optimize their...

• Gain Freedom From the Fear of the Future

  In this episode of the Duct Tape Marketing Podcast, I interviewed Dr. Frederik Pferdt, the first Chief Innovation Evangelist at Google and a renowned expert on innovation and creativity. Frederik Pferdt helped shape one of the most fabled creative culture...

• Raise Profits with People Magic

  In this episode of the Duct Tape Marketing Podcast, I interviewed Gina Bianchini, the CEO and founder of Mighty Networks, a community platform that leverages advanced technology and AI to connect people within community courses, events, and paid membershi...

• How to Transform Client Acquisition with Creative Gifting Strategies

  In this episode of the Duct Tape Marketing Podcast, I interviewed Steve Gumm, a marketing consultant and the Chief Marketing Officer (CMO) at Gilded Box, a luxury corporate gifting company. He has extensive experience in helping companies break open doors...

• How to Maximize Your Video Content

  In this episode of the Duct Tape Marketing Podcast, I interviewed Atiba de Souza, a celebrated marketer known for his expertise in video content and human connections. As the head of a video marketing agency for doctors, Atiba de Souza combines his deep u...

• The Power of Verified Reviews

  In this episode of the Duct Tape Marketing Podcast, I interviewed Katie Hollar, the marketing lead at Clutch, a leading global marketplace for business service providers. Think of it as Yelp for marketing agencies. Her extensive experience in marketing le...

• Gated vs. Ungated Content

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jonathan Gandolf, the founder and CEO of The Juice, a B2B content platform aimed at solving marketers' biggest pain points in distribution, reach, and audience engagement. Jonathan Gandolf'...

• How Podcasting Can Transform Your Business

  In this episode of the Duct Tape Marketing Podcast, I interviewed Josh Elledge, a U.S. Navy veteran who launched UpMyInfluence.com to help agencies, consultants, coaches, and other high-ticket B2B service providers skyrocket their sales. He also started S...

• Avoid These Common Pitfalls For a Winning Sales Presentation

  In this episode of the Duct Tape Marketing Podcast, I interviewed Terri Sjodin, a seasoned expert in public speaking and sales presentations. As the principal and founder of Sjodin Communications, Sjodin has spent over 25 years coaching Fortune 500 compan...

• Build Success from a Struggling Agency with a Multimillion-Dollar Pivot

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Chris Martinez, a dynamic entrepreneur who transformed his struggling startup into a thriving multimillion-dollar agency. Chris Martinez is the CEO...

• Gain Price Confidence: How to Stop Undercutting and Start Profiting

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Caroline Crewe, an expert on pricing strategies for businesses. Crewe's extensive background includes earning an MBA, completing pricing courses at...

• Earn More in Your Retail Business with Re-Commerce

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Patton Gleason, the founder and CEO of Relay Goods. With over 20 years of experience in the outdoor and run specialty industry, Gleason has deep ex...

• How to Future-Proof With Sustainable Business Practices

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Maisie Ganzler, the go-to expert on how companies can make positive change in supply chains and other entrenched systems. Ganzler has been featured...

• Find Ease with Remarketing: The Future of Ad Targeting

  In this episode of the Duct Tape Marketing Podcast, I interviewed Larry Kim, founder and CEO of Customers.AI - a first party, website visitor identification and remarketing pixel. Also founder of WordStream - provider of Google and Facebook ad management...

• How to Make Money From Your Passion

  In this episode of the Duct Tape Marketing Podcast, I interviewed Christian Brim. Through his extensive experience as a certified public accountant and certified management accountant, Christian Brim has gained profound insights into the intersection of c...

• How to Master the Science of Learning

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Young. Through his extensive research and exploration into the science of learning, Scott Young has uncovered fascinating insights into how i...

• How to Win The Consumer Boredom-Span

  In this episode of the Duct Tape Marketing Podcast, I interviewed Allan Dib. Through his extensive experience as a rebellious marketer and serial entrepreneur, Allan Dib has spearheaded a revolutionary approach to marketing known as Lean Marketing. In our...

• How to Navigate the New Era of SEO

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Dale Bertrand, an SEO specialist with over two decades of experience working with Fortune 500 companies and startups globally. Dale has spoken at i...

• How To Tell Data-Driven Stories

  In this episode of the Duct Tape Marketing Podcast, I interviewed Michele Lin. Michele is the founder of Mantis Research, where she helps marketers conduct and publish compelling original research. With her expertise in leveraging data to drive impactful...

• How to Be an Entrepreneur in 2024

  In this episode of the Duct Tape Marketing Podcast, I interviewed Paul Cheek, a serial tech-preneur, educator, and software engineer. Paul is also a senior lecturer at the Massachusetts Institute of Technology in the MIT Sloan School of Management and the...

• The Art of Posing Quality Questions

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Wetzler. Jeff Wetzler, co-CEO of Transcend, is on a mission to transform learning opportunities by blending leadership experiences from busine...

• Gain Freedom With The "Hands-Off" CEO Blueprint

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Mandi Ellefson. Through her company “Hands-Off CEO”, she rescues agency owners from the daily grind, transforming million-dollar agencies into self-...

• How to Balance AI Magic with Human Expertise

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Jeff Coyle, the Co-founder and Chief Strategy Officer for MarketMuse. Jeff is a data-driven search engine marketing executive with 20+ years of exp...

• The FUD Factor: How Fear, Uncertainty, and Doubt Shape Leadership

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Brendan Keegan, a seasoned executive with over three decades of experience in leadership and innovation. Brendan is also the author of the book "Th...

• Mastering Delegation

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Dave Kerpen, a seasoned entrepreneur and New York Times bestselling author with a passion for effective leadership and delegation. Dave and I uncov...

• From Mentee to Mentor: Crafting a Path to Professional Growth

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Dr. Ruth Gotian, an esteemed expert in mentorship and leadership development. Dr. Gotian is the Chief Learning Officer and associate professor of e...

• The "Bonfire Moment": How to Solve People Problems for Startup Success

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Martin Gonzalez, a seasoned expert in startup dynamics and co-author of "The Bonfire Moment: Bring Your Team Together to Solve the Hardest Problems...

• Inside Out: Unlearning it all and Building Leadership from Within

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Stratten. President of UnMarketing. Scott Stratten has Co-Authored 6 best-selling business books with his business partner and wife Alison an...

• The Silent Power of Entrepreneurial Self-Exploration

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Rob Dubé, a seasoned entrepreneur and co-founder of Image One. A visionary and CEO of The 10 Disciplines for Managing and Maximizing Your Energy, a...

• The Ultimate Recipe for Ranking

  In this episode of the Duct Tape Marketing Podcast, I interviewed Tim Brown, founder of Hook Agency, a leading SEO and web design firm specializing in home service businesses such as roofing companies, HVAC, and plumbing services. Tim shares his expertise...

• Navigating Global Relationships

  In this episode of the Duct Tape Marketing Podcast, I interviewed Andy Molinsky, a distinguished professor at Brandeis University's International Business School. With a Ph.D. in organizational behavior and a master's in psychology from Harvard University...

• How To Hire a Fractional CMO

  In this episode of the Duct Tape Marketing Podcast, I go solo and dive into the trend in the marketing consultancy agency world that is: Fractional Chief Marketing Officers or CMOs. This episode is a must-listen for business owners, marketing professional...

• Remote Work Revolution: Drive Sustainable Growth with Virtual Teams

  In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Cox. Scott brings a wealth of experience in the ever-evolving world of sales and marketing, with a career spanning over a decade. Scott is best known for founding Social Reach in 2017...

• How to Achieve Remarkable Sales Results Every Time

  In this episode of the Duct Tape Marketing Podcast, I interviewed Ian Altman, renowned sales expert and author of "Same Side Selling." Ian grew his prior businesses from zero to over one billion dollars in value. He has since built a reputation for helpin...

• Navigating Failure in Entrepreneurship

  In this episode of the Duct Tape Marketing Podcast, I interviewed Amy Edmondson, the Novartis professor of leadership and management at the Harvard Business School. Renowned for her research on psychological safety and author of several acclaimed books, i...

• Unlocking Your Leadership Potential

  In this episode of the Duct Tape Marketing Podcast, I interviewed Hortense le Gentil, a world-renowned executive leadership coach, speaker, and author. With over 30 years of experience across various industries, including media consulting and advertising,...

• From Generalist to Specialist: The Blueprint for Vertical Market Domination

  Rate, Review, & Follow on Apple Podcasts In this episode of the Duct Tape Marketing Podcast, I interviewed Corey Quinn, former CMO of Scorpion and now a dedicated agency coach, Corey specializes in guiding agency founders to scale with vertical market sp...

• Unlocking the Secrets to Premium Pricing in Professional Services

  In this episode of the Duct Tape Marketing Podcast, I uncover the intricate world of pricing for professional services. Pricing in the realm of professional services can often feel like a nebulous task, as unlike tangible products, services are intangible...

• Navigating the Challenges of Scaling

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jason, the CEO of ActiveCampaign, a leading platform for intelligent marketing automation. A lifelong entrepreneur, Jason has been named to Crain’s Chicago Business 40 Under 40 list and was...

• Mastering SEO in the Age of AI

  In this episode of the Duct Tape Marketing Podcast, I interviewed Stephan Spencer, an acclaimed SEO expert and founder of net Concepts, an interactive agency specializing in search engine optimization. Stephan is also a bestselling author, serial entrepre...

• Boss Beauty Unveiled

  In this episode of the Duct Tape Marketing Podcast, I interviewed Lisa Mayer, an entrepreneur, philanthropist, and co-founder and CEO of Boss Beauties, a media and entertainment brand with roots in digital collectibles that inspires women and girls to be...

• Crafting Your Leadership Story: Lessons Around the Campfire

  In this episode of the Duct Tape Marketing Podcast, I interviewed Tony Martignetti, a leadership advisor, coach, bestselling author, podcast host, and speaker. With over 25 years of business and leadership experience, Tony brings a wealth of knowledge to...

• The Future of Remote Work

  In this episode of the Duct Tape Marketing Podcast, I interviewed Rob Levin, a seasoned entrepreneur and co-founder of WorkBetterNow, a company specializing in providing talent from Latin America & The Caribbean for US-based businesses. Prior to that he s...

• How To Produce Better Content With Collaborative AI

  In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary content AI tool, Lately AI. With over two decades of experience in media and marketing, Kate brings a...

• Understanding Research Engine Optimization and Its Impact on SEO with Shama Hyder

  In this episode of the Duct Tape Marketing Podcast, I interviewed Shama Hyder. Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR...

• Crushing the Founder's Curse: Unlocking Business Value Beyond Yourself

  In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Deiss, a serial entrepreneur, author, and the founder of digitalmarketer.com. Our discussion begins with his latest book, "Get Scalable: The Operating System Your Business Needs to Run...

• Mastering Email Deliverability: The Crucial Changes You Must Make in 2024

  In this episode of the Duct Tape Marketing Podcast, I interviewed JT Beckham, a senior manager of deliverability at ActiveCampaign, leading the Deliverability team and collaborating with other teams across the organization. Prior to his current role, J.T....

• Strategic Fitness: Elevate Your Acumen, Allocation, and Action

  In this episode of the Duct Tape Marketing Podcast, I interviewed Rich Howarth, a renowned business strategist, and CEO, known for his groundbreaking work in strategic thinking and leadership. Rich Horwath is founder and CEO of the Strategic Thinking Inst...

• Future-Proofing Your Consulting Career

  In this episode of the Duct Tape Marketing Podcast, I interviewed David A. Fields, a seasoned consultant and Co-founder of Ascendant Consulting. We explored the transformative impact of Artificial Intelligence on consulting, dived into the crucial role of...

• How To Build A Successful Online Community

  In this episode of the Duct Tape Marketing Podcast, I interviewed Andrew Guttormsen, the Co-Founder and CMO of Circle, the all-in-one community platform for professional creators and world-class brands. Formally the VP of Growth at Teachable, Andrew has a...

• Unlocking Your Life's Creative Brief

  In this episode of the Duct Tape Marketing Podcast, I interviewed Bonnie Wan, the Head of Brand Strategy at the renowned ad agency Goodby and Silverstein. With decades of experience in brand strategy, Bonnie introduces us to her transformative practice di...

• Mastering Intrigue: How to shoot video that doesn't suck

  In this episode of the Duct Tape Marketing Podcast, I interviewed Steve Stockman, a seasoned producer, writer, and director with over 200 commercials under his belt. His expertise spans various mediums, including web series, films, music videos, and TV sh...

• The Zero Dollar Consultancy

  In this episode of the Duct Tape Marketing Podcast, I interviewed Phil Gerbyshak, a small business expert, author, and keynote speaker with over two decades of experience in sales and marketing. Phil shares valuable insights from his latest book; The Zer...

• Unlocking the Profitable Power of Trust

  In this episode of the Duct Tape Marketing Podcast, I'm going to talk about the profound impact of Trust in your business. This isn't just about a buzzword, I touch on the intricacies of building and maintaining trust with your clients and how it can sign...

• Unveiling Business Clarity

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jim Vaselopulos, a seasoned business advisor and the founder of Rafti Advisors, LLC. With a wealth of experience in guiding companies through various stages of growth, Jim shares profound i...

• Camp Recruiting: The All-In Approach To Unleashing Team Potential

    In this episode of the Duct Tape Marketing Podcast, I interviewed Mike Michalowicz, renowned author, speaker, and advocate for building unstoppable teams. With his extensive experience in the business world, Mike shares profound insights from his latest...

• The Rise of Fractional CMOs and the Game-Changing Approach to Business Growth

  In this episode of the Duct Tape Marketing Podcast, I go solo and explore into the world of Fractional Chief Marketing Officers or as I like to call it fCMOs. This episode is a must-listen for business owners, marketing professionals, and consultants seek...

• From Subscribers to Revenue: A Tactical Guide To Mastering Newsletters

  In this episode of the Duct Tape Marketing Podcast, I interviewed Russell Henneberry, a renowned digital marketing consultant, speaker, and the founder of The Clikk newsletter. Our deep dive into the world of email newsletters unveils tactical strategies...

• Walking Billboards and QR Codes

  In this episode of the Duct Tape Marketing Podcast, I interviewed Amanda Holmes, CEO of Chet Holmes International, and a maestro in the realm of sales strategy. We dived into the fascinating world of unconventional marketing tactics and the transformative...

• Decoding the AI Dilemma

  In this episode of the Duct Tape Marketing Podcast, I interviewed Kenneth Wenger, an author, research scholar at Toronto Metropolitan University, and CTO of Squint AI Inc. We uncovered the intriguing world of artificial intelligence, exploring the complex...

• Unlocking Your Unfair Advantage

  In this episode of the Duct Tape Marketing Podcast, I interviewed Ash Ali and Hasan Kubba, award-winning authors, entrepreneurs, and advocates for unlocking your unfair advantage. With their extensive experience in the startup world, Ash and Hasan share p...

• Decoding the Top 5 Marketing Trends of 2024

  In this episode of the Duct Tape Marketing Podcast, I'm going to talk about the top 5 marketing trends for 2024. We're cutting through the noise to focus on practical strategies that are actually making a difference. This isn't about chasing the next shin...

• The Negativity Fast: How a Simple Practice Can Transform Your Life

  In this episode of the Duct Tape Marketing Podcast, I interviewed Anthony Iannarino, a renowned expert in B2B sales, bestselling author, and advocate for positivity. With decades of experience generating millions in revenue, Anthony shared insights from h...

• Service Revolution

  In this episode of the Duct Tape Marketing Podcast, I unravel the intricacies of service marketing and dive into a groundbreaking approach that transforms expertise into scalable products. The discussion revolves around the revolutionary concept of produc...

• Mastering Marketing Strategy: Simplify Your Success with These 5 Key Questions

  In this episode of the Duct Tape Marketing Podcast, I dive into the complexities of marketing strategy. I break down marketing strategy into five essential questions that you need to be able to answer if you want to be effective in your marketing efforts....

• From Stress to Success: The Groundbreaking Strategies for Optimal Health and Performance

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jennifer Watson, a healer, high-performance coach, and breakthrough speaker. As the founder of Jennifer Watson Leadership, she is on a mission to help leaders heal and accelerate their deep...

• Unlock Your Creative Compass: Merging Mysticism, Marketing, and Making

  In this episode of the Duct Tape Marketing Podcast, I interviewed Will Cady, Reddit's Global Brand Ambassador and founding Head of Karma Lab - a team of best-in-class creative and strategic minds, backed by media, marketing and ad industry experience that...

• Generating Leads in Professional Services: Proven Tactics You Can't Ignore

  In this episode of the Duct Tape Marketing Podcast, I'm steering the ship solo, diving into the intricate world of marketing for professional services. Whether you're a consultant, agency, fractional CMO, or part of the legal and accounting landscape, thi...

• Building a people-centric culture: from employees to contributors

  In this episode of the Duct Tape Marketing Podcast, I interviewed Kai Anderson, a seasoned strategist and the leader of workforce transformation at Mercer. Kai has spent years guiding organizations throughout Europe. His book Digital Human (2017) champio...

• Mastering Growth Momentum: Unveiling Your Agency's True North

  In this episode of the Duct Tape Marketing Podcast, I interviewed Frank Cowell, the Chief Revenue Boss at Revenue Ranch. Frank Cowell is a speaker, best-selling author, and entrepreneur in the San Diego, California area. With over 20 years of sales, marke...

• Fractional CMO: Reinventing Marketing Strategies

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about how Fractional CMOs are becoming increasingly popular among business owners and marketing agencies. Key Takeaway: Strategy is one of the most essential ele...

• Unlocking Exponential Growth: The Blueprint to Scale Your Business

  In this episode of the Duct Tape Marketing Podcast, I interviewed Tony DiSilvestro. Tony is a seasoned entrepreneur, business consultant, and author of the Business Scaling Blueprint. With a passion for helping businesses achieve exponential growth, Tony...

• Crafting Unforgettable Experiences: The 3 M's of Event Success

  In this episode of the Duct Tape Marketing Podcast, I interviewed Phil Mershon. Phil Mershon is the director of experience for Social Media Examiner and author of Unforgettable: The Art and Science of Creating Memorable Experiences. He's been designing th...

• The 7 Deadly Marketing Mistakes

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about 7 marketing mistakes that business owners usually make and I give you some tips on how to avoid them. Key Takeaway: Businesses often make seven deadly mark...

• Mastering Workshops: The Two-Hour Blueprint for Maximum Impact

  In this episode of the Duct Tape Marketing Podcast, I interviewed Leanne Hughes, a renowned consultant, speaker, and facilitator who specializes in maximizing team potential through influential and contagious work experiences. Leanne shared insights from...

• Why Radical Humility is Key to Success

  In this episode of the Duct Tape Marketing Podcast, I interviewed Jeffrey Hayzlett, a primetime television host of C-Suite with Jeffrey Hayzlett and Executive Perspectives on C-Suite TV, and business podcast host of All Business with Jeffrey Hayzlett on C...

• Fortifying Profits: Strategies to Shield Your Business from Embezzlement

  In this episode of the Duct Tape Marketing Podcast, I interviewed Todd Rammler, president and founder of Michigan CFO Associates. With his extensive experience in financial management, Todd is a leading expert in implementing strategies to protect small b...

• The 90-Day CMO and Cross-Channel Acquisition Strategies That Scale

  In this episode of the Duct Tape Marketing Podcast, I interviewed Ryan Stewart, a prominent fractional marketing officer (CMO) and a seasoned expert in the world of marketing strategy. With over a decade of experience in his toolkit, he specializes in hel...

• How to Master AI and Lead the Future of Content and SEO

  In this episode of The Duct Tape Marketing Podcast, I interviewed Julia McCoy, a leading expert in AI-optimized content creation. As the president of Content at Scale, Julia is spearheading major initiatives for what's quickly become one of the most sough...

• The Art of Customer Recovery: Transforming Negatives into Positives

  In this episode of The Duct Tape Marketing Podcast, we explored the art of customer recovery with Jon Picoult, a renowned customer experience expert and author of "From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong...

• Unlocking the Power of Data: Transforming Metrics into Actionable Insights

  In this episode of the Duct Tape Marketing Podcast, I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics. With a focus on transforming raw data into actionable insights, Databox has carved out a niche for it...

• The Importance of Simple Messaging for Marketing Success

  In this episode of the Duct Tape Marketing Podcast, I interviewed Ben Guttmann, a marketing and communications expert, professor, and author of Simply Put: Why Clear Messages Win — and How to Design Them. He’s an experienced marketing executive and educat...

• The Future of Ad Tracking: Navigating the Google Analytics Landscape

  In this episode of the Duct Tape Marketing Podcast, I interviewed Julian Juenemann, the founder of JJAnalytics, a company that helps businesses adopt the data-driven way of Digital Marketing. In 2015, he launched the MeasureSchool YouTube channel to reach...

• The Digital Tools Every Business Owner Needs & The Exact Ones I Use

  In this episode of the Duct Tape Marketing Podcast, I decided to go solo and talk about a topic that's been on my mind for a while: the importance of selecting the right tools for your business. In the constantly evolving landscape of marketing, strategie...

• The Secret to Building Customer Loyalty Forever

  In this episode of the Duct Tape Marketing Podcast, I interviewed Micah Solomon, an expert on customer service, hospitality, and the customer experience. He delves into the unique concept of anticipatory customer service and its powerful potential to enha...

• The Resilient Entrepreneur: How to Win in a Hostile Economy

  In this episode of the Duct Tape Marketing Podcast, I interviewed Chris Guillebeau, an entrepreneur, writer, travel enthusiast, speaker, and podcaster. He has visited almost every country in the world, works independently, and motivates people to do the s...

• Why Working Less is the Secret to Earning More in Your Business

  In this episode of the Duct Tape Marketing Podcast, I interviewed Alyson Caffrey, the founder of Operations Agency and the co-creator of the operations simplified framework, which is aimed at streamlining backend operations for digital and creative agenci...

• Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

  In this episode of the Duct Tape Marketing Podcast, I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena. Currently serving as the VP of marketing at Thinkific, a platform that empowers entre...

• Beyond the Full-Time CMO: How Companies are Opting for a Fractional Future

  In this episode of the Duct Tape Marketing Podcast, I interviewed Nicole Bernard, a seasoned marketing professional with an impressive legacy that includes stints at Microsoft and collaborations with big names like REMAX and Venus Williams. We dive deep i...

• Beyond the Buzzwords: Learn How to Develop Your Writing Voice

  In this conversation with Anne Janzer, we delve into the captivating world of writing, marketing, and the intriguing intersection of human behavior and cognitive science. Anne's latest book, "The Writer's Voice," is a treasure trove of insights, offering...

• How to Eliminate the Headaches of Outsourcing

  Jeremy Kenerson, is the founder of Desk Team 360. During this podcast, we discussed the importance of effective outsourcing and insourcing in marketing, emphasizing the value of communication and collaboration with remote teams to achieve successful outco...

• How to Master Clarity in Communication

  Struggling to get your message across? Dive deep with the King of Clarity, Steve Woodruff, as he unravels the art of impactful communication. Discover why simplicity is key, and how the right words can leave a lasting impression. Plus, a sneak peek into h...

• To Niche or Not to Niche: The Pitfalls of Over-Specialization

  In the world of marketing, focusing on a niche can be both advantageous and limiting. While specialization can bring efficiencies and higher value to clients, it also leads to increased competition and the risk of being overshadowed by template-driven sol...

• How to Navigate the New Era of Customer Expectations

  In today's business landscape, time and responsiveness are critical factors in customer experience and revenue generation. Customers increasingly value speed and quick solutions, especially after the pandemic. Learn how to prioritize responsiveness in you...

• How to Translate Your Passion Into Your Purpose

  In this episode of the Duct Tape Marketing Podcast, I interview Liz Elting, the co-founder and CEO of award-winning TransPerfect, the world’s largest provider of language and business solutions with over $1.1 billion in revenue and offices in over 100 cit...

• Navigating the Nonfiction Author Journey

  In today's episode of the Duct Tape Marketing Podcast, we're joined by Honorée Corder, an accomplished author, publishing consultant, and the founder of Indy Author University. With over 50 books to her name and a passion for turning aspiring nonfiction a...

• How To Create The Life You Want In One Year

  In this episode of the Duct Tape Marketing Podcast, we're joined by Lisa McCarthy, co-founder and CEO of the Fast Forward Group. Lisa has designed a groundbreaking system that's already changed the lives of over 100,000 professionals across industries, fr...

• Navigating the Performance Paradox

  In this episode of the Duct Tape Marketing Podcast, I interview Eduardo Briceño. He is a global keynote speaker and facilitator who guides many of the world’s leading companies in developing cultures of learning and high performance. Earlier in his career...

• The Art Of Modern Leadership

  In this episode of the Duct Tape Marketing Podcast, I interview Kirstin Ferguson. She is Australia’s most prominent leadership expert and a highly experienced business leader in her own right. Her upcoming best-seller book: HEAD & HEART: The Art of Modern...

• Fractional CMOs As Strategy Architects

  In this episode of the Duct Tape Marketing Podcast, I interview Angelo Ponzi. He is a marketing and branding strategist who works with small to middle-market companies as their Fractional CMO. He explains how Fractional CMOs besides being a flexible and c...

• How To Get Back Your Entrepreneurial Freedom

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Sabrina Starling. She is the Business Psychologist and is the international bestselling author of How to Hire the Best and The 4 Week Vacation: The Entrepreneur’s Ultimate Guide to Taking...

• The Impact of Community

  In this episode of the Duct Tape Marketing Podcast, I interview Lloyed Lobo. He is an entrepreneur, podcast host, and community builder. He is the co-founder of Boast.ai, where he leveraged the Community-Led Growth model to bootstrap the company. He is al...

• The Power Of Mattering

  In this episode of the Duct Tape Marketing Podcast, I interview Jennifer Wallace. She is a freelance print and television journalist who began her career at 60 Minutes. She's a frequent contributor to the WSJ and the Washington Post.  Her upcoming book Ne...

• How Fractional CMOs Are Reshaping Business Strategy

  In this episode of the Duct Tape Marketing Podcast, Mike Volkin. He is a serial entrepreneur, speaker, marketing consultant, fractional Chief Marketing Officer, Army veteran, and author of 7 books. In addition, he has built and sold 6 of his own companies...

• Wealth and Ownership Amid A Shifting Global Financial Order

  In this episode of the Duct Tape Marketing Podcast, I interview Carol Roth. She is a “recovering” investment banker; entrepreneur; speaker; economic, business, and financial commentator; content developer; and a New York Times bestselling author.  Her lat...

• The Five Core Energies For Success

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Hitendra Wadhwa. He is a professor at Columbia Business School and Founder of the Mentora Institute. He has coached dozens of Fortune 100 C-suite executives and taught 10,000+ MBAs and Ex...

• Revolutionizing Design with AI: Exploring the World of Generative Design

  In this episode of the Duct Tape Marketing Podcast, I interview Russ Perry. Russ, the founder and CEO of Design Pickle, is a seasoned creative leader, entrepreneur, author, and thought leader. As a former agency owner, Perry intimately understands the cha...

• Maximizing Your Marketing Impact With Fractional CMOs

  In this episode of the Duct Tape Marketing Podcast, I interview JP Maroney. He is a seasoned business strategist and Fractional CMO with over three decades of entrepreneurial experience. He is known for his strategic prowess, serving powerhouse clients li...

• Why Agency Owners Should Invest In Other Businesses

  In this episode of the Duct Tape Marketing Podcast, I interview Ben Young. He is the founder of Nudge, an analytics company, that was a commercialized product from his agency. Nudge helps you measure the performance of your digital properties through the...

• Why This Marketing Gap Analysis Is Your Roadmap To Success

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about a new tool that we've created, the marketing a gap analysis. This guide will help you understand the complex world of marketing and create a roadmap for su...

• Building An Event Strategy That Connects With Your Community

  In this episode of the Duct Tape Marketing Podcast, I interview Isaac Watson. He is an event strategist and entrepreneur who founded Kickass Conferences in 2016 and has produced over 50 conferences and gatherings worldwide. Isaac is also the co-host of th...

• Rethinking The Words You Should Lose For Those To Use

  In this episode of the Duct Tape Marketing Podcast, I interview Sam Horn. She is the Founder and CEO of the Intrigue Agency. She's been a speaker for 3 TEDx talks and the author of 10 books. Her new book Talking on Eggshells: Soft Skills for Hard Conversa...

• How Virtual Assistants Are Reshaping The Business Landscape

  In this episode of the Duct Tape Marketing Podcast, I interview Joe Rare. He shares his story as an “underground” serial entrepreneur, investor, and outsourcing expert. Joe focuses on helping small- to medium-sized businesses and currently owns and manage...

• The 7 Deadly Marketing Mistakes

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about 7 marketing mistakes that business owners usually make and I give you some tips on how to avoid them. Send me an email if you want to talk about Strategy...

• The 4 Commitments To Grow Your Reach Online

  In this episode of the Duct Tape Marketing Podcast, I interview Becky Robinson. She is the Founder and CEO of Weaving Influence. This full-service marketing agency specializes in digital and integrated marketing services and public relations for book auth...

• How To Write A Business Book That Matters

  In this episode of the Duct Tape Marketing Podcast, I interview Josh Bernoff. He is the bestselling author or ghostwriter of eight business books and contributed to 50 book projects that have generated over $20 million for their authors. Josh was formerly...

• Unveiling The Future Of AI

  In this episode of the Duct Tape Marketing Podcast, I interview Kenneth Wenger. He is an author, a research scholar at Toronto Metropolitan University, and CTO of Squint AI Inc. His research interests lie at the intersection of humans and machines, ensuri...

• Embracing Your Entrepreneurial Superpower Being Unemployable

  In this episode of the Duct Tape Marketing Podcast, I interview Alysia Silberg. She is a leading venture capitalist in Silicon Valley, where she mentors tech startups and helps them go public. She is the CEO & General Partner of the investment firm Street...

• How To Turn Adversity Into Purpose Through Mindset

  In this episode of the Duct Tape Marketing Podcast, I interview Siri Lindley. She is a two-time world champion triathlete and winner of twelve ITU World Cup races. She’s the top female triathlon coach in the world, she’s guided Olympic medalists and Ironm...

• Rewiring Organizations For A Successful Digital Transformation

  In this episode of the Duct Tape Marketing Podcast, I interview Rodney Zemmel. He is co-leader of the McKinsey Digital Practice, and a member of McKinsey’s Shareholders Council, the firm’s board of directors. He serves clients across a range of industries...

• How To Retain Top Talent While Prioritizing Their Quality Of Life

  In this episode of the Duct Tape Marketing Podcast, I interview Joe Mull. He is the founder of the BossBetter Leadership Academy and hosts the popular BossBetter Now Podcast, which was named by SHRM as a "can’t miss show for leaders". He is the author of...

• The 5 Key Skills That Successful Managers Possess

  In this episode of the Duct Tape Marketing Podcast, I interview Dave Dodson. He is on the faculty of Stanford University’s Graduate School of Business, where he guides students in tactical execution. He was a McKinsey & Company consultant and left to beco...

• Successful Remote Work Through Asynchronous Management

  In this episode of the Duct Tape Marketing Podcast, I interview Liam Martin. He is the co-founder of Time Doctor and has been working remotely for over 20 years, helping thousands of companies to adopt a remote working model. His newest book Running Remot...

• How Employee Experience Shapes Brand Perception

  In this episode of the Duct Tape Marketing Podcast, I interview Tiffani Bova. She is the global customer growth and innovation evangelist at Salesforce and a Wall Street Journal bestselling author. Her new book The Experience Mindset: Changing the Way You...

• Strategies For Successful Product Launches

  In this episode of the Duct Tape Marketing Podcast, I interview Mary Sheehan. She is an accomplished product marketing leader who has held marketing leadership roles at Adobe, Google, and many startups. Mary is also the co-creator of a new course with Ref...

• The 7 Myths About Following Your Creative Pursuits

  In this episode of the Duct Tape Marketing Podcast, I interview Kate Volman. She is the CEO of Floyd Coaching. With over twenty years of experience in developing and leading life-changing programs for entrepreneurs and leaders, she has a passion for helpi...

• The Power Of Digital Strategy In The Digital Age

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Lenox. He is the Tayloe Murphy Professor of Business at the University of Virginia’s Darden School of Business. He has served on the faculty at Duke and NYU and as a visiting professor a...

• Building A Strong Social Media Strategy For Business Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Andrew Barlos. He is the Head of Marketing at Loomly, a leading social media management platform. He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources,...

• How To Maximize The Power Of Newsletters

  In this episode of the Duct Tape Marketing Podcast, I interview Russell Heneberry. He is a renowned digital marketing expert, digital marketing consultant, speaker, and co-author of Digital Marketing for Dummies. He’s the Founder of theCLIKK, an email new...

• Redefining Success In Sales With The Unsold Mindset

  In this episode of the Duct Tape Marketing Podcast, I interview Garrett Brown and Colin Coggins. They are longtime sales leaders, practitioners, and professors of Entrepreneurship at the University of Southern California’s Marshall School of Business. The...

• The Eight Steps For Creative Brilliance

  In this episode of the Duct Tape Marketing Podcast, I interview Mark Shekter. He is a Best-Selling Author, Keynote Speaker, and original thinker. He pioneered a new system of creative thinking that empowers Start-Ups to Fortune 500 clients to build robust...

• The Power of Connection To Create Memorable Pitches

  In this episode of the Duct Tape Marketing Podcast, I interview Diana Kander. She is a keynote speaker on curiosity and innovation and a New York Times bestselling author. A serial entrepreneur who entered the United States as a refugee at the age of eigh...

• Purposeful Growth: The New Revolution For Business Success

  In this episode of the Duct Tape Marketing Podcast, I interview Mark Mears. He's a Best Selling author, keynote speaker, and consultant. Serves as Chief Growth Officer for LEAF Growth Ventures, LLC; a consulting firm inspiring individuals, teams, and orga...

• Enhancing Marketing Strategies with AI Assistance

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m talking about how AI tools could be used as research assistants to enhance their work, generate ideas, and create more powerful marketing strategies for our clients. AI pro...

• How Decisions Define Our Business Destiny

  In this episode of the Duct Tape Marketing Podcast, I interview Steve McKee. He is the co-founder of McKee Wallwork, a nationally recognized marketing advisory firm that made the Inc. 500 list of the fastest-growing private companies in America in its fir...

• Tough Titties: Living Life on Your Own Terms

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Belgray.  She is the founder of Talking Shrimp and co-creator of The Copy Cure. Laura is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what the...

• Navigating Uncertainty: The Art of Imperfection in Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Charles Conn. He is co-founder of Monograph Capital, a life sciences venture firm in London and San Francisco, and was previously CEO of the Rhodes Trust in Oxford. He is the Board Chair of P...

• The Benefits of Hiring A Virtual Assistant For Your Business Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Rob Levin. He is the co-founder and chairman of Work Better Now, a virtual assistant company providing talented remote professionals from Latin America for US and Canadian-based small and mid...

• The Fastest And Least Expensive Way To Double Your Sales

  In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million dollar enterpr...

• How To Get What You Want By Helping Others Get What They Want

  In this episode of the Duct Tape Marketing Podcast, I interview Joe Polish. He is the Founder of Genius Network, one of the highest-level groups in the world for entrepreneurs. Joe has helped build thousands of businesses and generated hundreds of million...

• Humanizing the Workplace: Building Strong Employee Relationships

  In this episode of the Duct Tape Marketing Podcast, I interview Joey Coleman. He is the Wall Street Journal bestselling author of Never Lose a Customer Again, an award-winning speaker, and works with organizations around the world ranging from small start...

• The Rise of AI in Advertising

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Rhodes. With over two decades in the digital marketing industry, he established his award-winning Melbourne-based digital agency WebSavvy back in 2006, to help small businesses grow. Mik...

• The Power Of Play In Business Culture

  In this episode of the Duct Tape Marketing Podcast, I interview Kristi Herold. She is the founder and CEO of JAM a multi-million dollar global business that has connected millions of people through play since its inception as one of the largest adult recr...

• How To Take Back Control Of Technology

  In this episode of the Duct Tape Marketing Podcast, I interview Gaia Bernstein. She is a law professor, Co-Director of the Institute for Privacy Protection, and Co-Director of the Gibbons Institute for Law Science and Technology at the Seton Hall Universi...

• Exploring The Art Of Messaging

  In this episode of the Duct Tape Marketing Podcast, I interview Henry Adaso. Henry Adaso is an award-winning marketing leader with over 15 years of experience. A former music journalist, he is a natural storyteller and an innovative marketer. He is curren...

• Redefining Strength: How Anxiety Can Be a Leadership Asset

  In this episode of the Duct Tape Marketing Podcast, I interview Morra Aarons-Mele. She is the host of The Anxious Achiever, a top-10 management podcast that helps people rethink the relationship between their mental health and their leadership. Morra foun...

• How To Scale Your B2B Marketing Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. Previously he founded and grew a marketing agency, and pivoted it into a SaaS company, growing it into...

• Cracking The Code Of Data-Driven Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Christina Inge. She has two decades of experience leading digital strategy and managing complex marketing technology projects. She specializes in articulating effective, efficient digital str...

• Unveiling The Mystery Of Effective Selling

  In this episode of the Duct Tape Marketing Podcast, I interview David Newman. He's the founder of the Do It! MBA mentoring program and the host of The Selling Show, a top-rated business podcast. He is the author of the business bestseller Do It! Marketing...

• What To Say To Get Your Way

  In this episode of the Duct Tape Marketing Podcast, I interview Jonah Berger. Jonah is a Wharton School professor and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst. He has a new book we're going to talk about — Ma...

• Success As A Wonderful Hell

  In this episode of the Duct Tape Marketing Podcast, I interview Washington Post Best Selling Author and Motivational Keynote Speaker, Laura Gassner Otting. A frequent contributor to Good Morning America, the TODAY Show, Harvard Business Review, and Oprah...

• Fractional CMO: Reinventing Marketing Strategies

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show, and I’m gonna talk about how Fractional CMOs are becoming increasingly popular among business owners and marketing agencies. Resources I mention: Duct Tape Marketing  Learn More...

• A New Generation of AI: ChatGPT

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. Nowadays, we look for tools that let us be more productive and help us save an immense amount of time. AI is a really hot trend now and accessible to make some of our tasks easier....

• Growing Your Business Quickly And Effectively Like A Weed

  In this episode of the Duct Tape Marketing Podcast, I interview Stu Heinecke. Stu is a bestselling business author, marketer, and Wall Street Journal cartoonist. His first book, How to Get a Meeting with Anyone, introduced the concept of Contact Marketing...

• What To Say To Get Your Way

  In this episode of the Duct Tape Marketing Podcast, I interview Jonah Berger. Jonah is a Wharton School professor and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst. He has a new book we're going to talk about — Ma...

• The Dos And Don'ts Of Selling Your Business

  In this episode of the Duct Tape Marketing Podcast, I interview David Barnett. David is an Author, Speaker, Educator, Consultant, and Business Buy/Sell Process Coach who works with people to help them prepare and sell their businesses privately or buy a b...

• Revolutionizing Design with AI: Exploring the World of Generative Design

  In this episode of the Duct Tape Marketing Podcast, I interview Russ Perry. Russ, the founder and CEO of Design Pickle, is a seasoned creative leader, entrepreneur, author, and thought leader. As a former agency owner, Perry intimately understands the cha...

• How To Buy Back Your Time And Reclaim Your Freedom

  In this episode of the Duct Tape Marketing Podcast, I interview Dan Martell. Dan is an entrepreneur, and angel investor and became a highly sought-after coach in the SaaS industry and founder of SaaS Academy after exiting three technology companies within...

• Mastering The Art Of Listening

  In this episode of the Duct Tape Marketing Podcast, I interview Oscar Trimboli. Oscar is the author of How to Listen: Discover the Hidden Key to Better Communication - the most comprehensive book about listening in the workplace. More About Oscar Trimbol...

• Why Community Is The Last Great Marketing Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Mark Schaefer. Mark is a globally-recognized keynote speaker, college educator, marketing consultant, and author of books such as Marketing Rebellion – Cumulative Advantage, and Belonging To...

• The Story Of A Young Entrepreneur Building A Better World With A Nonprofit

  In this episode of the Duct Tape Marketing Podcast, I interview Camden Francis. Camden is the Founder and CEO of the Nonprofit Organization, Beyond the Crisis, the food-distribution charity, which has distributed over 100,000 dollars of food items to hous...

• The Secret To Attracting Your Ideal, High-Ticket Clients

  In this episode of the Duct Tape Marketing Podcast, I interview Russ Ruffino. Russ is the Founder of Clients on Demand, an Inc. 500 company that helps coaches, experts, and service providers attract the right clients at the right price, anytime they want....

• Growing Your Audience (And Your Revenue) With A Book

  In this episode of the Duct Tape Marketing Podcast, I interview Matt Briel. Matt is an entrepreneur and the Vice President of Marketing & Communications at Lulu.com, as well as a self-diagnosed collaboration junkie. After more than 15 years leading Sales...

• Uncovering The Hidden Power Of Your Unfair Advantage

  In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn...

• What Employer Branding Is And How To Build It For Your Business

  In this episode of the Duct Tape Marketing Podcast, I interview James Ellis. James is the principal of Employer Brand Labs in Chicago and is a born employer branding nerd whose mission is to create a million employer brand thinkers. He is an author, keyno...

• How To Build A Business That Builds Leaders

  In this episode of the Duct Tape Marketing Podcast, I interview Robert Glazer. Robert is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency, and the recipient of numerous industry and company culture awards,...

• Why You Should Stop Settling For Plan B So You Can Unleash Your Full Potential

  In this episode of the Duct Tape Marketing Podcast, I interview Matt Higgins. Matt is a self-made entrepreneur who went from poverty to the top of five industries and now serves as a guest Shark on ABC’s hit series Shark Tank. He will soon star in a new s...

• The Winning Agency Formula For Steady Growth And Continuous Profit

  In this episode of the Duct Tape Marketing Podcast, I interview Marcel Petitpas. Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting sy...

• How To Quickly Double Your Sales

  In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million dollar enterpr...

• Grow Your Business Faster Through Experimentation

  In this episode of the Duct Tape Marketing Podcast, I interview Andrew Warden. Andrew is the CMO of Semrush - an online visibility management SaaS platform that has been used by millions of marketers worldwide including this one. More About Andrew Warden:...

• 5 Stages Of Marketing In The Customer Success Track

  n this episode of the Duct Tape Marketing Podcast, I'm doing a solo show and discussing something I've been talking about lately called the Customer Success Track. Resources I Mention: Get the Kindle version of The Ultimate Marketing Engine Learn more ab...

• The Seven Levels Of Adaptive Innovation

  In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bests...

• How To Improve Your Local Marketing Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signp...

• A Guide To Building An Authentic And Powerful Personal Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Bull. Laura is a bestselling author and brand strategist who specializes in transforming people into competitive and sustainable business brands. Her latest book is — From Individual to...

• What To Know Before Starting A Podcast Today

  In this episode of the Duct Tape Marketing Podcast, I interview Dan Franks. Dan is the Co-founder and president of Podcast Movement, the world's largest conference and trade show for the podcast industry. He is a CPA and was formerly the Business Manager...

• How To Create The Perfect Self-Employed Ecosystem To Attract The Success You Want

  In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffrey is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their businesses in what otherwise seems like u...

• Why Being Human Is Your Brand's Biggest Asset

  In this Duct Tape Marketing Podcast episode, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner, the Head of Strategy Story Worldwide, and the current founder of BrandCrudo. More About Jacqueline Lieberman: Learn more about Jacqu...

• Scaling Your Agency Without Adding Overhead

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show. Nowadays, we have the ability now to start businesses without really adding much overhead. You don't need an office - all you really need is a computer. But in order to scale, ther...

• The Definitive Guide To Instagram Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Jenn Herman. Jenn is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after international speaker providing tips, resources, and training for orga...

• The Proven Framework For Building A Thriving Community

  In this episode of the Duct Tape Marketing Podcast, I interview Liz Lathan. Liz is the Co-founder of Community Factory, a community design strategist, a community enablement architect, and the Creator of Return on Emotion™. More About Liz Lathan: The Com...

• The Power of Scarcity

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Mindy Weinstein. Mindy is a leading expert in digital marketing and has been named as one of the top women in the industry globally. She is the founder of the digital marketing firm Marke...

• Leadership Lessons To Help Guide You To Excellence

  In this episode of the Duct Tape Marketing Podcast, I interview Tom Peters. Tom is coauthor of In Search of Excellence—the book that changed the way the world does business and is often tagged as the best business book ever. Twenty books and forty years l...

• How Modern Marketers Earn Trust Today

  In this episode of the Duct Tape Marketing Podcast, I interview Melanie Deziel. Melanie is a keynote speaker, award-winning branded content creator, and the author of both “The Content Fuel Framework: How to Generate Unlimited Story Ideas” and “Prove It:...

• Finding Your Voice And Using It To Make Ridiculously Good Content

  In this episode of the Duct Tape Marketing Podcast, I interview Ann Handley. Ann is a Wall Street Journal bestselling author focused on helping businesses worldwide escape marketing mediocrity to ignite tangible results. Her work has appeared in Entrepren...

• Simple Lessons In Never Giving Up

  In this episode of the Duct Tape Marketing Podcast, I interview Martha McSally. Martha is a compelling example of overcoming adversity and fear to achieve extraordinary feats. Losing her dad at the age of 12 and surviving sexual abuse and assault, she per...

• A How-To Guide On Getting Inside Of A Customer's Brain

  In this episode of the Duct Tape Marketing Podcast, I interview Nancy Harhut. Nancy is the co-founder and Chief Creative Officer at HBT Marketing. A frequent conference speaker and author of Using Behavioral Science in Marketing: Drive Customer Action and...

• An Action Plan For Embracing Change

  In this episode of the Duct Tape Marketing Podcast, I interview Jason Feifer. Jason is the editor-in-chief of Entrepreneur magazine and the author of the book — Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Yo...

• Effective Ways To Differentiate And Scale Your Business

  In this episode of the Duct Tape Marketing Podcast, I interview Debbie Howard. Debbie is the co-founder and CEO of Senior Living SMART, a full-service marketing agency focused exclusively on the senior housing and care industry. Debbie is also a proud mem...

• How To Unleash Your Best Ideas And Create More

  In this episode of the Duct Tape Marketing Podcast, I interview Becky Blades. Becky is an entrepreneur, writer, artist, and philosopher of creative, adventurous living. Since selling her first company, an award-winning public relations firm, Becky has stu...

• Why Email Marketing Is (Still) Important In 2022

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. Before Constant Contact, she served as a Chief Revenue Officer for Cabbage, a leading cash flow management and data p...

• The Secret Sauce For Smarter Marketing Execution

  In this episode of the Duct Tape Marketing Podcast, I interview Clare Price. Clare is the President and CEO of Octain Growth Systems, the systems, process, and tools company that helps you take control of your marketing through smart execution. She's also...

• Helping Entrepreneurs Get To Where They Want To Go Faster

  In this episode of the Duct Tape Marketing Podcast, I interview Carolyn Rodz. Carolyn serves as the co-founder and CEO of Hello Alice. Hello Alice is a free, data-driven, and multichannel platform helping small business owners on their entrepreneurial jou...

• Using Data, Experience, And Intuition To Drive Your Decisions

  In this episode of the Duct Tape Marketing Podcast, I interview Paul Magnone. Paul is Head of Global Strategic Alliances at Google where he is developing a growing ecosystem of partners that will unlock the next generation of business value via the cloud...

• The Communication Secrets Of The World’s Greatest Salesman

  In this episode of the Duct Tape Marketing Podcast, I interview Carmine Gallo. Carmine is the bestselling author of Talk Like TED and The Presentation Secrets of Steve Jobs. He is a Harvard instructor, CEO communication coach, and keynote speaker known fo...

• The Best Way To Communicate With And Convert Your Website Visitors

  In this episode of the Duct Tape Marketing Podcast, I interview Ben Congleton. Ben is the Chief Executive Olarker (CEO) and co-founder of Olark Live Chat. For the last 13 years, he's helped thousands of organizations communicate with visitors on their web...

• How To Get What You Want By Helping Others Get What They Want

  In this episode of the Duct Tape Marketing Podcast, I interview Joe Polish. Joe is the Founder of Genius Network, one of the highest-level groups in the world for entrepreneurs. Joe has helped build thousands of businesses and generated hundreds of millio...

• The Fastest And Least Expensive Way To Double Your Sales

  In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. Amanda is the CEO of Chet Holmes International (CHI) which has worked with over 250,000 businesses worldwide. At age 24, she inherited her father’s multi-million dollar enterpr...

• Aligning Your Life To Manifest The Joy And Success You Deserve

  In this episode of the Duct Tape Marketing Podcast, I interview Jean Hanson. Jean is a Certified Higher Guidance Life Coach, energy healer, and co-owner of Realign Your Life Wellness Center in Mesa, Arizona. Prior to this, Jean and her husband Steve owned...

• Satisfying Your Customers Need for Speed Today

  In this episode of the Duct Tape Marketing Podcast, I interview Jay Baer. Jay is a customer experience and digital marketing pioneer, expert, advisor, researcher, and analyst. Jay has written 6 best-selling books and founded 5, multi-million dollar compan...

• Why Virtual Offices Are The Future Of Remote Working

  In this episode of the Duct Tape Marketing Podcast, I interview Brett Martin. Brett is cofounder of Kumospace, the virtual HQ for remote teams, and Charge Ventures, a pre/seed VC based in Brooklyn, NY. He also serves as Adjunct Professor at Columbia Busin...

• How To Use Immersion To Create Amazing Experiences

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Paul J. Zak. Dr. Zak is a Professor at Claremont Graduate University. A four-time tech entrepreneur, his most recent company Immersion Neuroscience is a software platform that allows anyo...

• How Typeform Stands Out In A Crowded Market

  In this episode of the Duct Tape Marketing Podcast, I interview Karrie Sanderson. Karrie is Chief Marketing Officer at Typeform, where she is leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the inter...

• A Startup Journey With GrubHub Founder Mike Evans

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Evans. Mike founded GrubHub in his spare bedroom and grew it into the multi-billion-dollar online food delivery colossus that is a household name. Since leaving GrubHub, he founded Fixer...

• Speed Up Your Business Growth Through Experimentation

  In this episode of the Duct Tape Marketing Podcast, I interview Andrew Warden. Andrew is the CMO of Semrush - an online visibility management SaaS platform that has been used by millions of marketers worldwide - including this one. More About Andrew Warde...

• How To Use Marketing Automation To Your Advantage

  In this episode of the Duct Tape Marketing Podcast, I interview Chase Buckner. Chase is the Director of Marketing at HighLevel, the all-in-one, white-label sales & marketing platform for agencies. Prior to joining the team at HighLevel, Chase and a partne...

• Why Marketers Should Start Integrating AI Into Their Work

  In this episode of the Duct Tape Marketing Podcast, I interview Sam Garg. Sam is the Founder and CEO at Writesonic - an AI writer that helps you write SEO-optimized, long-form (up to 1500 words) blog posts & articles in 15 seconds. More About Sam Garg: W...

• A Simple Guide To Sparking Your Creative Energy Every Day

  In this episode of the Duct Tape Marketing Podcast, I interview Todd Henry. Todd teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of five books (The Accidental Creative, Die Empty, Louder Than...

• Building An Effective Board For Your Startup

  In this episode of the Duct Tape Marketing Podcast, I interview Brad Feld. Brad has been an early-stage investor and entrepreneur since 1987. Prior to co-founding Foundry, he co-founded Mobius Venture Capital and is a co-founder of Techstars. Brad is also...

• How To Win Friends And Manage Remotely

  In this episode of the Duct Tape Marketing Podcast, I interview McKenna Sweazey. Mckenna's global marketing career has spanned the spectrum of start-ups to corporations. McKenna's own management experience and leading teams around the world have provided...

• How Leaders Are Using Systems And Processes To Grow Their Business The Right Way

  In this episode of the Duct Tape Marketing Podcast, I interview Jamie Jay. Jamie is the founder and managing director of Bottleneck Distant Assistants. Founded in 2016, Bottleneck is an outsourcing agency that helps businesses identify, hire, and cultivat...

• Never Miss An Opportunity Again With Automated Communication

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show. I'm talking about the many forms and channels of customer communication that exist and the strategies I believe is critical for small businesses to implement today. I share a littl...

• Committing To Your Niche And Owning Your Market

  In this episode of the Duct Tape Marketing Podcast, I interview Brent Weaver. Brent is on a mission to help 10,000 digital agency owners achieve freedom in business and life by helping them own their market. Brent is the founder and CEO of uGurus, a busin...

• What You Should Be Tracking In Your Marketing Efforts And Why

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show, and I'm gonna talk about the topic of analytics — specifically tracking results, either for your own business or for clients that you may work with. Resources I Mention: The Marke...

• How To Create A Culture Of Learning And Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Whitney Johnson. Whitney is CEO of the tech-enabled talent development company Disruption Advisors. She is one of the top ten business thinkers in the world as named by Thinkers50. Whitney is...

• How SEO Has Evolved Over The Years

  In this episode of the Duct Tape Marketing Podcast, I interview Dale Bertrand. Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. He speaks at industry conferences, leads, corporate trai...

• The 5 Stages Of Marketing Every Business Moves Their Customers Through

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show, and I'm gonna talk about something that I've been talking a lot about lately called the Customer Success Track. Key Takeaway: After working with tons of small businesses and client...

• How High-Performers Overcome Customer Indecision

  In this episode of the Duct Tape Marketing Podcast, I interview Matt Dixon. Matt is a Founding Partner of DCM Insights, the customer understanding lab. He's also a frequent contributor to Harvard Business Review with more than 20 print and online articles...

• How To Connect, Converse, And Convert Through Social Media Listening

  In this episode of the Duct Tape Marketing Podcast, I interview Brooke Sellas. Brooke is the CEO & Founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social-led customer care. She te...

• 10 Essential Website Elements Every Homepage Needs To Have

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show on the 10 essential website elements every homepage needs to have. Resources I Mention: The Website Essentials Workbook Take The Marketing Assessment: Marketingassessment.co Thi...

• The Anti-Time Management Strategy That Actually Gives You Your Time Back

  In this episode of the Duct Tape Marketing Podcast, I interview Richie Norton. Richie is an award-winning author and serial entrepreneur. An executive coach to CEOs, he is featured in Forbes, Bloomberg Businessweek, Inc., Entrepreneur, and Huffington Post...

• The Power Of Regret

  In this episode of the Duct Tape Marketing Podcast, I interview Daniel Pink. Daniel is the author of five New York Times bestsellers, including his latest, The Power of Regret: How Looking Backward Moves Us Forward, published in February. His other books...

• The Rising Importance Of Images In Google Search

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Blumenthal. Mike is the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. Mike provides local consulting to a range of busine...

• A Guide To The Future Of Virtual Meetings And Events

  In this episode of the Duct Tape Marketing Podcast, I interview Mark Kilens. Mark is the CMO of Airmeet, a leading virtual and hybrid event platform. He oversees Airmeet’s global marketing team responsible for brand, demand, lifecycle, and product marketi...

• Automating Your Webinars The Engaging And Delightful Way

  In this episode of the Duct Tape Marketing Podcast, I interview Melissa Kwan. Melissa is the CEO and Co-founder of Webinar. She has spent twelve years in startups and built three successful companies without venture capital backing. Her previous startup,...

• How To Get More Done By Doing Less

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Michalowicz. Mike is the author of 'Get Different', 'Fix This Next', 'Clockwork', 'Profit First', 'The Pumpkin Plan' and 'The Toilet Paper Entrepreneur'. His books have been translated i...

• The Way To Raise Your Prices Without Losing Customers

  In this episode of the Duct Tape Marketing Podcast, I interview Jeb Blount. Jeb is the CEO of Sales Gravy and the author of 14 books including Fanatical Prospecting, Sales EQ, Objections, Virtual Selling, and his brand new book — Selling the Price Increas...

• 10 Key Areas That May Be Holding Your Business Back

  In this episode of the Duct Tape Marketing Podcast, I’m doing a solo show. If you're a long-time listener, you know that my point of view is strategy before tactics. In this episode, we're going to focus on the 10 key areas that may be holding your busine...

• What It Means To Humanize A Brand (And How To Do It Well)

  In this episode of the Duct Tape Marketing Podcast, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and the current founder of BrandCrudo. More About Jacqueline Lieberman: Learn more ab...

• 2 Out-Of-The-Box Ways To Generate Referrals

  In this episode of the Duct Tape Marketing Podcast, I’m wrapping up the final part of a five-episode series where I’m covering one of my favorite topics: referrals. Here, you can listen to the first episode, second episode, third episode, and fourth epis...

• The Strategy Behind Building A Thriving Online Community For Your Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Jenny Weigle. Jenny has been creating, executing, and reviewing strategies for online communities for more than 10 years. She's worked with more than 100 brands on various aspects of their co...

• The Key To Writing A Must-Read

  In this episode of the Duct Tape Marketing Podcast, I interview AJ Harper. Aj is an editor and publishing strategist who helps authors write foundational books that enable them to build readership, grow their brand and make a significant impact on the wor...

• How To Grow Your Business Like A Weed

  In this episode of the Duct Tape Marketing Podcast, I interview Stu Heinecke. Stu is a bestselling business author, marketer, and Wall Street Journal cartoonist. His first book, How to Get a Meeting with Anyone, introduced the concept of Contact Marketing...

• The Evolution Of The Podcast

  In this episode of the Duct Tape Marketing Podcast, I interview Todd Cochrane. Todd is the CEO of Blubrry Podcasting - a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, medi...

• How To Harness Your Unfair Advantage

  In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn...

• How Leveraging A Virtual Assistant Will Change Your Life

  In this episode of the Duct Tape Marketing Podcast, I interview Tricia Sciortino. Tricia is the CEO and Board Member at BELAY, Co-Host of the One Next Step Podcast, and Author of Rise Up & Lead Well: How Leveraging An Assistant Will Change Your Life & Max...

• The Adventures Of The World's Greatest Negotiator

  In this episode of the Duct Tape Marketing Podcast, I interview Rich Cohen. Rich is the New York Times-bestselling author of several books of Tough Jews, Monsters, Sweet and Low. He is the co-creator of the HBO series Vinyl, and a contributing editor at R...

• Content Planning Made Easy With Planable

  In this episode of the Duct Tape Marketing Podcast, I interview Xenia Muntean. Xenia is the CEO and Co-Founder of Planable, a content review and marketing collaboration platform used by over 5,000 teams behind brands such as Hyundai, Christian Louboutin,...

• How To Create Powerful, Uncopyable Experiences For Your Target Customer

  In this episode of the Duct Tape Marketing Podcast, I interview Steve Miller. Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of the Amazon #1 bests...

• Transforming Marketing With Artificial Intelligence

  In this episode of the Duct Tape Marketing Podcast, I interview Paul Roetzer. Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He is the author of The Marketing Performance Blueprint (Wile...

• How To Build Great Leadership Teams

  In this episode of the Duct Tape Marketing Podcast, I interview Jack McGuinness. Jack is a management consultant with over 35 years of experience. After serving with the U.S. Army’s 10th Mountain Division, he helped build a successful boutique management...

• Why Great Leadership Starts With Open Hearted Conversations

  In this episode of the Duct Tape Marketing Podcast, I interview Edward Sullivan. Edward has been coaching and advising start-up founders, Fortune 10 executives, and heads of state for over 15 years. His clients include executives from Google, Salesforce,...

• Using Personalization Data To Reshape Your Customer Experience

  In this episode of the Duct Tape Marketing Podcast, I interview Brennan Dunn. Brennan is the Co-founder of RightMessage, writes weekly at Create & Sell, and is wrapping up a new book on personalized marketing. Links to Resources: RightMessage Createandse...

• Why Call Tracking Metrics Matter To Your Marketing Efforts

  In this episode of the Duct Tape Marketing Podcast, I interview Todd and Laure Fisher. Husband and wife co-founders, Todd and Laure Fisher founded CallTrackingMetrics in 2011 in their basement and together have grown it into an Inc. 500-rated, top-ranked...

• The Role Operations Plays In Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Sara Nay. Sara is the COO at Duct Tape Marketing, Co-Founder at Spark Lab Consulting, and host of the Agency Spark Podcast. Resources Mentioned: The Spark Lab Assessment

• Understanding The Role Of The Chief Behind The Chief

  In this episode of the Duct Tape Marketing Podcast, I interview Cameron Herold. Cameron is the founder of the COO Alliance, the World's Leading Network for Seconds in Command. He’s the host of the Second in Command: The Chief Behind the Chief podcast, whe...

• 3 Steps For Creating The Perfect Recruitment Strategy

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show where I'm covering a topic that is very high on a lot of business owners' minds and that's the idea of recruitment and retention of your internal customers — your employees. Links t...

• Fueling Your Growth With Facebook Groups And Communities

  In this episode of the Duct Tape Marketing Podcast, I interview John Cantarella. John is the VP of Community & Impact Partnerships at Facebook. Prior to joining Facebook, he was the president of Digital, News, Business, and Sports Properties at Time Inc....

• Local Marketing Strategies For Your Small Business

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Nelson. Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. She is currently VP of Marketing at Signp...

• Rolling Out The Red Carpet For Your Employees

  In this episode of the Duct Tape Marketing Podcast, I interview Donna Cutting. Donna is the Founder and CEO of Red-Carpet Learning Worldwide and works with mission-driven leaders to help them create cultures of happy, engaged people who deliver exceptiona...

• Why Partnerships Are The Future Of Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Bob Glazer. Bob is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency. He is also the Co-founder and Chairman of BrandCycle. He has a new book o...

• How To Master The Secret Language Of Cues

  In this episode of the Duct Tape Marketing Podcast, I interview Vanessa Edwards. Vanessa is the Lead Investigator at Science of People. She is the bestselling author of Captivate: The Science of Succeeding with People, translated into 16 languages. More t...

• Optimizing Your Agency For Profitability

  In this episode of the Duct Tape Marketing Podcast, I interview Marcel Petitpas. Marcel is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting sy...

• Practical Strategies For Starting A Business

  In this episode of the Duct Tape Marketing Podcast, I interview Steve Hoffman, also known as Captain Hoff. Steve is the CEO of Founders Space, one of the world’s leading startup accelerators with over 50 partners in 22 countries. Founders Space was ranked...

• The Simple Guide To Podcasting

  In this episode of the Duct Tape Marketing Podcast, I interview Alex Sanfilippo. Alex is the host of the top-rated podcast called Podcasting Made Simple. He is also the founder of PodPros.com, a software company focused specifically on the podcasting indu...

• How To Build Trust, Increase Authority, And Rank High With Google

  In this episode of the Duct Tape Marketing Podcast, I interview Dale Bertrand. Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. He speaks at industry conferences, leads, corporate trai...

• Grow Your Business By Growing Your People

  In this episode of the Duct Tape Marketing Podcast, I interview Whitney Johnson. Whitney is CEO of the tech-enabled talent development company Disruption Advisors. She is one of the top ten business thinkers in the world as named by Thinkers50. Whitney is...

• How Self-Coaching Can Transform Your Life And Career

  In this episode of the Duct Tape Marketing Podcast, I interview David Novak. David is the Founder and CEO of David Novak Leadership, the parent organization to five nonprofits dedicated to developing leaders at every stage of life, from ages 5 to 65. He's...

• What It Takes To Build An Influential Personal Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Laura Bull. Laura is a bestselling author and brand strategist who specializes in transforming people into competitive and sustainable business brands. Her latest book is — From Individual to...

• Fast Track Your Growth With Mentorcam

  In this episode of the Duct Tape Marketing Podcast, I interview Rune Hauge. Rune is the co-founder and CEO of Mentorcam, a marketplace where people can access high-profile mentors for 1:1 advice.

• Finding Your Fire And Igniting Change

  In this episode of the Duct Tape Marketing Podcast, I interview Terri Broussard Williams. Terri is an executive with 20 years of experience specializing in government relations, social impact strategy, corporate social responsibility, public affairs, and...

• The Human Mind And What Drives Our Decisions

  In this episode of the Duct Tape Marketing Podcast, I interview Michael Liebowitz. Michael is the CEO of Magnetic Mind Studio. Magnetic Mind Studio is a laboratory for clear messaging and deeply felt value articulation founded from Michael’s passion for u...

• How Operations Can Be Used As A Lever For Compound Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Jhana Li. Jhana has over 4 years of experience as a COO and Operations Consultant for digital entrepreneurs. She specializes in executing scalable teams, systems infrastructure, and harnessin...

• How To Survive And Profit From Radical Change

  In this episode of the Duct Tape Marketing Podcast, I interview Jonathan Brill. Jonathan is a speaker and advisor managing director of Resilient Growth Partners and a board member at Frost & Sullivan. He's also the author of Rogue Waves: Future-Proof Your...

• Why Publishing A Book Helps Build Your Credibility

  In this episode of the Duct Tape Marketing Podcast, I interview Michael DeLon. Michael is a Credibility Marketing Expert who helps business owners publish a book that positions them as an expert in their field. He's also the author of On Marketing: The De...

• Is It Too Late To Start A Podcast?

  In this episode of the Duct Tape Marketing Podcast, I interview Dan Franks. Dan is the Co-founder and president of Podcast Movement, the world's largest conference and trade show for the podcast industry. He's a CPA and was formerly the Business Manager a...

• Finding Your Niche And Scaling Your Agency

  In this episode of the Duct Tape Marketing Podcast, I interview Brent Weaver. Brent is on a mission to help 10,000 digital agency owners achieve freedom in business and life by helping them own their market. Brent is the founder and CEO of UGURUS, a busin...

• How To Build A Winning Coaching Business

  In this episode of the Duct Tape Marketing Podcast, I interview Marc Mawhinney. Marc is a lifelong entrepreneur who helps coaches get more clients without paid advertising. He achieves this with his coaching programs, his podcast Natural Born Coaches, his...

• What a CFO Can Do For Your Agency

  In this episode of the Duct Tape Marketing Podcast, I interview Jason Blumer. Jason is a Co-founder of Thriveal, a firm that helps entrepreneurial CPA firms connect, learn and grow. He's also the CEO of Blumer CPAs where they serve as an advisory firm for...

• How To Truly Embrace Change And Build Long-Term Resilience

  In this episode of the Duct Tape Marketing Podcast, I interview Adam Markel. Adam is a best-selling author, keynote speaker, and resilience researcher. He inspires leaders to master the challenges of massive disruption in his upcoming book, Change Proof:...

• Helping Entrepreneurs Buy And Sell Their Agencies

  In this episode of the Duct Tape Marketing Podcast, I interview Amanda Dixon. Amanda is the Co-founder at Barney – an M & A firm that specializes in the digital marketing space. She's also a Forbes 40 Under 40 award recipient. 

• How To Create A Brand Name For Your Company

  In this episode of the Duct Tape Marketing Podcast, I interview Rob Meyerson. Rob is a namer, brand consultant, and principal and founder of Heirloom, an independent brand strategy, and identity firm. He also has a new book called: Brand Naming: The Compl...

• Empowering Women And People Of Color In The Workplace

  In this episode of the Duct Tape Marketing Podcast, I interview Kimberly Brown. Kimberly is a career and leadership development expert a speaker and podcast host whose mission is to empower women and people of color in the workplace. Her personal and prof...

• The 5 Elements Of Your Core Story

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show on creating your core messaging, and I walk through how to create your core story script. 

• Standing Out In A Crowded Market

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Michalowicz. Mike is a speaker and bestselling author, the creator of Profit First – which is used by hundreds of thousands of companies across the globe to drive profit. And we're talki...

• The Content Strategy That Works

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show where I'm going to introduce one of my favorite strategy topics around content. Strategy is the most important element when it comes to building a long-term, sustainable marketing s...

• Strategies For Building A Successful Self-Employed Life

  In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffrey is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their business in what otherwise seems like unc...

• Rewriting Your Life From The Inside Out

  In this episode of the Duct Tape Marketing Podcast, I interview Kindra Hall. Kindra is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today’s communication challeng...

• My Favorite Podcast Conversations From 2021

  I chatted with some incredible guests in 2021. In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show on the top podcast episodes from this past year. 

• 5 Trends For Small Business Marketing In 2022

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show to start the year off. I'm talking about small business marketing trends to look out for 2022.

• Happiness Begins With Gratitude

  In this episode of the Duct Tape Marketing Podcast, I interview Sophia Godkin. She's a Health Psychologist, Happyologist, and Happiness, Relationship & Transformational Coach. She's also the author of The 5-Minute Gratitude Journal: Give Thanks, Practice...

• Why You Need To Humanize Your Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and current founder of BrandCrudo.

• A Better Process For Finding The Best Talent

  In this episode of the Duct Tape Marketing Podcast, I interview Ryan Englin. Ryan is the CEO of Core Fit Hiring which helps blue-collar companies fill frontlines with quality technicians and craftworkers.

• Rethinking Our Relationship To Time

  In this episode of the Duct Tape Marketing Podcast, I interview Oliver Burkeman. Oliver is the author of The Antidote: Happiness for People Who Can't Stand Positive Thinking. For many years, he wrote a popular column on psychology for the Guardian newspap...

• A Guide For Men Who Refuse To Settle

  In this episode of the Duct Tape Marketing Podcast, I interview Tripp Lanier. Tripp is a professional coach, author of This Book Will Make You Dangerous, and host of The New Man Podcast: Beyond the Macho Jerk and the New Age Wimp which — for over a decade...

• How Shifting Your Mindset Can Boost Your Productivity

  In this episode of the Duct Tape Marketing Podcast, I interview Clare Kumar. Clare helps busy professionals optimize their performance. She's a media contributor on productivity, organization, and work-life integration.

• 2 Creative Ways To Fuel Your Referral Engine

  In this episode of the Duct Tape Marketing Podcast, I'm doing the final part of a five-episode solo show series where I'm covering one of my favorite topics: referrals. You can catch the first episode, second episode, third episode, and fourth episode of...

• How To Build A Strategic Partner Network

  In this episode of the Duct Tape Marketing Podcast, I'm doing part four of a solo show series where I'm covering one of my favorite topics: referrals. You can catch the first episode, second episode, and third episode of the Referral Generation series he...

• Scaling Your Business Through Acquisition

  In this episode of the Duct Tape Marketing Podcast, I interview Roland Frasier. Roland is an investor, business mentor, Co-founder, and/or Principal of five different Inc. Magazine's fastest-growing companies, and names like DigitalMarketer, Traffic and C...

• How To Brand With Purpose

  In this episode of the Duct Tape Marketing Podcast, I interview Ivan Estrada. Ivan is a business leader and real estate broker with extensive experience in the industries of real estate and finance. He is a sought-after public speaker on topics of brandin...

• Ramping Your Brand For Exponential Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. James Richardson. James is the founder of Premium Growth Solutions, a strategic planning consultancy for early-stage consumer packaged goods brands. As a professionally trained cultural a...

• How To Live Your Ideal Entrepreneurial Life

  In this episode of the Duct Tape Marketing Podcast, I interview Gino Wickman. Gino is the founder of EOS Worldwide, an organization that helps tens of thousands of businesses implement EOS – the entrepreneurial operating system with the aid of an internat...

• Thriving In A World Of Constant Change

  In this episode of the Duct Tape Marketing Podcast, I interview April Rinne. April is a World Economic Forum Young Global Leader and ranked one of the “50 Leading Female Futurists” in the world by Forbes. She helps individuals and organizations rethink an...

• Grow With Your Customers By Serving Their Ecosystem

  In this episode of the Duct Tape Marketing Podcast, I'm doing part three of a solo show series on where I'm covering one of my favorite topics: referrals. You can catch the first episode and second episode of the Referral Generation series here.

• 3 Types Of Referral Offers Every Business Needs

  In this episode of the Duct Tape Marketing Podcast, I'm doing part two of a solo show series on where I'm going to be covering one of my favorite topics: referrals. You can catch the first episode of the referral generation series here.  

• Cultivating The Lost Art Of Wonder In Your Life

  In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Davis. Jeffrey is an author, team culture consultant, educator, and CEO of Tracking Wonder Consultancy. For over 25 years, he's inspired thousands of change-makers, leaders, and creat...

• 7 Approaches To Help You Generate More Referrals

  In this episode of the Duct Tape Marketing Podcast, I'm doing part one of a solo show series on where I'm going to be covering one of my favorite topics: referrals. In a recent Texas Tech Survey, out of 2000 consumers, 89% of them claimed they had a busin...

• How Small Business Owners And Entrepreneurs Can Succeed

  In this episode of the Duct Tape Marketing Podcast, I interview Barry McCarthy. Barry was named President and CEO of Deluxe Corporation in November 2018 and is a member of its board of directors. He's also the author of Small Business Revolution: How Owne...

• How To Create Remarkable Experiences For Your Customers

  In this episode of the Duct Tape Marketing Podcast, I interview Dan Gingiss. Dan is an international keynote speaker and coach who believes that a remarkable customer experience is your best sales and marketing strategy. His 20-year professional career in...

• The Secret To Making The Hard Sell Easy

  In this episode of the Duct Tape Marketing Podcast, I interview Tom Stanfill. Tom is CEO and co-founder of ASLAN Training, a global sales enablement company appearing nine consecutive years in the Selling Power Top 20. Since 1996, ASLAN has worked with ma...

• The 5 Step Winning Website Formula

  In this episode of the Duct Tape Marketing Podcast, I interview Tim Brown. Tim owns Hook Agency, a boutique digital agency out of Minneapolis. He specializes in combining visual design and SEO for construction companies.

• Empowering Women To Write Their Own Story

  In this episode of the Duct Tape Marketing Podcast, I interview Jess Ekstrom. Jess is on a mission to help women tell and sell stories through writing and speaking. She's the creator of an organization called Headbands of Hope. Jess has also written a boo...

• Finding New Customers In Untapped Places

  In this episode of the Duct Tape Marketing Podcast, I interview Pamela Slim. Pam is an author, community builder, consultant, and former corporate director of training and development at Barclays Global Investors. Pam is best known for her book Escape fro...

• The Shift To Web 3.0 And The Role Blockchain Plays

  In this episode of the Duct Tape Marketing Podcast, I interview Brian Clark. Brian is a writer, traveler, and serial digital entrepreneur. He’s the founder of the pioneering content marketing website Copyblogger, the midlife personal growth newsletter Fur...

• Building Better Business Relationships With CRM

  In this episode of the Duct Tape Marketing Podcast, I interview Jon Ferrara. Jon is a serial entrepreneur and noted speaker about social, sales, and marketing. He's the Founder of Nimble - The Simple CRM for Microsoft 365 & Google Workspace. Jon is best k...

• How To Create Marketing That Can't Be Ignored

  In this episode of the Duct Tape Marketing Podcast, I interview Mike Michalowicz. Mike is a speaker and bestselling author, the creator of Profit First – which is used by hundreds of thousands of companies across the globe to drive profit. And he has a ne...

• Tapping Into The Power of SMS Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Aaron Weiche. Aaron is the CEO and Co-founder of Leadferno, a business and text messaging platform to close more leads faster. Aaron is a digital marketing veteran of over 20 years founding a...

• Narrowing Your Focus On Your Ideal Customer

  In this episode of the Duct Tape Marketing Podcast, I'm doing part three of a three-part series talking about my new book launching Sept. 21, 2021 — The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. I’m diving into step three –...

• Finding The Real Problem Your Business Solves

  In this episode of the Duct Tape Marketing Podcast, I'm doing part two of a three-part series talking about my new book launching Sept. 21, 2021 — The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. I’m diving into step two – find...

• Mapping Out Where Your Best Customers Want To Go

  In this episode of the Duct Tape Marketing Podcast, I'm doing part one of a three-part series talking about my new book launching Sept. 21, 2021 — The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. I'm diving into step one – taki...

• Building The Ultimate Marketing Engine

  In this episode of the Duct Tape Marketing Podcast, we're doing things a little differently. Douglas Burdett takes on the role of guest host and interviews me about my new book launching Sept. 21, 2021 — The Ultimate Marketing Engine: Five Steps to Ridicu...

• A Guide to Building a Sustainable Speaking Career

  In this episode of the Duct Tape Marketing Podcast, I interview Michael Port and Andrew Davis. Andrew Davis is a best-selling author and keynote speaker. He's also worked with the Muppets. I'm also joined by Michael Port his co-author of a book called Ref...

• A Guide to Building a Sustainable Speaking Career

  In this episode of the Duct Tape Marketing Podcast, I interview Michael Port and Andrew Davis. Andrew Davis is a best-selling author and keynote speaker. He's also worked with the Muppets. I'm also joined by Michael Port his co-author of a book called Ref...

• The Less Is Almost Always More Content Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Kate Cooper. Kate is the content strategist at Homeward, a new kind of home finance company. She is a plain language advocate who believes in a less-is-almost-always more approach to content....

• Delivering Happiness At Work And Beyond

  In this episode of the Duct Tape Marketing Podcast, I interview Jen Limm. Jen is the CEO of Delivering Happiness (DH), a company she and Tony Hsieh (the late CEO of Zappos.com) co-founded to create happier company cultures for a more profitable and sustai...

• Why Playing The Long Game Is Essential To Success

  In this episode of the Duct Tape Marketing Podcast, I interview Dorie Clark. Dorie is a Duke & Columbia University Business Professor, and she's ranked one of the top 50 business thinkers in the world by Thinkers 50. She's also the author of Reinventing Y...

• Building A Referral Success System

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show. I'm talking about a topic from my upcoming book, The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. The fifth step in the book is all about referral gener...

• Cultivating A Sense Of Self-Worth

  In this episode of the Duct Tape Marketing Podcast, I interview Tim Washer. Tim spent 20 years at IBM, Cisco, and Accenture, mostly feigning interest on conference calls. Moonlighting as a comedy writer/actor on SNL, Conan and The Late Show equipped him t...

• Finding The Work That Makes You Come Alive

  In this episode of the Duct Tape Marketing Podcast, I interview Jonathan Fields. Jonathan is an award-winning author, executive producer, and host of one of the top-ranked podcasts in the world, Good Life Project®. He's also the author of a new book – Spa...

• How To Get Customers Back And Back Again

  In this episode of the Duct Tape Marketing Podcast, I interview Shep Hyken. Shep is ais a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal best-selling author....

• Making The Most Of Your Time

  In this episode of the Duct Tape Marketing Podcast, I interview Oliver Burkeman. Oliver is the author of The Antidote: Happiness for People Who Can't Stand Positive Thinking. For many years, he wrote a popular column on psychology for the Guardian newspap...

• Why Businesses Should Be Using Video In 2021

  In this episode of the Duct Tape Marketing Podcast, I interview Augie Johnston. Augie is a 35-year-old ex-YouTuber, former professional basketball player, turned entrepreneur. He is currently making waves in the video editing industry with a start-up call...

• Growing Your Business Through Referral Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Raúl Galera. Raúl is the Chief Advocate at ReferralCandy – an app that allows ecommerce brands to set up and run customer referral programs.

• Where Social Media Fits In Your Marketing Strategy

  In this episode of the Duct Tape Marketing Podcast, I interview Emeric Ernoult. Emeric is the Founder and CEO of AgoraPulse – an easy-to-use all-in-one social media management software.

• Breaking Down Silos For A Better Customer Experience

  In this episode of the Duct Tape Marketing Podcast, I interview Brandi Starr. Brandi is the Chief Operating Officer at Tegrita, a marketing consultancy specializing in marketing automation and strategy, and co-author of CMO to CRO: The Revenue Takeover by...

• Thinking, Creating, And Leading In Unconventional Ways

  In this episode of the Duct Tape Marketing Podcast, I interview Sarah Stein Greenberg. Sarah is the Executive Director of Stanford’s d.School & Author of Creative Acts for Curious People: How to Think, Create, and Lead in Unconventional Ways.

• How to Use Milestones to Map Your Customer Journey

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show where I'm talking about some of the concepts in my newest book, The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth.

• How To Use Business Storytelling To Captivate Any Audience

  In this episode of the Duct Tape Marketing Podcast, I interview Janine Kurnoff. Janine is the co-founder of The Presentation Co and co-author of Everyday Business Storytelling: Create, Simplify, and Adapt A Visual Narrative for Any Audience 1st Edition.

• Making Web Design Easier With Duda

  In this episode of the Duct Tape Marketing Podcast, I interview Itai Sadan. Itai Sadan is the Co-founder and CEO of Duda – a website development platform used by thousands of agencies around the world to build sites for their customers.

• How To Create A Customer Success Track

  In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show covering some ideas that are from my upcoming book, The Ultimate Marketing Engine.

• Fulfilling Your Dreams At Any Age

  In this episode of the Duct Tape Marketing Podcast, I interview Michael Clinton. Michael Clinton is the former president and publishing director of Hearst Magazines and currently serves as special media advisor to the CEO of the Hearst Corporation. He's a...

• Empowering Nurses To Become NursePreneurs

  In this episode of the Duct Tape Marketing Podcast, I interview Catie Harris. Catie Harris, Ph.D., MBA, and Registered Nurse is the NursePreneur Mentor who has empowered thousands of nurses to monetize their knowledge and skills in business while inspirin...

• Deciding What Platform Is Best For Your Website

  In this episode of the Duct Tape Marketing Podcast, I interview Josh Neimark. Josh is the Founder and Creative Director at Fix8 Media. Fix8 Media is a full-service branding, web design, SEO, and digital marketing agency that helps build your businesses.

• Turning Negativity Into Resilient Fuel

  In this episode of the Duct Tape Marketing Podcast, I interview Kelly Lewis. Kelly is the founder of Damesly, a boutique women’s tour company, and creator of Go! GirlGuides, the world’s first series of travel guidebooks designed specifically for women. Sh...

• How To Attract The Right Talent

  In this episode of the Duct Tape Marketing Podcast, I interview Ryan Englin. Ryan is the CEO of Core Fit Hiring which helps blue-collar companies fill frontlines with quality technicians and craftworkers.

• Naming Your Mice And Revealing Yourself

  In this episode of the Duct Tape Marketing Podcast, I interview David Wood. David is a former consulting actuary to Fortune 100 companies. He built the world’s largest coaching business, becoming #1 on Google for life coaching and coaching thousands of ho...

• Helping And Inspiring Small Business Entrepreneurs All Across America

  In this episode of the Duct Tape Marketing Podcast, I interview Zach Lezberg. Zach is the Founder & CEO of The Show Producers, Small Business Expo, eComCon, ShowBiz Expo, and Small Business University.

• The Ultimate Content Planning Workshop

  In this episode of the Duct Tape Marketing Podcast, I'm going to be talking about the final part of a three-part solo show Marketing Hourglass series I'm doing I'm doing. In part one, I talked about the customer journey and the marketing hourglass. In par...

• Creating Content For Every Stage Of The Customer Journey

  In this episode of the Duct Tape Marketing Podcast, I'm going to be talking about part two of a three-part solo show series I'm on the Marketing Hourglass. In part one, I talked about guiding the perfect customer journey and the marketing hourglass. In pa...

• How To Guide The Perfect Customer Journey

  In this episode of the Duct Tape Marketing Podcast, I'm going to be talking about part one of a three-part solo show series I'm doing. In part one, I'm talking about the customer journey and the marketing hourglass. In part two, I'm going to be talking ab...

• Networking Reimagined With Plain Sight Founder James Chapman

  In this episode of the Duct Tape Marketing Podcast, I interview James Chapman. James is the Founder & CEO of Plain Sight, a localized, social networking platform that connects people with the type of people you’re looking for both online and in physical s...

• Rethinking Innovation With A Simple 5-Step Framework

  In this episode of the Duct Tape Marketing Podcast, I interview Carla Johnson. Carla is a world-renowned storyteller, speaker, and author of a new book called RE:Think Innovation: How the World’s Most Prolific Innovators Come Up with Great Ideas that Deli...

• How To Build A Personal Brand On LinkedIn In 2021

  In this episode of the Duct Tape Marketing Podcast, I interview Viveka Von Rosen. Viveka is the cofounder and CVO (Chief Visibility Officer) of Vengreso. She is known internationally as the “LinkedIn Expert” and is the author of the best-selling LinkedIn...

• Building Your Story And Making Your Big Ideas Irresistible

  In this episode of the Duct Tape Marketing Podcast, I interview Tamsen Webster. Tamsen is a message strategist storyteller who helps people find and build stories, partners, investors, clients, and customers will tell themselves. She's also the author of...

• Using Gifts To Cut Through The Noise

  In this episode of the Duct Tape Marketing Podcast, I interview John Ruhlin. John is the founder of The Ruhlin Group, a gift logistics company. He's also the author of Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referr...

• Using Data To Optimize Your Health

  In this episode of the Duct Tape Marketing Podcast, I interview Patrick Samy. Patrick is the CEO and Co-Founder of Span Health, a platform and coaching program for data-driven health.

• An Easier Way To Monetize Your Podcast

  In this episode of the Duct Tape Marketing Podcast, I interview Agnes Kozera. Agnes is the Co-Founder of Podcorn (Acquired by Audacy) and the previously Co-Founder of FameBit (Acquired by Google).

• A Complete Strategy To Help Entrepreneurs Holistically Thrive

  In this episode of the Duct Tape Marketing Podcast, I interview Kathryn and Michael K. Redman. They're the co-founders of Half a Bubble Out, a marketing and business consulting firm. They're also the co-authors of a book called: Fulfilled: The Passion & P...

• Connecting And Building Trust Behind A Screen

  In this episode of the Duct Tape Marketing Podcast, I interview Erica Dhawan. Erica is a globally recognized leadership expert and keynote speaker who helps organizations and leaders innovate faster and further together. She's also the author of a new boo...

• Finding Your Swagger And Changing Your Life For The Better

  In this episode of the Duct Tape Marketing Podcast, I interview Leslie Ehm. Leslie Ehm has spent decades traveling the globe with her award-winning company Combustion, working with executives and teams from top organizations like Google, Disney, Pepsico,...

• The Making of DigitalMarketer With Founder Ryan Deiss

  In this episode of the Duct Tape Marketing Podcast, I interview Ryan Deiss. Ryan is an entrepreneur, author, and investor. His company, DigitalMarketer, is the leading provider of digital marketing training and certifications. Its community has over 15,00...

• How To Go From Blank Page To Self-Published Author

  In this episode of the Duct Tape Marketing Podcast, I interview Chandler Bolt. Chandler Bolt is an investor, advisor, the CEO of Self-Publishing School & SelfPublishing.com, and the author of 6 bestselling books. Self Publishing School is an INC 5000 comp...

• How To Stand Out In A Noisy World

  In this episode of the Duct Tape Marketing Podcast, I interview Mark Schaefer. Mark is a globally recognized speaker, educator, business consultant, and author of books such as KNOWN, Marketing Rebellion, and his newest book — Cumulative Advantage: How to...

• The Modern Guide to Public Relations in 2021

  In this episode of the Duct Tape Marketing Podcast, I interview Amy Rosenberg. Amy learned PR in the trenches — working her way up from intern to management at two marketing agencies before starting her own PR firm, Veracity.

• Beating Adversity With The Power of 3

  In this episode of the Duct Tape Marketing Podcast, I interview Robb Hiller. Robb is the CEO of Performance SolutionsMN. He is nationally known for his expertise in talent selection, executive coaching, team development, sales, and leadership building.

• Content Marketing Made Easy With Airtable

  In this episode of the Duct Tape Marketing Podcast, I interview Margaret Jones. She's a former journalist and currently head of content at Airable, an organization that builds itself as a low code work management platform.

• Dominating First Page Rankings On Google

  In this episode of the Duct Tape Marketing Podcast, I interview Chris Dreyer. Chris is the CEO of Rankings.io which is an SEO agency that helps elite personal injury law firms dominate first page rankings. 

• Why Creativity And Innovation Are All About Taking Risks

  In this episode of the Duct Tape Marketing Podcast, I interview Josh Linkner. Josh has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million, and is the author of four books including the New York Times Best...

• The Future Of Virtual And In-Person Events In 2021

  In this episode of the Duct Tape Marketing Podcast, I interview Erica Maurer. Erica is an Event Producer, Event Coach, and partner at EMRG Media. She also owns a couple of events and puts on a few events around the Event Planner Expo, the Women's Insider...

• Making Your Self-Employed Business Sustainably Successful

  In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffrey is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their business in what otherwise seems like unc...

• Bulletproofing Your Mindset To Overcome Your Limitations

  In this episode of the Duct Tape Marketing Podcast, I interview Dre Baldwin. Dre  (or "Dre all day" as he's referred to as) for the past 15 years has changed the lives of over 75 million entrepreneurs, athletes, and business professionals.

• Using Collaboration Tools To Transform The Way We Work

  In this episode of the Duct Tape Marketing Podcast, I interview Phil Simon. Phil is a keynote speaker and technology authority • An award-winning author of eleven business books and counting, most recently Reimagining Collaboration: Slack, Microsoft Teams...

• Why Doubt Is A Sign You're On The Verge Of Greatness

  In this episode of the Duct Tape Marketing Podcast, I interview Marc A. Pitman. Marc is the founder of Concord Leadership Group, where he's been leading organizations and teams for decades. He holds a master's in organizational leadership and is a certifi...

• A Roadmap To Financial Success And Fulfillment

  In this episode of the Duct Tape Marketing Podcast, I interview John Lee Dumas. John is the founder and host of the award-winning podcast Entrepreneurs on Fire. He's the creator of The Freedom Journal: Accomplish Your #1 Goal in 100 Days, and he has his f...

• Pivoting To Win With Former NFL Player Jordan Babineaux

  In this episode of the Duct Tape Marketing Podcast, I interview Jordan Babineaux. Jordan transitioned from nearly a decade playing in the NFL to become a sports broadcaster, serial entrepreneur, and business executive. He's also the author of Pivot to Win...

• Finding Joy In Your Business

  In this episode of the Duct Tape Marketing Podcast, I interview Shani Godwin. Shani is the founder of Communique USA. She has created a new program called JOY Economics which is a coaching program that teaches entrepreneurs how to turn their personal stor...

• Reshaping The Online Experience For Virtual Events

  In this episode of the  Duct Tape Marketing Podcast, I interview Andrew Davis. Andrew is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC, and worked for The Muppets.

• The Simple Truths About Happiness

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Sophia Godkin. She's a Health Psychologist, Happyologist, and Happiness, Relationship & Transformational Coach. She's also the author of The 5-Minute Gratitude Journal: Give Thanks, Pract...

• The Power of Rituals in The Workplace

  In this episode of the Duct Tape Marketing Podcast, I interview Erica Keswin. Erica is an expert in the business of working human. She helps top-of-the-class businesses, organizations, and individuals improve their performance by honoring relationships in...

• Making Brands More Human

  In this episode of the Duct Tape Marketing Podcast, I interview Jacqueline Lieberman. Jacqueline is the former Managing Partner and the Head of Strategy Story Worldwide and current founder of BrandCrudo.

• How to Fully Optimize Your Google My Business Listing

  In this episode of the Duct Tape Marketing Podcast, I interview Sherry Bonelli. Sherry is the owner of Early Bird Digital Marketing – she writes on all things SEO for Search Engine Land, MOZ, Search Engine Journal, SEMrush, BrightLocal, SCORE, and others....

• Using Video at Every Stage of The Customer Journey

  In this episode of the Duct Tape Marketing Podcast, I interview Ben Oliver. Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina.

• Why Comfort Is The Key to Connection

  In this episode of the Duct Tape Marketing Podcast, I interview Jen Marr. Jen is the Founder of Inspiring Comfort, LLC. She is passionate about furthering the science of human care through the skill of comfort. She's also the author of a book called Paws...

• Moving Away From Pain Point Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Lisa Manyon. Lisa is the President of Write On ~ Creative Writing Services, LLC. She's known as “The Business Marketing Architect”, and she’s a content and copywriting strategist for mission-...

• Duct Tape Marketing Trailer

• What's Happening With AI Right Now

  In this episode of the Duct Tape Marketing Podcast, I interview Jeff Coyle. He's a co-founder and chief product officer at market muse, which is tool that uses AI to accelerate content planning and creation and optimization.

• Restoring Common Sense in Business

  n this episode of the Duct Tape Marketing Podcast, I interview Martin Lindstrom. He's the founder and chairman of Lindstrom company. The world's leading brand and culture transformation group operating across five continents and more than 30 countries. He...

• The Introvert's Systematic Guide to Networking

  In this episode of the Duct Tape Marketing Podcast, I interview Matthew Pollard. He's a consultant speaker blogger and serial entrepreneur. He's currently the founder and CEO of Rapid Growth LLC. He's also the author of a book we're going to talk about to...

• Growing Your Business With Integrity and Kindness

  In this episode of the Duct Tape Marketing Podcast, I interview Sarah Santacroce. She's setting out to change the marketing paradigm. For 12 years, she was running a successful LinkedIn consulting business, which inspired a great deal of the work that goe...

• The Making of GreenPal with founder Bryan Clayton

  In this episode of the Duct Tape Marketing Podcast, I interview Bryan Clayton. He’s the CEO and co-founder of GreenPal. An online marketplace that connects homeowners with local lawn care professionals.

• Training Your Brain to Become Mentally Tough

  In this episode of the Duct Tape Marketing Podcast, I interview Dr. Jason Selk. He's a performance coach who works with business executives and athletes as a director of mental training for the St. Louis Cardinals. He played an important role in the team'...

• Reach Your Potential by Living Dangerously

  In this episode of the Duct Tape Marketing Podcast, I interview Tripp Lanier. Tripp is a professional coach, author of This Book Will Make You Dangerous, and host of The New Man Podcast: Beyond the Macho Jerk and the New Age Wimp which — for over a decade...

• Reach Your Potential by Living Dangerously

  In this episode of the Duct Tape Marketing Podcast, I interview Tripp Lanier. Tripp is a professional coach, author of This Book Will Make You Dangerous, and host of The New Man Podcast: Beyond the Macho Jerk and the New Age Wimp which — for over a decad...

• Mastering the Art of Selling Your Business

  I interview John Warrillow, Founder of the Value Builder System which is a simple software for improving the value of company. He's also the author of: Built to Sell and The Automatic Customer.

• How to Lead a Team From Anywhere

  I interview David Burkus in this episode. He's the best selling author of five books about business and leadership. We talk about his latest book called Leading From Anywhere: The Essential Guide to Managing Remote Teams.

• How to Optimize Your Work Performance

  In this episode of the Duct Tape Marketing Podcast, I interview Clare Kumar, she helps busy professionals optimize their performance.

• How to Build a Stronger Workplace

  In this episode of the Duct Tape Marketing Podcast, I interview Brandon Miller, CEO of 34 Strong, an organization that helps leaders and leadership teams build stronger workplaces.

• How to Discover the Story of Your Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Park Howell a 30+ year veteran of the advertising industry who has guided hundreds of purpose-driven brands and thousands of people who support them to substantial growth.

• 2021 Trends for Small Business Marketing Consultants

  In this episode of the Duct Tape Marketing Podcast, I do my annual wrap up of 2020 in a way that predicts what is coming next year for marketing consultants.

• How to Create Meaningful Business Communication

  In this episode of the Duct Tape Marketing Podcast, I interview Fred Dust the former senior partner for the design firm IDEO founder of Making Conversation, a designer, author, educator, consultant, trustee, and advisor to social and business leaders.

• 2021 Trends for Small Business

  In this episode of the Duct Tape Marketing Podcast, I do my annual wrap up of 2020 in a way that predicts what is coming next year!

• How to Understand the Hype in Marketing

  In this episode of the Duct Tape Marketing Podcast, I interview Michael F Schein the founder and president of MicroFame Media

• The Keys to Good Marketing for Hiring

  In this episode of the Duct Tape Marketing Podcast, I interview Nate Guggia, content creator and brand marketer at Job Portraits.

• How to Build Trust in a Digitally Distracted World

  In this episode of the Duct Tape Marketing Podcast, I interview Stephen Denny, author, speaker and consultant helping emerging and well-established brands define (or re-define) their competitive positioning.

• How to Pivot for Exponential Growth

  In this episode of the Duct Tape Marketing Podcast, I interview Tate Stock who is the founder and CEO of Chirp and Ship Stud.

• How to Pass on a Family Business Successfully

  In this episode of the Duct Tape Marketing Podcast, I interview Jonathan Goldhill, adviser, coach, consultant, trainer, facilitator, and business therapist with 30 years of experience in his craft.

• What Personal Video Can Do for Your Business

  In this episode of the Duct Tape Marketing Podcast, I interview David Jay, who is the founder and CEO behind Warm Welcome.

• Is the 1-Page Marketing Plan Right for Your Business?

  In this episode of the Duct Tape Marketing Podcast, I interview Allan Dib serial entrepreneur, rebellious marketer and #1 bestselling author.

• Slow Page Speed Can Create a Bad Customer Experience

  In this episode of the Duct Tape Marketing Podcast, I discuss page speed or website speed. How long does it take your site to load?

• How to Improve Your Personal Brand

  In this episode of the Duct Tape Marketing Podcast, I interview Rory Vaden, a New York Times bestselling author.

• How to View Customers More Like Members

  In this episode of the Duct Tape Marketing Podcast, I'm talking about a new book I'm working on.

• Creativity is a Choice and It's Important

  In this episode of the Duct Tape Marketing Podcast, I interview Seth Godin, an entrepreneur, best-selling author, and speaker.

• How to Find Inspiration in Doubt

  In this episode of the Duct Tape Marketing Podcast, I interview Kara Goldin, the founder, and CEO of Hint Water, a flavored water brand founded in 2005.

• Should Business Follow Data or Gut Feel?

  In this episode of the Duct Tape Marketing Podcast, I interview Reeves Wiedeman, contributing editor at New York magazine, who has written for the New Yorker,  the New York Times Magazine, Rolling Stone, Harper's, and other publications. 

• Repurposed Content Can Increase Your Traffic 300%

  In this episode of the Duct Tape Marketing Podcast, I interview Shaina Weisinger, CEO of Repurpose House.

• What Should You Know About IT in Small Business Today?

  In this episode of the Duct Tape Marketing Podcast, I interview Jon Schram, founder of The Purple Guys Stress Free IT for small business. 

• Why Rent Your Marketing When You Should Own It?

  In this episode of the Duct Tape Marketing Podcast, I interview Clem Huffman, owner at South City Print and Alexa Arciero, marketing manager at South City Print.

• The Journey from Startup to Sold Again

  In this episode of the Duct Tape Marketing Podcast, I interview Jon Hall, former founder of Grade.us and current founder and CEO of Switchbird. 

• How to Be a Better You

  In this episode of the Duct Tape Marketing Podcast, I interview Brant Menswar, one of the country's top motivational speakers, a critically acclaimed author, award-winning musician, podcast host, and the CEO.

• How to Improve Your PR Content Online

  In this episode of the Duct Tape Marketing Podcast, I interview Farzad Rashidi Co-founder of Respona, the all-in-one digital PR and link building software that combines personalization with productivity.

• How Motivation Can Drive You to Produce Your Best Work

  In this episode of the Duct Tape Marketing Podcast, I interview Todd Henry, author, international speaker, consultant, and advisor.

• How to Prepare for Gen Z as a Small Business Owner

  In this episode of the Duct Tape Marketing Podcast, I interview Jason Dorsey a generational expert, consultant, and co-author of Zconomy.

• Lessons Learned Running Dunkin Donuts

  In this episode of the Duct Tape Marketing Podcast, I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin' Donuts for thirty-five years from 1963 to 1998 and also served on the board of d...

• Lessons Learned Running Dunkin Donuts

  In this episode of the Duct Tape Marketing Podcast, I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin' Donuts for thirty-five years from 1963 to 1998 and also served on the board of d...

• How to Become a More Mindful Person

  In this episode of the Duct Tape Marketing Podcast, I interview Ricky Kalmon an American stage hypnotist, motivational speaker, TV personality and author of self-improvement audio programs.

• A Look at 2020 Growth for Home Services Businesses

  In this episode of the Duct Tape Marketing Podcast, I interview Tommy Mello, the founder of A1 Garage Doors, a $50M home service business.

• How to Update Your Website Policy When Laws Change

  In this episode of the Duct Tape Marketing Podcast, I interview Donata Kalnenaite, the President of Termageddon.

• The Importance of Credibility in Business

  In this episode of the Duct Tape Marketing Podcast, I interview Sharon Vinderine the founder of Parent Tested Parent Approved.

• How to Use PR to Build Credibility for Your Business

  Interview with Gloria Chou about how to use PR in your business today. 

• Great Reviews Provide Proof That You Keep Your Promises

  Online reviews are more than just stars. Use the actual words in reviews to find ideal clients and update your marketing messages. 

• When you get an opportunity treat it like your one big break 

  An interview with Alison Levine leadership expert, polar explorer and mountaineer who is no stranger to extreme environments. 

• How a Simpler Website Can Improve User Experience

  An interview with Michael Reynolds, President and CEO of Zephyr CMS. 

• How Actionable Insights Can Help You Optimize Your Website

  An interview with Nils De Moor, CTO of Woorank about page speed and other elements that improve user experience on your site. 

• How the Power of Positive Thinking Turns into a Successful Business

  Laura Schmidt started notes to self, llc to put her belief in the power of positive thinking into action (and on people’s feet!). Listen in on this podcast to see how she markets this business successfully. 

• Do You Rent or Own Your Marketing?

• How to Have a Better Work Week

• Scale Your Business by Adding Systems

• Creating Community Focused on Shared Experiences

• Schloegel Design Remodel Interview on the Duct Tape Marketing Podcast

• How to Communicate Your Brand Story with Simple Marketing

• How to Get Started in Influencer Marketing

• How to Be Ready for What's Next

• The Agency Growth Secrets Behind Design Pickle

• Integrating Creativity in Business

  Duct Tape Marketing Podcast with Sarah J. Bray

• Why Direct Marketing Is More Effective Than Ever

• Unleash Your Potential

• The Duct Tape Marketing Podcast with Steven Herz

• Why Startup Communities are Essential

• Duct Tape Marketing Podcast with Meredith Fineman

• Google Analytics for Small Businesses

  John Talks about using Google Analytics for your small business and certain things he feels should be used and focused on.

• What Should I Be Doing

  Sydni Craig-Hart joins John to talk about her business, Smart Simple Marketing, and she shares what its like being a 4th generation entrepreneur who works side-by-side with her husband. Listen to here more about client challenges and what she's telling pe...

• Do You Have What it Takes to Become an Entrepreneur?

  Gino Wickman is the creator of Entrepreneurial Operating System (EOS) and is here to share his new book, Entrepreneurial Leap. hear about tools to use and what other things can help you succeed in being an entrepreneur.

• How to Outsource Small Business Work

  Nathan Hirsch is the cofounder of OutSourceSchool and he shares how outsourcing can really help you get things off your plate.

• How to Thrive by Building a Community and a Strong Personal Brand

  John Jantsch interviews Ramon Ray, founder and CEO of Smart Hustle Media and author of The Celebrity CEO.

• How to Build a Business as an Introvert

  Kim Beasley shares her book, Creative Introverted Entrepreneur, with Duct Tape Marketing. 

• How to Embrace a Competitors Mindset to Grow Your Business

  Join John as he talks with Jake Thompson about Compete Every Day, the business and the book. 

• How to Embrace a More Diverse Approach to Marketing

• The Entrepreneurs Guide to Translating Accounting

  Spencer Sheinin joins us on Duct Tape Marketing Podcast to talk about his book Entreprenumbers: The Surprisingly Simple Path to Financial Clarity.

• Why Cold Calling Goes Wrong

  Join John as he talks to David Walter about his new book, The Million Dollar Rebuttal: Cold Calling is Not a Numbers Game! 

• How to Add Affiliate Marketing to Your Content

  Today we have Matt McWilliams on the Duct Tape Marketing Podcast to share his expertise on affiliates and strategic partners. 

• The Guide to Great Podcast Guesting

  Last week John shared 7 Reasons Why a Podcast Can Help You Grow Your Business. Today is part two, learn about guest podcasting and ways to be successful with it.

• How to Have a Successful Consulting Practice During Uncertainty

  The CEO of Consulting Success, Michael Zipursky, shares his new book, Act Now: How Successful Consultants Thrive During Chaos and Uncertainty. 

• Create Your Own Journey

  John interviews Laura Gassner Otting as we continue to talk about growth in your entrepreneurship journey. 

• 7 Reasons Why a Podcast Can Help You Grow Your Business

  John Jantsch talks about 7 reasons your business can and should do podcasting.

• Building Good Relationships Is the Goal of Great Networking

  John talks to Ivan Misner about networking on the Duct Tape Marketing Podcast.

• How to Get the Best Out of Your Virtual Meetings

  Mike Fraidenburg comes to talk with us about his new book that came out in the new year, Mastering Online Meetings.

• Focusing on the Customer to Grow Your Business

  Simon Severino joins us on the Duct Tape Marketing Podcast.

• How to Create Your Referral Engine

  John wants to share with you the benefits of doing referrals for your business and ways to make it work for you.

• How to Define Your Path Towards Wellness

  Today on Duct Tape Marketing Podcast John interviews Dr. Nancy Trimboli who has a new book coming out, Stealth Health. 

• How to Improve Your Customers Journey

  John Jantsch talks about treating your customers or clients as members. 

• Tips of the Trade with Seth Godin

• How to Bring In-Person Events Online

  Today's podcast on Duct Tape Marketing is with Liam Austin, cofounder of Entrepreneurs HQ and Virtual Summit Academy.

• How to Build a Brand People Love

  In today's podcast John interviews Emily Heyward who has a new book coming out June 9th, Obsessed: Building a Brand People Love from Day One.

• How to Create Online Course Business Success

  In this episode of the Duct Tape Marketing Podcast, I interview Danny Iny, founder, and CEO of Mirasee and author of his latest book Teach Your Gift: How Coaches, Consultants, Authors, Speakers, and Experts Create Online Courses Business Success in 2020 a...

• How to Serve Your Ideal Clients More Successfully

  In this episode of the Duct Tape Marketing Podcast, John Jantsch Discusses the art of serving your best clients better.

• What we are missing in the virtual world

  John Jantsch interviews Steve Blank on the Duct Tape Marketing Podcast. 

• Here's to Empathy in Business

  John Jantsch interviews Minter Dial on the Duct Tape Marketing Podcast about his book Heartifical Empathy: Putting heart into Business and Artificial Intelligence.

• Elevate Your Brand Visually with Easy Design Editing

  On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Payman Taei, founder of Hindsight Interactive and Visme. 

• Shift Your Marketing for the 'New' Normal

  John Jantsch interviews Mark Sanborn on the Duct Tape Marketing Podcast about his book The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary into Extrordinary.  

• How to be a Leader for the Future and Co-Create

  Duct Tape Marketing's John Jantsch interviews Keith Ferrazzi and discusses his book, Leading without Authority: How the New Power of Co-Elevation can Breakdown Silos, Transform Teams, and Reinvent Collaboration.

• Reinvention in Your Business to Thrive

  Alex Kantrowitz joins us on the Duct Tape Marketing Podcast to discuss his new book 'Day One'. At Amazon, 'Day One' is code for inventing like a startup with little regard for legacy. Day Two is, in Jeff Bezos's own words, is 'stasis, followed by irreleva...

• Investing in Yourself and Your Team to Grow Your Business

  Entrepreneur Steve Bousquet took his college job mowing lawns and transformed it into a successful business with thousands of customers. He stops by to talk about the learning curve that comes with founding your own company. As he shifted from technician...

• Driving Innovation with Business Testing

  Business theorist, author, and speaker Alex Osterwalder discusses his two newest books, Testing Business Ideas and the upcoming The Invincible Company. Both books are part of a series focused on helping leaders undertake business modeling and testing with...

• Uncovering New Possibilities in the World of Marketing

  Ben Shapiro is a marketing strategy consultant and the producer of several popular podcasts. Marketing is always changing, but with change comes possibility. Ben discusses his own career journey and provides advice for others who are trying to navigate an...

• Knowing What to Fix Next in Your Business

  Entrepreneur, speaker, and author Mike Michalowicz sits down to discuss his latest book Fix This Next: Make the Vital Change that Will Level Up Your Business. All too often, Michalowicz sees businesses that are putting out fires or taking on the wrong cha...

• Why Great Leaders Stay Curious (And How to Do It)

  Michael Bungay Stanier returns to the Duct Tape Marketing Podcast to discuss his latest book The Advice Trap: Be Humble, Stay Curious & Change the Way You Lead Forever. So many leaders feel great pressure to have all the answers. But in reality, when lead...

• Are You Ready for the Era of Context Marketing?

  Mathew Sweezey, Principal of Marketing Insights at Salesforce, stops by the show to talk about the concept of context marketing. Mathew contends that the old, messaged-focused way of marketing has gone the way of the dodo. We've now entered the era of con...

• Creating Promotional Products That Make an Impact

  Mark Graham and Bobby Lehew of commonsku, a company that creates software for the promotional products industry, are today's guests on the Duct Tape Marketing Podcast. Promotional products are sometimes brushed aside as frivolous, but Graham and Lehew con...

• Building a Culture of Trust and Belonging

  Leadership expert, speaker, and author Mike Robbins has spent his career studying company culture and what goes in to building a successful organization. Robbins has identified the pillars that allow any team to grow trust and work together, and he shares...

• Finding Success and Whole-Life Wealth

  Rock Thomas is a motivational speaker, best-selling author, and podcaster. After achieving his own financial success, he looked around and noticed that many others who did well in business struggled in their personal lives. Realizing that financial succes...

• Becoming Your Best Virtual You

  Virtual tools to help facilitate remote work have suddenly become a major focus for many business owners. I've been using some great work-from-home-friendly tools for years, and I wanted to share my go-tos for everything from video recording to collaborat...

• The 5 Steps to Writing Persuasive Copy

  Many small business owners struggle with copywriting. How do you create a message that resonates with your audience but doesn't come off as too salesy? Author, speaker, and marketing expert Anik Singal has helped hundreds of thousands of entrepreneurs to...

• Timeless Habits for Cultivating Success

  Stephen M. R. Covey, Global Practice Leader at the Global Speed of Trust Practice, visits the podcast to discuss his father's timeless book The 7 Habits of Highly Effective People. The book was published decades ago but remains an incredible guide for ind...

• Making the World a Better Place Through a Community of Changemakers

  Jayne Warrilow, global speaker and founder of two businesses, stops by the podcast to discuss her latest venture: Sacred Changemakers. Last year, Warrilow realized she had a higher calling and purpose beyond the bounds of her previous work. She founded Sa...

• How to Make Partner Marketing Work for You

  Are you curious about partner marketing and how to make it work? Robert Glazer, founder and CEO of Acceleration Partners, stops by the podcast to talk about the ins and outs of partner marketing. From what it is to how to make it work to the latest techno...

• How to Start Your Speaking Business

  Grant Baldwin made a name for himself as a successful keynote speaker before deciding to share his tips and tricks with others. He now runs The Speaker Lab, where he teaches business leaders and entrepreneurs who are looking to make speaking a part of the...

• Cultivating Compelling Communications for Your Business

  Justin Brady is a communications and PR expert, writer, and podcast host. He stops by the podcast for what John Jantsch terms a " smorgasbord show" - where they talk about PR, communications, and related topics. If you're looking for tips to help get your...

• Changing Minds in Sales, Marketing, and Business

  There are a lot of reasons you might want to change someone's mind in business. Maybe you're a salesperson trying to convince someone to buy your product. Perhaps you're a boss, trying to persuade your team to accept your new business strategy. Jonah Berg...

• Creating Policy Changes to Benefit Small Businesses

  Karen Kerrigan is the president and CEO of the Small Business & Entrepreneurship Council. She also chairs the newly-formed Small Business Roundtable, a coalition of leading small business and entrepreneurship organizations dedicated to advancing policy. S...

• Great Experiences Make for Loyal Customers

  Micah Solomon is a best-selling author and keynote speaker on the topic of bottom-line growth through customer service. The good news is, more brands today are offering better customer service than ever before. The bad news is, customer's expectations are...

• Embracing Individuality to Grow Your Community

  Bryan Wish, founder of BW Missions, visits the Duct Tape Marketing Podcast to talk about building community. Wish's business helps entrepreneurs, authors, and thought leaders to develop their voice and point of view as a way to create a global community a...

• Crafting Growth-Focused Content for Your Business

  Lance Cummins, President of the growth content company Nectafy, visits the podcast to talk about content. It's a word we hear all the time in marketing circles, but do we really know what great content looks like? Cummins outlines the steps business owner...

• Creating Online Courses That Work for Your Students and Your Business

  Justin Ferriman is co-founder and CEO of the learning management system LearnDash. Lots of businesses today are creating courses online. Whether they're using them as a lead generation tool or are selling the course to generate revenue, businesses are eag...

• Focusing on Gratitude to Build Relationships

  Chris Schembra is a keynote speaker, Broadway producer, dinner host, and entrepreneurial advisor whose passion is to facilitate human connection in an increasingly disconnected world. After experiencing a difficult time in his own life, Schembra began hos...

• Storytelling Around Disruption and Innovation

  Michael Margolis is the founder and CEO of Storied and author of Story 10X. While lots of people are talking about storytelling in a business and marketing context, Margolis has decided to focus in on storytelling as it relates specifically to disruption...

• Developing Important Entrepreneurial and Leadership Qualities

  Jack McGuinness is a co-founder and managing partner of Relationship Impact, a consulting firm focused on helping great leaders build great leadership teams. On this episode, McGuinness discusses his entrepreneurial journey, and he shares what he's learne...

• Using a Framework to Create Inventive Content

  Melanie Deziel, founder of StoryFuel and author of The Content Fuel Framework stops by the podcast to talk about storytelling. It's one of the hottest terms out there in marketing today, but so many brands struggle to create content that speaks to their a...

• Creating a Podcast as Part of Your Prospecting Process

  Steve Gordon, founder and CEO of The Unstoppable CEO, is a firm believer in the power of podcasting as an incredible prospecting tool. He's taught countless business owners how to create their own podcast as a way to generate leads, start conversations wi...

• Spotting Inflection Points in Your Industry

  Rita McGrath is a globally-recognized expert on business strategy, innovation, and growth. She stops by the podcast to discuss her book Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. Disruption is a tricky thing; if y...

• Finding Happiness at Work

  Bruce Daisley, author and podcaster, stops by to talk about his upcoming book Eat Sleep Work Repeat. While serving as a senior executive at Twitter and Google, Daisley became fascinated with how we create happiness at work. He noticed there was a lot of s...

• Navigating Small Business Legal Issues in the Digital World

  Jamie Lieberman left her corporate law job to found Hashtag Legal, where she and her team help influencers, solopreneurs, and small business owners maneuver their way through the sometimes-complicated legal waters of the digital age. From how to craft an...

• Living Life By Your True Values

  Dr. John Demartini is a world-renowned specialist in human behavior, researcher, author, and global educator. He stops by the Duct Tape Marketing Podcast to discuss his book The Values Factor. How do we determine our true values? And how does doing so cha...

• Creating the Right Morning Routine To Transform Your Day

  Author, speaker, vlogger, and entrepreneur Amy Landino stops by the podcast to talk about her latest book Good Morning, Good Life. Her passion is helping everyone find a way to go after the life they want, and a morning routine is a great place to start....

• Changing the Game as an Entrepreneur

  Today's guest on the Duct Tape Marketing Podcast is Greg Meade, co-founder of the business and new sport called Crossnet. Meade, his brother, and their childhood friend decided that rather than follow a traditional career path, they wanted to branch out a...

• Learning to Become a Leader in Business

  Today's guest is speaker, author, podcaster, and leadership expert Ryan Hawk. With a background in both professional sports and sales, Hawk realized that to learn more about becoming a great leader, he wanted to go straight to the source and talk to those...

• What's Podcasting Got To Do With Marketing?

  Guy Kawasaki, author, speaker, podcaster, and Chief Evangelist for Canva, stops by the Duct Tape Marketing Podcast. He and host John Jantsch cover a lot of ground in their chat, from how Canva managed to outpace the competition and become a leader in onli...

• Using Personalized Video to Build Relationships

  Ethan Beute, Chief Evangelist of BombBomb and co-author of the book Rehumanize Your Business, stops by the podcast to chat about the power of video marketing. BombBomb believes that we are all better in person, and they enable you to build a deeper connec...

• Building Stronger Connections with Colleagues and Clients

  Dr. Melanie Katzman is a clinical psychologist and business consultant, and over the years she's noticed a lot of overlap between the hurdles her clients face in both areas of focus. People feel devalued and dispirited in their work, and a lot of that com...

• The Biggest Social Media Trends to Watch in 2020

  Today's guest on the podcast is Mike Stelzner, founder and CEO of Social Media Examiner and the producer of the Social Media Marketing World conference. Stelzner has been immersed in the world of social media for years, so he has his finger on the pulse o...

• Business Lessons Learned on the Baseball Field

  Joel Goldberg, public speaker on leadership and culture and longtime Kansas City Royals broadcaster, stops by the podcast to discuss the intersection of sports and business. Sure, you've heard people draw parallels between sports and business before, but...

• Using AI with Human Touch to Create Great Social Content

  Kate Bradley Chernis is the co-founder and CEO of Lately, an AI-powered social media writing tool. In today's marketing landscape, you can't stand out without creating a lot of content. But the trick is that it can't be junky content; it still needs to pr...

• Incorporating Storytelling Into Your Sales Process

  John Livesay is a sales keynote speaker and author - he's also known as the Pitch Whisperer. He's here on the show to talk about his book Better Selling Through Storytelling, where he shares tips for applying the four essential elements of great storytell...

• What Megatrends Will Shape Your Business?

  Rohit Bhargava is an innovation and marketing expert and the founder of the Non-Obvious Company. The company has spawned a series of books under the Non-Obvious banner, including his latest Non-Obvious Megatrends. Bhargava discusses his process for identi...

• Creating Shareable Content for Your Business

  How do you create content that stands out online and inspires folks to share your message with their friends? On this episode, John sits down with Tim Staples, CEO of Shareability and author of "Break Through the Noise." Staples' firm is behind the creati...

• Advice for Today's Marketing Agency Owners

  John sits down with Drew McLellan, who owns and runs Agency Management Institute (AMI). Most agency owners feel like they're on an island, doing the hard work of running a business without someone to guide them. AMI serves as a resource for these entrepre...

• Building a Fanocracy Around Your Business

  When it comes to marketing your business, it's not really about the tactics, like social media or email marketing. At the end of the day, it's building a fandom that helps you win the day. Marketing expert and author David Meerman Scott stops by to discus...

• Small Business Marketing Insights for 2020

  John Jantsch closes out the year by sharing his insights on where to focus your attention with your 2020 marketing strategy. What approaches will actually move the needle and win you new customers (or help you keep old ones) in the new year? John's got an...

• Why Page Speed Matters on Your Website

  Lukas Haensch, former Google UX manager and founder of Pathmonk, stops by the podcast to discuss the importance of page speed. A slow-loading website might not be at the top of your list of issues to address, but it should be. Haensch discusses the potent...

• Using Story to Win on Social Media

  Early Twitter employee and digital media expert Claire Diaz-Ortiz stops by the podcast to discuss her latest book, Social Media Success for Every Brand. Diaz-Ortiz dives into the StoryBrand pillars and the complementary SHARE model to help business owners...

• How to Integrate Chat Into Your Marketing

  Mike Yan, CEO of chat marketing platform ManyChat, sits down with John to discuss all things chat. Yan sees chat becoming an even more integral part of every business's marketing efforts in  the next handful of years, so he has helpful tips to help anyone...

• Paving the Path to a Purposeful Hustle

  Deanna Singh is a speaker, author, and the founder and Chief Change Agent at Flying Elephant. Singh defines her purpose in life as shifting power to marginalized communities, and she's dedicated to doing that through all of her work, including her latest...

• Make Pinterest Your Marketing Secret Weapon

  Alisa Meredith, visual marketing expert, content marketing manager at Tailwind, and self-proclaimed "Pinterest nerd," stops by the podcast to talk about social media in general and Pinterest in particular. Pinterest is often overlooked by content marketer...

• How Meditation Can Change Your Life (and the World)

  Tom Cronin, the co-creator of The Portal movie and the leader of a global movement to get one billion people to meditate daily, stopped by the Duct Tape Marketing Podcast. Cronin began meditating more than two decades ago, when the stresses of a job in th...

• Staying True to Your Core While Growing Your Business

  John sits down with Yaniv Masjedi, chief marketing officer at Nextiva. Masjedi has been with the company since its founding, and has played a part in its expansion from a cloud phone service to a unified and integrated platform for communications. He talk...

• What Brands Need to Think, Do, and Say to Stand Out

  Ron Tite, founder and CEO of the advertising agency Church + State and author of Think Do Say, sits down with John Jantsch to discuss the secrets to standing out in a crowded marketing world. Hint: it's not about leaning into the latest gimmick, it's abou...

• How to Attract and Hire the Best Talent

  Dr. Sabrina Starling, author of How to Hire the Best and the founder of Tap the Potential, stops by the podcast to share the secrets to effective hiring for small businesses. When you can attract top-level talent, you're able to build a happy team that en...

• When and How to Sell Your Business

  John chats with Chad Peterson, business broker and founder of Peterson Acquisitions. Peterson walks small business owners through everything they need to consider when thinking about selling their business - from reviewing financials and assessing value t...

• Investing in Small Businesses to Do Good for the Community

  John sits down with Amanda Brinkman, Chief Brand and Communications Officer at Deluxe, and the co-host and producer of Small Business Revolution. Brinkman discusses the importance of investing in local businesses, and shares tips for small business owners...

• How Leaders Can Create Inclusive Cultures

  Speaker, author, and diversity and inclusion expert Jennifer Brown stops by the podcast to discuss her latest book, How to Be an Inclusive Leader. She shares why inclusiveness has become a focus for many businesses, and provides leaders with a step-by-ste...

• Building a Personalized Connection to Win Ideal Clients

  John's guest on the podcast today is business coach, speaker, and author Bill Cates. Cates stops by to discuss his latest book, Radical Relevance, and he shares what organizations can do to personalize their messaging and reach more of their ideal clients...

• Managing Your Modern Marketing Efforts with the Right Software

  John Jantsch sits down with Josh Slone, product marketer for Gist. Gist is an all-in-one marketing software platform that helps you manage everything from marketing automation to live chat to event tracking - everything you need to run a modern marketing...

• Eliminating the Distractions of Modern Life

  Nir Eyal, expert on the intersection of technology, psychology, and business, sits down to discuss his latest book, Indistractable. We often blame technology - with its dings, pings, and rings - for our distracted modern lives, but is that really the root...

• What Small Businesses Need to Know About Google Ads

  Kim Spalding, product leader and general manager of Ads for Small Business and Emerging Markets at Google, stops by the podcast to share her many insights into the Google Ads universe. As a former entrepreneur herself, Spalding knows how difficult it can...

• Getting the Meeting with Contact Marketing

  Marketer, author, and cartoonist Stu Heinecke stops by to discuss his latest book, Get the Meeting! An Illustrative Contact Marketing Playbook. Heinecke has written the book (well, two books, actually!) on contact marketing, and in this episode he details...

• Bringing Marketing and Product Development Together

  Jill Soley, author and product and marketing executive, stops by to discuss her book, Beyond Product. Soley has launched and grown software products for nearly 20 years, and she's sharing all of the lessons she's learned throughout her career in this book...

• The Self-Reliant Entrepreneur Reading: October 24

  John Jantsch shares an excerpt from his newly-released book, The Self-Reliant Entrepreneur. Organized as 366 daily meditations, the book is designed to help entrepreneurs build a better self in order to build a better business. Today's reading is from the...

• How to Take Your Business from Distinct to Iconic

  John Jantsch interviews author, speaker, and marketing expert Scott McKain. McKain shares lessons from his book Iconic: How Organizations and Leaders Attain, Sustain, and Regain The Ultimate Level of Distinction. Whether yours is a small, local business o...

• How to Build a Business Around Referrals

  John Jantsch sits down with real estate expert, author, and speaker Michael J. Maher. Maher discusses his book, The Seven Levels of Communication: Go From Relationships to Referrals, where he shares how any business can thrive by focusing their efforts on...

• The Self-Reliant Entrepreneur Reading: October 17

  John Jantsch reads a selection from his upcoming book, The Self-Reliant Entrepreneur, due out on October 22, 2019. This selection features a quote from Ralph Waldo Emerson and reflections on how to create your business's history as part of your entreprene...

• What All Businesses Need to Know About Website Design

  John interviews Chris Martinez, co-founder and CEO of DUDEagency.io, an outsourced web development firm. Martinez knows all the ins and outs of website design, from site layout and development to how to integrate tactical and strategic elements like landi...

• Building a Business Your Team and Customers Love

  John speaks with author, speaker, and business coach Steve Farber. Farber is the founder and CEO of the Extreme Leadership Institute and the author of several books, including Love is Just Damn Good Business: Do What You Love in the Service of People Who...

• The Self-Reliant Entrepreneur Reading: October 10

  John Jantsch reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, structured as a daily devotional with 366 meditations to help entrepreneurs reach their full potential.

• How to Focus on High-Value Work

  John interviews business coach and bestselling author David Finkel. Finkel discusses his latest book, The Freedom Formula, in which he advocates for a move away from the time and effort economy and towards the value economy.

• Finding Stillness in the Modern World

  John sits down with Ryan Holiday, writer, media strategist, and leading expert on the ancient philosophy of Stoicism. Holiday talks about his latest book, Stillness is the Key, and shares how applying lessons from this ancient philosophy can help improve...

• The Self-Reliant Entrepreneur Reading: October 2

  John Jantsch shares another excerpt from his upcoming book, The Self-Reliant Entrepreneur. Today's reading is from the October 2 entry, featuring a letter from Herman Melville to Nathaniel Hawthorne.

• Creating a Brand Name That Sticks

  John chats with Jeremy Miller, founder of Sticky Branding and author of Brand New Name. He is a brand strategist, and here he shares why selecting the right brand name matters, plus the step-by-step process for finding the name that fits best with your bu...

• Creating Content that Ranks in Local Search

  Dan Gershenson and Ian Cantle are marketing experts and part of the Duct Tape Marketing Consultant Network. On this episode, they discuss the book that they've co-authored with three other marketing consultants, Content Marketing for Local Search. In the...

• The Self-Reliant Entrepreneur Reading: September 25

  John Jantsch shares another excerpt from his upcoming book, The Self-Reliant Entrepreneur, due out in October 2019. Each page contains a reading from a Transcendentalist author and John's thoughts on the reading as it relates to leading a purposeful entre...

• How to Discover and Nurture Your Creativity

  Photographer, director, entrepreneur, and author Chase Jarvis stops by the podcast to discuss his book, Creative Calling. He believes that everyone is inherently creative, and when we develop a practice to nurture those creative impulses, we can tap into...

• The Self-Reliant Entrepreneur Reading: September 18

  John reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, due out in October 2019. The book is organized into 366 daily meditations for entrepreneurs; today's reading is from the September 18 entry.

• Developing Habits to Become a Master Influencer

  John sits down with Jason Harris, CEO of creative agency Mekanism and author of The Soulful Art of Persuasion. They discuss the 11 habits Harris outlines in the book that can help anyone to become a master influencer.

• The Self-Reliant Entrepreneur Reading: September 11

  John Jantsch reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, due out in October 2019. Following the passage, he shares additional thoughts and comments on the reading.

• Advice for Entrepreneurs Who Want to Sell Their Companies

  John Warrillow, founder of The Value Builder System and author of Built to Sell shares what business owners must do to create a company that is appealing to investors and has the potential to thrive without them at the helm.

• How to Build a Community Around Your Business

  Community and collaboration strategy consultant Jono Bacon discusses his upcoming book, People Powered. He talks about the role of communities in building your business, and shares advice for starting a community around your brand.

• The Self-Reliant Entrepreneur Reading: September 4

  John Jantsch reads an excerpt from his upcoming book, The Self-Reliant Entrepreneur, due out in October 2019. He shares a passage from the book, then provides his commentary on the reading.

• How to Choose Your Life's Purpose

  Keynote speaker, musician, and author Brant Menswar stops by to discuss how to choose your purpose. His strategy for identifying your core values helps individuals and organizations hone in on their non-negotiables and begin to engage with the world in a...

• Content is More Than Blog Posts - It's the Voice of Strategy

  John Jantsch does a solo show on the importance of content in marketing. It's more than just a tactic, it's risen to the strategic level. And you need a solid content foundation before you can begin amassing content like blogs and podcasts. He walks you t...

• Why Continuous Learning Matters for Today's Professionals

  John speaks with Matt Cooper, CEO of the online learning community Skillshare. They discuss how online learning has changed over the years and why it's so important for everyone--whether they're employees or entrepreneurs--to continue to grow and learn ne...

• Finding Your Brand's Purpose

  Jeff Fromm, partner at Barkley ad agency and president of FutureCast, stops by to discuss his new book, The Purpose Advantage. He shares why purpose matters for companies, and how to truly become a purpose-driven brand.

• How to Build a Brand that Drives Growth

  Lindsay Pedersen, brand strategist, leadership coach, and author of Forging an Ironclad Brand: A Leader's Guide, shares the nine criteria that define a successful brand and some tips for creating one.

• How to Discover and Embrace Your Creative Side

  Tania Katan, author of Creative Trespassing, talks about the beauty of welcoming the messiness of creativity into your professional and personal life. She also shares exercises for tapping into your creativity. 

• Why You Need a Virtual Assistant (And How to Find One)

  Melissa Smith, founder and CEO of the Association of Virtual Assistants, discusses all of the value that a VA can provide for an entrepreneur or business owner. She also walks us through the process of searching for, screening, and hiring a VA.

• Putting Social Media Myths to the Test

  Scott Ayres of AgoraPulse's Social Media Lab stops by to talk about the work he does in challenging social media marketing conventions.

• Why Customer Service Must Come from the Heart

  Jeanne Bliss, who pioneered the role of Chief Customer Officer and authored Would You Do That to Your Mother?, shares why business leaders should make every customer service decision with compassion and care (and how to do it).

• How Ultralearning Helps You Master New Skills

  Scott Young discusses his book, Ultralearning, and shares the principles that empower anyone to learn any skill via aggressive, self-directed learning.

• 5 Ways to Get More SEO Bang for Your Buck

  John Jantsch shares five SEO techniques that go beyond the basics. For consultants or marketing agencies who are looking to get results for their clients, these approaches can take their SEO to the next level.

• Overcoming Objections in Sales

  Jeb Blount, sales acceleration specialist and author of 10 books on sales and leadership, stops by to discuss how to move past objections and get to a yes in sales discussions.

• Why Reviews Matter to Your Business

  John interviews Aaron Weiche, CEO of GatherUp, a review and customer feedback platform. Weiche shares everything small business owners need to know about reviews, customer experience, and managing their online reputation.

• To Niche, or Not to Niche in Your Business?

  John Jantsch discusses the concept of finding a niche for your business. While some advocate for settling on a niche right away, John suggests a different approach.

• Advice for Entrepreneurs from Someone Who's Been There

  Rand Fishkin, founder and former CEO of Moz and current CEO of SparkToro, stops by to share what he's learned along his entrepreneurial journey with others who may be starting their own businesses.

• Important Changes to the Google My Business Tool

  John Jantsch walks small business owners through the value of claiming their Google My Business profile. Plus, he shares the latest updates to the tool that users can and should take advantage of.

• Setting Priorities to Make Time for What Matters

  John chats with Laura Vanderkam, author of several time-management and productivity books, including her latest, Juliet's School of Possibilities. Here, she shares learnings and takeaways from the book. 

• Everything You Need to Know About Creating Strategic Content

  John sits down with Rachel Parker, CEO of Resonance Content Marketing and author of The Content Marketing Coach. They discuss best strategies and tactics involved in producing high-quality content.

• Learning to Speak Like a Pro

  John speaks with Grant Baldwin: speaker, author, blogger, podcaster, and founder of The Speaker Lab. Grant shares his in-depth knowledge about all that it takes to get into speaking and how to turn it into a source of revenue (or even a full-time career).

• Growing Your Business with Chat Bots

  Andrew Warner stops by the podcast to chat with John about his latest initiative, Bot Academy, and to share why he's so excited about what chat bot technology can do for your business.

• How to Win Your Clients in Bulk

  John sits down with Jeanna Pool, marketing expert and creator of the coaching program Clients in BULK. They discuss the offline marketing approaches that can help you win new business in droves.

• The Three Step System for Keeping Clients for Three Years or Longer

  John shares his three step system for establishing a consistent flow of leads, developing a repeatable process for serving your clients, and engaging trusted partners - all to keep clients coming back year after year.

• How to Make Your Brand Unskippable

  John speaks with Jim Kukral, marketing expert and the author of Your Journey to Becoming Unskippable. They discuss what it means to be unskippable, how it can help you win customers for life, and what you must do to become unskippable.

• Taking Relationship Marketing to the Next Level

  John sits down with Zvi Band, co-founder and CEO of the CRM platform Contactually and author of Success Is in Your Sphere. Band shares all he's learned about relationship building and networking.

• The Ins and Outs of Marketing Automation

  John chats with Jason Vandeboom, founder and CEO of ActiveCampaign, about how CRM, relationship building, email marketing, and marketing automation have changed for the better.

• How to Create a Successful Business Event

  Rich Brooks, founder and creator of The Agents of Change digital marketing conference, stops by the podcast to talk about the elements that go into building a business event that establishes you as an industry leader.

• Flex Your Curiosity Muscle to Grow Your Business

  John sits down with Diana Kander, keynote speaker, innovation coach, and co-author of The Curiosity Muscle. They discuss the four questions any leader should ask to get curious about their business and improve their bottom line.

• Finding Hope and Happiness in a Pessimistic World

  John interviews best-selling author Mark Manson about his latest book, Everything is F*cked: A Book About Hope. They discuss how to cultivate happiness and optimism in today's world.

• Creating Exponential Growth Through Hard Work, Not Magic

  John speaks with Brad Sugars, founder of ActionCOACH and co-author of Pulling Profits Out of a Hat. Sugars shares how a focus on five fundamental disciplines of business can empower any leader to grow their company exponentially.

• How to Reframe Hustle

  John chats with marketing expert and entrepreneur Neil Patel. They discuss Patel's book, Hustle. He talks about the process of discovering your true passion and the hard work that goes into finding and pursuing it.

• Tips for Giving Your Content CPR

  John speaks with Laura Belgray, founder of Talking Shrimp and co-creator of The Copy Cure. A copywriting expert, Laura shares her secrets to writing killer copy.

• Why The Only Move That Matters Is Your Next One

  John speaks with business strategist and author Jenny Blake. She is the author of the book Pivot, and speaks about how to handle plateaus in life. She shares how you decide what your next move is and how to make the pivots to get yourself there.

• Creating a Winning SEO Strategy

  John speaks with Brian Dean, SEO expert and founder of Backlinko. Dean shares the latest SEO tips, discusses the SEO approaches that work best for B2B and local businesses, and debunks some common SEO myths.

• The Secrets to Impactful Speaking

  John sits down with Allison Shapira, founder and CEO of Global Public Speaking. They discuss her book, Speak With Impact, and she shares insights into how to give a powerful, compelling presentation.

• Creating Customers Who Are Loyal for Life

  John chats with Sandy Rogers, co-author of Leading Loyalty, about the actionable steps businesses can take to create deeply loyal customers.

• Getting Salespeople and Prospects on the Same Side

  John sits down with Ian Altman, B2B strategic consultant and author of Same Side Selling. They discuss why a major shift in the standard sales mentality is needed to better serve prospects and customers, and how to make that change within your business.

• How to Become a Digital Minimalist

  John visits with Cal Newport, computer scientist and author of Digital Minimalism. They discuss our collective tech obsession, and what we can do to find a healthier balance between our phone usage and high-quality leisure activities.

• Why All Business Owners Should Become Authors

  John sits down with Dan Janal, author of Write Your Book in a Flash, to discuss the benefits to any business owner of writing a book and the process for doing it.

• How to Give a Great Business Presentation

  John speaks with Michael Port, founder and CEO of Heroic Public Speaking, about the keys to giving an effective speech that builds trust and generates leads for your business.

• Everything You Need to Know About Podcasting

  John sits down with John Lee Dumas, host of the popular podcast EOFire, to talk about how he got his start in podcasting and how business owners can create their own show.

• How Reducing Friction Increases Revenue

  John sits down with Roger Dooley to discuss his new book, Friction. They discuss the concepts of friction and organizational drag in business, and how to find and address issues of friction, even in an organization that's resistant to change.

• How to Turn Your Product Idea Into a Business

  John speaks with Jules Pieri, founder and CEO of the Grommet, about how makers differ from other entrepreneurs and what they must do to create a business around their product idea.

• Making Sales Prospecting Fun and Easy

  John visits with Tom Martin, author, speaker, and founder of the digital strategy agency Converse Media. Martin understands how difficult sales prospecting can be, and today he shares his secrets for making the process less intimidating.

• How to Roll Out the Red Carpet for Your Customers

  John speaks with Donna Cutting, CSP, founder and CEO of Red Carpet Learning Systems about how to give your customers the star treatment.

• How to Make Storytelling Work for Your Brand

  John speaks with Kyle Gray, founder of The Story Engine, about what works (and what doesn't) when you're crafting a story about your brand.

• How Giving Back Can Create Business Success

  John chats with Sam Ashdown, a successful entrepreneur with three real estate businesses, about how she founded her companies and her commitment to teaching other local business owners important marketing strategy and skills.

• Tapping Into Existing Connections to Network Smarter

  John chats with David Burkus, author of Friend of a Friend, about how and why to engage with your existing, meaningful contacts when networking, rather than trying to cultivate a whole new network.

• What it Means to be a Self-Reliant Entrepreneur

  John introduces his upcoming book, The Self-Reliant Entrepreneur, and shares a reading from the project.

• Why Great Leaders Give Less Advice and Listen More

  John chats with Michael Bungay Stanier, founder and CEO of Box of Crayons and author of The Coaching Habit. They talk about how leaders can establish the kind of relationship that will get the best work out of their team.

• Why Your Marketing Must Be Led By Strategy First

  John talks about the importance of establishing a strategy first approach to marketing, rather than just focusing on a jumble of marketing tactics to get the job done.

• Erasing Limits to Find Your Purpose

  John chats with Laura Gassner Otting, author of Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life about how to use the framework of consonance to find and define your own purpose.

• Model for Marketing Maturity, Stage Three: Ignite

  John discusses the third stage of establishing a fully realized marketing strategy. In this stage, you go deeper into existing channels and add the final three channels to your marketing model.

• Model for Marketing Maturity, Stage Two: Grow

  John discusses the second phase of a fully realized marketing model. Once you have your foundation in place, you can begin to add more to those channels and incorporate other layers to your strategy.

• Model for Marketing Maturity, Stage One: Build

  John discusses the first stage of establishing a fully realized marketing strategy. Building up a solid foundation of online assets will allow you to grow and ignite your marketing efforts as your strategy begins to mature.

• How Small Businesses Can Compete in the Online Marketplace

  John speaks with Dan Breeden, a senior manager of strategic alliances at Yahoo Small Business, about what it takes for a small business to stand out online.

• Getting Smart About the Business of Education

  John chats with Danny Iny, founder and CEO of Mirasee and author of the book Leveraged Learning: How the Disruption of Education Helps Lifelong Learners and Experts with Something to Teach. They discuss the changing landscape of online education and what...

• Marrying Content with the Customer Journey

  John chats with Arnie Kuenn, founder and CEO of Vertical Measures, about his latest book The Customer Journey. They discuss the customer journey and the role that effective content marketing plays in guiding buyers through the journey.

• Questioning Best Practices to Do Great Work

  John chats with Jay Acunzo, author of Break the Wheel, about why it's time to do away with best practices in order to create truly innovative solutions to your business problems.

• How Businesses Can Survive the Latest Marketing Rebellion

  John speaks with Mark Schaefer, marketing expert and author of Marketing Rebellion, about how the customer journey has fundamentally changed over the past few years, and how marketers can thrive in this new environment.

• The Benefits of Including Video on Your Website

  John talks about why it's so important to include video on your website and shares tips for easy video creation, editing, and publication.

• What Local Businesses Need to Know About the State of Local SEO

  John speaks with Neil Crist, VP of Product and Engineering at Moz, about the latest changes in the local SEO landscape, and what small business owners need to know to succeed at SEO.

• Why Your Site Must Switch to HTTPS (And How to Do It)

  John breaks down the technical topic of HTTPS. He shares why your site must migrate from HTTP and how to make that happen.

• What Sport Can Teach Us About Business

  John interviews Alan Stein, Jr., who uses the lessons he learned as a basketball performance coach to inform his current work as a business coach, speaker, and author. They discuss what business leaders can learn from the world of sports about managing th...

• 10 Things to Consider About Your Website in 2019

  John discusses the 10 most important elements and approaches to think about as you look to update and optimize your website this year.

• How to Prepare for a Brand Crisis

  John speaks with Melissa Agnes, a crisis management strategist and author of the book Crisis Ready. They talk about the importance of crisis preparedness, and how being ready for any eventuality can help you identify new opportunities for your business.

• Setting the Stage for a Moment of Awakening

  John sits down with James Fell, a health expert and author of The Holy Sh!t Moment, to discuss how to become more attuned to the feeling of awakening so that you can make space for a moment of epiphany in your own life.

• Creating a Community for Entrepreneurs

  John speaks with Abdo Riani, founder of Startup Circle, about his entrepreneurial journey and his experience in building a network to serve other entrepreneurs.

• The Benefits of Giving Intentional Attention

  John speaks with Neen James, author of "Attention Pays: How to Drive Productivity, Profitability, and Accountability," about how being intentional in how we give our attention can improve our professional and personal lives.

• How Installing a Marketing System Serves Consultants and Their Clients

  John interviews Ben Robertson, owner of Menadena and a member of the Duct Tape Marketing Consultant Network. They discuss the importance of installing a marketing system to measure ROI and generate greater results.

• Getting the Most Out of Your Content

  John chats with Pamela Wilson, founder of BIG Brand System and author of Master Content Strategy, about how to create content that enhances your bottom line and works effectively over the lifetime of your business.

• The Three Elements of an Effective Total Online Presence

  John Jantsch discusses the three major elements that go into creating an effective total online presence for a modern small business: website, SEO, and content.

• Growing Your Business While Growing as an Entrepreneur

  John talks with Jill Nelson, founder and CEO of Ruby Receptionists, about her entrepreneurial journey and the secrets to creating a successful company with a happy team.

• How To Reliably Generate Big Ideas for Your Business

  This week, John sits down with Mike Brown, founder of The Brainzooming Group and author of Idea Magnets, to discuss the secrets to finding the next big idea for your business.

• The Secrets to Leading Creative People

  John interviews Todd Henry, author of Herding Tigers: Be the Leader That Creative People Need, about how to get the most out of the creative teams you manage.

• The Top Four Marketing Trends for 2019

  This week, John discusses what he sees as the four biggest areas of focus for small business marketing in 2019. If you are a small business owner or marketing consultant working with small businesses, you can't afford to ignore these trends.

• Finding Success and Happiness as a Company of One

  John speaks with Paul Jarvis, author of Company of One, about why scaling is not always the ultimate goal for an entrepreneur, and how to instead focus on building a business for yourself that is sustainable and aligned with your purpose.

• Managing an Expanding Business, With Your Mission Guiding the Way

  John sits down with Matt Scanlon, owner of The Hill KC. What started as a CrossFit gym is now morphing into a place that Scanlon hopes will help change the way the U.S. approaches preventative healthcare. He talks about how he's navigating his business th...

• Becoming a Great Leader, No Matter What Field You're In

  John sits down with Jason Kander, a former Army Captain and bestselling author of Outside the Wire: Ten Lessons I've Learned in Everyday Courage. Kander shares lessons about leadership that can be applied to any sector or industry.

• Using Technology to Build Connections in the Real World

  Dan Schawbel stops by to discuss his latest book, Back to Human: How Great Leaders Create Connection in the Age of Isolation. He and John talk about the downsides to remote work and how to overcome them and build community.

• How Human Connection Elevates Marketing

  This week, Seth Godin stops by to discuss the precepts in his latest book This Is Marketing, and why good marketing is about the long game and taking an empathetic view in addressing your customers' needs.

• Communicating with Empathy in the Digital World

  Dr. Nick Morgan discusses the pitfalls of virtual communication, which tends to remove the emotional connection we would experience in face-to-face conversations. He shares findings from his latest book, Can You Hear Me?, on what we can do to foster more...

• Building Accountable Leadership to Transform Your Business

  John speaks with Vince Molinaro, author of The Leadership Contract, about how to foster accountable leadership in your organization and the positive effect that can have on your business's success.

• Focus on Existing Assets to Generate Better Marketing Results

  John chats with Louis Gudema about his book Bullseye Marketing, and how to take advantage of the customers and assets you already have in order to grow your business.

• Google Ads Changes Affecting Small Businesses

  John discusses the recent changes to Google Ads (formerly Google AdWords) and how they affect the marketing approach for small business owners.

• Increase Your Focus and Combat Distractions

  Guest Chris Bailey, author of Hyperfocus, discusses what drives us to distraction in our tech-saturated world, and what we can do to combat those forces and gain greater focus.

• Why Sales and Marketing Need Each Other

  John talks with Pam Didner about her forthcoming book, Effective Sales Enablement, and why integrating your sales and marketing efforts can help both teams achieve greater success.

• The Seven Steps to Building a Marketing System

  Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven steps to building a successful marketing system that will generate great results for your business.

• How to Get the World Talking About Your Brand

  On this week's episode, John chats with Jay Baer about his latest book, Talk Triggers, and he shares how business owners can create operational strategies to generate incredible word-of-mouth for their brands.

• Letting Go of Perfection in Order to Achieve Your Goals

  Petra Kolber shares her views on perfection.

• The Secrets to Scaling Your Business

  The Secrets to Scaling Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandy McEwen Podcast Transcript My guest this week on the Duct Tape Marketing Podcast is Mandy McEwen. She is the founder and CEO of Mod...

• How to Create a Morning Routine That Breeds Success

  How to Create a Morning Routine That Breeds Success written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Benjamin Spall Podcast Transcript This week on the Duct Tape Marketing Podcast, I chat with Benjamin Spall. Spall is co-au...

• How to Edge Out Your Competition by Being Uncopyable

  How to Edge Out Your Competition by Being Uncopyable written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Steve A. Miller Podcast Transcript This week’s guest on the Duct Tape Marketing Podcast is Steve A. Miller. Miller is a c...

• Using Convenience to Disrupt the Competition

  Using Convenience to Disrupt the Competition written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Shep Hyken Podcast Transcript This week on the Duct Tape Marketing Podcast, I chat with Shep Hyken. He is the Chief Amazement...

• Fighting Unconscious Bias in Your Organization

  Fighting Unconscious Bias in Your Organization written by John Jantsch read more at Duct Tape Marketing   Marketing Podcast with Dolly Chugh Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Dolly Chugh. Chugh i...

• How to Transform Your Company Into an Inbound Organization

  How to Transform Your Company Into an Inbound Organization written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Todd Hockenberry Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Todd...

• Honest Startup Advice From Somebody Who’s Been Through It

  Honest Startup Advice From Somebody Who’s Been Through It written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rand Fishkin Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Rand Fishkin...

• How to Feel Less Busy and Get More Done

  How to Feel Less Busy and Get More Done written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Vanderkam Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Laura Vanderkam. She is the...

• How Chat Bots Can Help You Grow Your Business

  How Chat Bots Can Help You Grow Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Andrew Warner Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Andrew Warner, founder...

• Local SEO for Lead Generation

  Local SEO for Lead Generation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Justin Sturges Podcast Transcript SEO tools and strategies are constantly changing. All the while, it’s never been more important that you get...

• A Guide to Content Strategy and Brand Storytelling

  A Guide to Content Strategy and Brand Storytelling written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Kyle Gray Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Kyle Gray, founder of T...

• Voice Search: What Small Business Owner’s and Marketers Need to Know

  Voice Search: What Small Business Owner’s and Marketers Need to Know written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Voice Search An increasing number of people are turning to search devices, but not nece...

• How to Develop the Right Idea at the Right Time

  How to Develop the Right Idea at the Right Time written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Allen Gannett Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Allen Gannett. He is th...

• How to Use Social Media for Your Marketing Efforts in 2018

  How to Use Social Media for Your Marketing Efforts in 2018 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Social Media I thought I’d drop in and give you my take on where we are with social media. It ha...

• How to Monetize Your Expertise and Thrive

  How to Monetize Your Expertise and Thrive written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dorie Clark Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Dorie Clark. She is a marketing...

• How GDPR Highlights How We Should Be Marketing

  How GDPR Highlights How We Should Be Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ryan Urban Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Ryan Urban. He is the found...

• How to Get What You Want In Life

  How to Get What You Want In Life written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anthony Sullivan Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is entrepreneur and celebrity TV pitch...

• Tips on How to Stay Top of Mind

  Tips on How to Stay Top of Mind written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Hall Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is John Hall. John is the CEO and co-founder o...

• Cutting Through the Noise and Clutter in Marketing Today

  Cutting Through the Noise and Clutter in Marketing Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alison Stratten Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Alison Strat...

• John Jantsch Interviews Dan Shure

• How to Help Your Local Business Get Found Online

  How to Help Your Local Business Get Found Online written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Blumenthal Podcast Transcript People say a lot of things about SEO – it’s dead, it’s all tricks, it’s too hard. Here’s th...

• How to Get More Time Back In Your Work Week

  How to Get More Time Back In Your Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandi Ellefson Podcast Transcript My guest for this episode of the Duct Tape Marketing Podcast is Mandi Ellefson, a scalable freedo...

• The Value of Discoverable, Shareable, and Useful Content

  The Value of Discoverable, Shareable, and Useful Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Creating Useful Content There’s no way around it, there are a lot of marketing channels today. I’m...

• How to Attract Customers and Keep Them Forever

  How to Attract Customers and Keep Them Forever written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joey Coleman Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Joey Coleman. He is Chief...

• Does Everybody Need to Write a Book to Be Successful?

  Does Everybody Need to Write a Book to Be Successful? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tucker Max Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Tucker Max. He is th...

• A Story On How to Create Influence

  A Story On How to Create Influence written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bob Burg Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Bob Burg. He is a sought-after speaker at...

• How to Build a Small Business Brand Through Design

  How to Build a Small Business Brand Through Design written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brad Bouse Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Brad Bouse. He is the c...

• How to Create Content That Stands Out and Gets Results

  How to Create Content That Stands Out and Gets Results written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Garrett Moon Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Garrett Moon. He...

• Tips for Starting a Successful Business

  Tips for Starting a Successful Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Colleen DeBaise Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Colleen DeBaise. She is a bus...

• How to Tap Into the Subscription Economy

  How to Tap Into the Subscription Economy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anne Janzer Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Anne Janzer. She is an award-win...

• How to Build Your Team, Plan Your Exit and Create Your Legacy

  How to Build Your Team, Plan Your Exit and Create Your Legacy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scot Hunsaker Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Managing...

• Using Your Personality and Authentic Self to Build a Platform

  Using Your Personality and Authentic Self to Build a Platform written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chris Ducker Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Chris Duck...

• Stop Networking and Start Focusing on Relationships That Matter

  Stop Networking and Start Focusing on Relationships That Matter written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Scott Gerber Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Scott Ge...

• Facebook Advertising and Engagement for Small Businesses

  Facebook Advertising and Engagement for Small Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Facebook Advertising Facebook advertising for small business is a hot topic, and it’s gotten even h...

• How to Successfully Run a Business as a WordPress Consultant

  How to Successfully Run a Business as a WordPress Consultant written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Troy Dean Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Troy Dean. He...

• How a Virtual Assistant Can Save Your Sanity and Grow Your Business

  How a Virtual Assistant Can Save Your Sanity and Grow Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jess Ostroff Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jes...

• Content Marketing is About Customers, Not Keywords

  Content Marketing is About Customers, Not Keywords written by John Jantsch read more at Duct Tape Marketing If you liked this post, check out our Guide to Content Marketing for Small Business. Marketing Podcast with John Jantsch About Content Marketing f...

• John Jantsch Interviews Michael E. Gerber

• The Evolution of Networking and How It Can Benefit Your Business Today

  The Evolution of Networking and How It Can Benefit Your Business Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Corcoran Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is...

• Getting Started with Defining Your Ideal Client

  Getting Started with Defining Your Ideal Client written by John Jantsch read more at Duct Tape Marketing If you loved this podcast and post check out our Ultimate Guide to Small Business Marketing Strategy Marketing Podcast with John Jantsch About Definin...

• How to Be Successful By Honing What Makes You Powerful and Authentic

  How to Be Successful By Honing What Makes You Powerful and Authentic written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Carrie Kerpen Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Ca...

• Why It Is Essential to Put Strategy Before Tactics

  Why It Is Essential to Put Strategy Before Tactics written by John Jantsch read more at Duct Tape Marketing If you loved this podcast and post check out our Ultimate Guide to Small Business Marketing Strategy Marketing Podcast with John Jantsch About Stra...

• How to Apply the Principles of Aikido to Entrepreneurship

  How to Apply the Principles of Aikido to Entrepreneurship written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Michael Veltri Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Michael Velt...

• Tips for Attracting Local Clients

  Tips for Attracting Local Clients written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Mihm Podcast Transcript Perhaps the hottest area in the world of search today is local. I’ve been writing about this topic for about te...

• Why Local SEO is an Important Lead Generation Channel

  Why Local SEO is an Important Lead Generation Channel written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Justin Sturges Podcast Transcript SEO tools and strategies are constantly changing. All the while, it’s never been more i...

• Why Link Building is the New Networking

  Why Link Building is the New Networking written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Link Building Despite what you may have heard, link building is not some technical SEO-type of under-the-hood tactic...

• A Systematic Approach to Creating Meaningful Goals

  A Systematic Approach to Creating Meaningful Goals written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Colin Gray Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Colin Gray. He is a spe...

• How to Use Google AdWords for Local Businesses

  How to Use Google AdWords for Local Businesses written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Google AdWords Today I’m going to address Google AdWords for local businesses. This is going to be pretty pre...

• How to Market a Product Idea That Nobody Has Heard Of

  How to Market a Product Idea That Nobody Has Heard Of written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jonah Lupton Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jonah Lupton. He i...

• How to Prepare to Sell Your Business

  How to Prepare to Sell Your Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Matt Watson Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Matt Watson. He has been a developer...

• Why You Must Increase Your Negative Reviews

  Why You Must Increase Your Negative Reviews written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jay Baer Okay, I’ll admit, the headline for this post probably seems a little odd, so let me explain. No one likes or wants negativ...

• Building a Business Around An Unmet Need

  Building a Business Around An Unmet Need written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Kim Doyal It’s so easy to start a business today. You simply get online and start. Now I’m not saying it’s easy to own, operate, and p...

• Claiming and Optimizing Your Google My Business Profile

  Claiming and Optimizing Your Google My Business Profile written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Google My Business I want to talk to you today about Google My Business. It is a crucial online, dig...

• How to Use Social Media in 2018

  How to Use Social Media in 2018 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch About Social Media I thought I’d drop in and give you my take on where we are with social media. It hasn’t gone away, it hasn’t di...

• How National Companies Can Get Friendly in Local Markets

  How National Companies Can Get Friendly in Local Markets written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Megan Hannay Podcast Transcript I’ve long been a big fan of partnering with not for profits in your community. (I wro...

• How to Understand and Solve Your Customers’ Problems

  How to Understand and Solve Your Customers’ Problems written by John Jantsch read more at Duct Tape Marketing If you like this podcast and post, check out our Ultimate Guide to Small Business Marketing Strategy. Marketing Podcast with John Jantsch About P...

• Why Nobody is Finding Your Content

  Why Nobody is Finding Your Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Dean I believe that elements of SEO are now elevated to the strategic level. In other words, as you plan your message, website struct...

• Want to Be Like Amazon?

  Want to Be Like Amazon? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bryan Eisenberg Podcast Transcript C’mon, how are you going to be like Amazon – I mean, why would you want to? Here’s the thing most don’t realize abou...

• Getting What You Want in Life

  Getting What You Want in Life written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Anthony Sullivan Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is entrepreneur and celebrity TV pitchman...

• Get Rich Today by Teaching

  Get Rich Today by Teaching written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Danny Iny Podcast Transcript Teaching is the new selling – has been for about ten years now. But, something has changed in the last year or two. Use...

• An Introvert’s Guide to Putting Yourself Out There

  An Introvert’s Guide to Putting Yourself Out There written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Morra Aarons-Mele Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Morra Aarons-Mel...

• Invisible Influences that Surround Us

  Invisible Influences that Surround Us written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jonah Berger Most of us believe we are in charge of the decisions we make throughout each day. To some extent we certainly are, but many...

• How to Turn Marketing Costs Into Profit

  How to Turn Marketing Costs Into Profit written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Joe Pulizzi and Robert Rose Podcast Transcript Most of the success stories in business marketing circles these days involve product and...

• Unlocking the Power of 80/20

  Unlocking the Power of 80/20 written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Perry Marshall Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Perry Marshall. He is an online marketing...

• Creating Memorable Moments for Your Customers

  Creating Memorable Moments for Your Customers written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chip Heath Podcast Transcript Moments, the things that stick out and make one business more remarkable than another, can be plann...

• The Evolving Significance of SEO in Marketing Today

  The Evolving Significance of SEO in Marketing Today written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing Podcast is sponsored by ahrefs – one of my go-to SEO tools – enter to win a full year of ahrefs service ($...

• Be a Better Marketer by Finding Out What People Actually Want

  Be a Better Marketer by Finding Out What People Actually Want written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing Podcast is sponsored by ahrefs – one of my go-to SEO tools – enter to win a full year of ahrefs ...

• Traditional PR is Still a Fabulous Way to Stand Out

  Traditional PR is Still a Fabulous Way to Stand Out written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing Podcast is sponsored by ahrefs – one of my go-to SEO tools – enter to win a full year of ahrefs service ($...

• Webinar Best Practices Throughout the Customer Journey

  Webinar Best Practices Throughout the Customer Journey written by John Jantsch read more at Duct Tape Marketing This episode of the Duct Tape Marketing Podcast is sponsored by ahrefs – one of my go-to SEO tools – enter to win a full year of ahrefs servic...

• Increase Profits Through Specialization

  Increase Profits Through Specialization written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Philip Morgan Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Philip Morgan. He is a consult...

• Monetize Your Expertise and Thrive

  Monetize Your Expertise and Thrive written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dorie Clark Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Dorie Clark. She is a marketing and st...

• Winning Your Dream Clients

  Winning Your Dream Clients written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jake Jorgovan Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jake Jorgovan. He is the founder of Outbound...

• How to Cut Through the Noise and Clutter in Marketing Today

  How to Cut Through the Noise and Clutter in Marketing Today written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Alison Stratten Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Alison St...

• Enhance Your Life With a Side Hustle

  Enhance Your Life With a Side Hustle written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Chris Guillebeau Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Chris Guillebeau. He is an auth...

• Tackling the Sales Aspect of Being an Entrepreneur

  Tackling the Sales Aspect of Being an Entrepreneur written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jim Brown Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jim Brown, founder and h...

• Insights on Engagement

  Insights on Engagement written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Karen Steele Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Karen Steele, GVP of Corporate Marketing for Mark...

• Secrets to Finishing What You Start

  Secrets to Finishing What You Start written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jon Acuff Podcast Transcript Turns out that the secret to finishing what you start is a lot about how you actually start. What your goals a...

• The Hidden Personality Types That Drive Everything We Do

  The Hidden Personality Types That Drive Everything We Do written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Gretchen Rubin Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Gretchen Rubi...

• Sonic Branding and the New Rules of Marketing and PR

  Sonic Branding and the New Rules of Marketing and PR written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Meerman Scott Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is David Meerma...

• Be More Productive By Working Simply

  Be More Productive By Working Simply written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Carson Tate Routine, process, to-do and task lists – that’s how we get stuff done right? Turns out the most productive individuals all hav...

• How to Get the Right Mindset for Prospecting and Sales

  How to Get the Right Mindset for Prospecting and Sales written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Marylou Tyler Podcast Transcript Inbound, inbound, inbound – that’s marketing rally cry for that last few years. But a f...

• The Myth of the Starving Artist

  The Myth of the Starving Artist written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jeff Goins Podcast Transcript There are very few – maybe no – original ideas left, so stop beating yourself up looking for that one amazing new...

• Why Leaders Eat Last with Simon Sinek

  Why Leaders Eat Last with Simon Sinek written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Simon Sinek Podcast Transcript For this week’s episode of the Duct Tape Marketing Podcast, we’ll revisit my conversation with Simon Sinek...

• How to Create Ridiculously Good Content

  How to Create Ridiculously Good Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ann Handley Podcast Transcript The simple answer to the promise in today’s title is this – get Ann Handley’s lbook – Everybody Writes:...

• An Entrepreneur’s Journey to Success

  An Entrepreneur’s Journey to Success written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Landon Ray Podcast Transcript I’ve known this week’s guest for about a decade and in that time I’ve watched him grow from tiny start-up to...

• Improve Your Business by Getting the Most Out of Your Data

  Improve Your Business by Getting the Most Out of Your Data written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Jeff Sauer Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jeff Sauer. He...

• Create and Market Work That Lasts

  Create and Market Work That Lasts written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ryan Holiday Podcast Transcript For a creative work to last it must be the right work – but it must also be promoted in the right way. Few pe...

• Why We’re All Still Talking About Social Media

  Why We’re All Still Talking About Social Media written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rebekah Radice Podcast Transcript Social media didn’t go away – it just moved. It moved to become another strategic element of m...

• Is Podcasting for You?

  Is Podcasting for You? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rob Greenlee Podcast Transcript Every now and then I have to get pretty meta on my podcast and use it to talk about podcasting. Podcasting, both appeari...

• How to Free Up More Time In Your Work Week

  How to Free Up More Time In Your Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mandi Ellefson Podcast Transcript What’s your biggest problem? Is it time? Focus? Delegation? Those are the problems I hear about al...

• The Power of Little Ideas

  The Power of Little Ideas written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with David Robertson Podcast Transcript “Innovate or die.” That’s what Peter Drucker said, and I think a lot of people took that to mean that you have to...

• Turn Your Hunch Into the Next Big Thing

  Turn Your Hunch Into the Next Big Thing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bernadette Jiwa Podcast Transcript I think you know what to do – I really do. The problem is that in the storm of running the business...

• What Does the Future of Podcasting Look Like?

  What Does the Future of Podcasting Look Like? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tom Webster Podcast Transcript I’ve been podcasting a long time and it’s been pretty fun to see how this “channel” has evolved, p...

• The Science of Pre-Suasion

  The Science of Pre-Suasion written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Robert Cialdini Like so many others in marketing, one of the first books I read was Influence. Today this is required reading for anyone trying to p...

• Do You Fascinate?

  Do You Fascinate? written by John Jantsch read more at Duct Tape Marketing Marketing podcast with Sally Hogshead Why are you captivated by some people, but not others? Why do you recall some brands, yet forget the rest? In a distracted and overcrowded wor...

• How National Companies Can Get Friendly in Local Markets

  How National Companies Can Get Friendly in Local Markets written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Megan Hannay Podcast Transcript I’ve long been a big fan of partnering with not for profits in your community. (I wrot...

• The Key to Success? Taking Care of Your Community

  The Key to Success? Taking Care of Your Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Clark Podcast Transcript Community building is a big deal – so are a lot of things, but there’s no question that buildi...

• How to Build a Business Around An Unmet Need

  How to Build a Business Around An Unmet Need written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Kim Doyal It’s so easy to start a business today. You simply get online and start. Now I’m not saying it’s easy to own, operate, a...

• Find Out Why Nobody is Finding Your Content

  Find Out Why Nobody is Finding Your Content written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Brian Dean I believe that elements of SEO are now elevated to the strategic level. In other words, as you plan your message, websit...

• Is Growth Hacking for You?

  Is Growth Hacking for You? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Sean Ellis Podcast Transcript What do you think of when you hear the phrase “growth hacking?” Few trendy terms have been more misused and abused by...

• Convert Your Ideas and Messages Into Memorable Narratives

  Convert Your Ideas and Messages Into Memorable Narratives written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ron Ploof Podcast Transcript I enjoy it when someone can take a complex idea and make it simple without removing its...

• What You Need to Know About Your Privacy Online

  What You Need to Know About Your Privacy Online written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Ryan Dochuk Podcast Transcript Online Privacy – now there’s an oxymoron. (So love it when I get to use that word.) The more we...

• John Interviews Lolly Daskal

• John Interviews Scott Ingram

• John Interviews John Hall

• John Interviews Bryan Eisenberg

• John Interviews Carrie Wilkerson

• John Interviews Elizabeth Marshall

• John Interviews Andy Molinsky

• John Interviews David Mihm

• John Interviews Ben Beck

• John Interviews Vanessa Van Edwards

• John Interviews Stephen Shapiro

• John Interviews Mike Blumenthal

• John Interviews Chris Moody

• John Interviews Christopher Voss

• John Interviews Phil Jones

• John Interviews Jill Schiefelbein

• John Interviews Mark Schaefer

• John Interviews Javier Sanchez Lamelas

• John Interviews Mike Michalowicz

• John Interviews Dave Delaney

• John Interviews Annie Cushing

• John Interviews Tamsen Webster

• John Interviews John Couture

• John Interviews Danny Iny

• John Interviews Chris Guillebeau

• John Interviews James Altucher

• John Interviews Michael E. Gerber

• John Interviews Brian Ainsley Horn

• John Interviews Jonathan Fields

• John Interviews Josh Steimle

• John Interviews Joanna Wiebe

• John Interviews David Finkel

• John Interviews Viveka von Rosen

• John Interviews Michael Stelzner

• John Interviews John Lee Dumas

• John Interviews Pam Wilson

• John Interviews Grant Baldwin

• John Interviews Wade Foster

• John Interviews Laura Belgray

• John Interviews Neil Patel

• John Interviews Robert Cialdini

• Doug Interviews John Jantsch & Phil Singleton

• John Interviews Donna Cutting

• John Interviews Rachel Parker

• John Interviews Jenny Blake

• John Interviews Cameron Herold

• John Interviews Howard Behar

• John Interviews John Arena and Bryan Zarnett

• John Interviews Jessica Rhodes

• John Interviews Susan Baier

• John Interviews Jason Keath

• John Interviews Jonah Berger

• John Jantsch Solo Podcast

• John Jantsch Interviews Ash Maurya

• John Jantsch Interviews Nicole and Kelly

• John Jantsch Interviews Justin Sturges

• John Jantsch Interviews Phil Singleton

• John Jantsch Interviews Joe Pulizzi

• John Jantsch Interviews Nick Westergaard

• John Jantsch Interviews Chris Guillebeau

• John Jantsch Interviews Carrie Wilkerson

• John Jantsch Interviews Jon Morrow

• John Jantsch Interviews Brian Dean

• John Jantsch Interviews Dave Kerpen

• John Jantsch interviews Peter Shankman

• John Jantsch Interviews Nancy Duarte and Patti Sanchez

• John Jantsch Interviews Tim Sanders

• John Jantsch Interviews Pat Flynn

• John Jantsch Interviews Jaime Tardy

• John Jantsch Interviews Jay Baer

• John Jantsch Interviews Hugh Culver

• John Jantsch Interviews Stu Heinecke

• John Jantsch Interviews Adele Revella

• John Jantsch Interviews Nicholas Kusmich

• John Jantsch Interviews Danny Iny

• John Jantsch Interviews Scott Oldford

• John Jantsch Interviews Michael Zipursky

• John Jantsch Interviews Frank Pegram and Kevin Jordan

• John Jantsch Interviews Dov Gordon

• John Jantsch Interviews Adrienne Richardson

• John Jantsch Discusses Link Building

• John Jantsch Interviews Bedros Keuilian

• John Jantsch Interviews Amanda Holmes

• John Jantsch Interviews John Pollack

• John Jantsch Interviews Neil Patel

• John Jantsch Interviews Seth Godin

• John Janstsch Interviews Gabriel Weinberg

• John Jantsch Interviews Joe Pulizzi

• John Jantsch Interviews Lewis Howes

• John Jantsch Interviews Demian Farnworth

• John Jantsch Interviews Michael Port

• John Jantsch Interviews Matthew Dixon

• John Jantsch Interviews Lindsay McGregor

• John Jantsch Interviews Rick Perrault and Oli Gardner

• John Jantsch Interviews Jason Fried

• John Jantsch Interviews Brian Dean

• John Jantsch Interviews Mike Montague

• John Jantsch Interviews Sam Horn

• John Jantsch Interviews Tony Crabbe

• John Jantsch Interviews Sean Jackson

• John Jantsch Interviews Mark Winters

• John Jantsch Interviews Mitch Russo

• John Jantsch Interviews Kate Kendall

• John Jantsch Interviews Mike Blumenthal

• John Jantsch Interviews Mark Z. Fortune and Kevin Jordan

• John Jantsch Interviews Ian Altman

• John Jantsch Interviews Brian Clark

• John Jantsch Interviews Bernadette Jiwa

• John Jantsch Interviews David Mihm

• John Jantsch Interviews Gretchen Rubin

• Breakthrough Training Series Recording - Marketing Packages Session 1

• John Jantsch Interviews Marcus Sheridan

• John Jantsch Interviews John Warrilow

• John Jantsch Interviews Rohit Bhargava

• John Jantsch interviews Capt. Sully Sullenberger

• Breakthrough Training Series Audio

• John Jantsch Interviews Dorie Clark

• John Jantsch Interviews Mark W. Schaefer

• John Jantsch Interviews Ben Parr

• John Jantsch Interviews Guy Kawasaki

• John Jantsch interviews David Long

• John Jantsch Interviews Ted Wright

• John Jantsch Interviews Mark Roberge

• John Jantsch interviews Erica Dhawan

• John Jantsch Interviews Neil Patel

• John Jantsch interviews Michael Hyatt

• John Jantsch interviews Mikkel Svane

• John Jantsch interviews Ron Baker

• John Jantsch interviews Carson Tate

• John Jantsch interview Judy Carter

• John Jantsch interviews Bryan Eisenberg

• John Jantsch interviews Paul Roetzer

• Renewable Referrals

• John Jantsch interviews Ann Handley

• John Jantsch interviews David Meerman Scott

• John Jantsch interviews Jordan Harbinger

• John Jantsch interviews Tom Martin

• John Jantsch interviews Mike Michalowicz

• John Jantsch interviews Sally Hogshead

• John Jantsch interviews Simon Sinek

• John Jantsch interviews Ryan Holiday

• John Jantsch interviews Bill Hibbler

• John Jantsch interview Nick Morgan

• John Jantsch Duct Tape Selling

• John Jantsch Duct Tape Selling

• John Jantsch reads from Duct Tape Selling

• John Jantsch interviews Derek Coburn

• John Jantsch interviews John Lee Dumas

• John Jantsch interviews Chris Brogan

• John Jantsch interviews Bill Caskey

• John Jantsch interviews Paul Evans

• John Jantsch interviews Phil Simon

• John Jantsch interviews Carmine Gallo

• John Jantsch interview Pat Flynn

• John Jantsch interviews Christina Daves

• John Jantsch interviews Mike Stezlner

• John Jantsch interviews Cal Newport

• John Jantsch interviews Kim McDonald

• John Jantsch talks about podcasting

• John Jantsch interviews Jason Fried

• John Jantsch interviews Jeff Rorhs

• John Jantsch interviews Tom Rath

• John Jantsch interviews Tony Stubblebine

• John Jantsch interviews Alexis Ohanian

• John Jantsch interviews Jeff Korhan

• John Jantsch Interview Scott Stratten

• John Jantsch interviews Dan Zarrella

• John Jantsch interviews Ken Blanchard

• John Jantsch interviews Jonah Berger

• John Jantsch interviews John Gerzema

• John Jantsch interviews Sally Hogshead

• John Jantsch interviews Jay Baer

• John Jantsch interviews Tom Asacker

• John Jantsch interviews Adele Revella

• John Jantsch interviews Lee Odden

• John Jantsch interviews Mitch Joel

• John Jantsch talks about podcasting

• John Jantsch interviews Brian Solis

• John Jantsch interviews Chip Heath

• John Jantsch interviews Dan Martell

• John Jantsch interviews Jonathan Fields

• John Jantsch interviews Bernadette Jiwa

• John Jantsch interviews Matthew Dixon

• John Jantsch interviews Martha Beck

• John Jantsch interviews Randy Gage

• John Jantsch interviews John Mackey

• John Jantsch interviews Ekaterina Walter

• John Jantsch interviews Michael Port

• John Jantsch outlines monthly plan for building a Total Online Presence

• John Jantsch interviews Bill Cates

• John Jantsch Interviews Bob Burg

• John Jantsch lays out an annual content plan

• John Jantsch talks Fiscal Cliff on WSJ Radio

• John Jantsch interviews Seth Godin

• Does Every Consultant Need To Write a Book

  Marketing podcast with Guy Kawasaki I asked the question contained in the title of this post in a community I moderate on Google+ (Consultant Exchange- join us if you are a coach or consultant) Somewhat predictably answers fell into two camps - those with...

• The Myth of a Salesman

  Marketing podcast with Dan Pink My father was a salesman in the classic Willy Loman kind of way, without the sad tragedy part. He got up each week, packed his bags and went on the road to exchange his time and information for the monetary reward of an ord...

• Likeable Is Not a Department

  Marketing podcast with Dave Kerpen Dave Kerpen had the foresight a few years ago to lock up the term Likeable. It's the name of his business, Likeable Media, the name of his mega selling book Likeable Social Media and it's been applied to his latest work,...

• Power Seduction War and Mastery

  Marketing podcast with Robert Greene It's funny how pretty much everything is instructional in one way of another. When Robert Greene published the now cult classic The 48 Laws of Power people were a bit polarized. According to LA Times the book, "turned...

• Robert Greene

  John Jantsch of Duct Tape Marketing interviews Robert Greene author of The 48 Laws of Power, The Art of Seduction, The 33 Strategies of War, The 50th Law, and his most recent book Mastery.

• Reexamining Why You’re In Business

  Marketing podcast with Harley Manning (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) I think most of us would agree that the reason our businesses exist is to exchange v...

• With Email Marketing Sometimes You Need to Question the Rules

  Marketing podcast with DJ Waldow and Jason Falls (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) There are a handful of generally accepted “best practices” when it comes...

• Jason Falls & DJ Waldow

  John Jantsch of Duct Tape Marketing interviews Jason Falls & DJ Waldow.

• How to Grow Giant Prize Winning Pumpkins

  Marketing podcast with Mike Michalowicz (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Okay, I'll admit the title of this post is a bit odd for a marketing blog, but it...

• There’s Never Been a Better Time To Be an Entrepreneur

  Marketing podcast with Phil Auerswald (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe via other RSS device (Google Listen) Here's my take. There is no resource scarcity issue, dependence on oil, shortage of...

• JJ Ramberg

  John Jantsch of Duct Tape Marketing interviews JJ Ramberg.

• John Jantsch interviews Phil Auerswald

  Duct Tape Marketing's John Jantsch interviews Phil Auerswald, an associate professor at the School of Public Policy and a senior fellow at the Kauffman Foundation.

• John Jantsch interviews Ryan Holiday

• Doc Searls

  John Jantsch of Duct Tape Marketing interviews Doc Searls, co-author of Cluetrain Manifesto.

• John Jantsch interviews Chris Guillebeau

• Michael Hyatt

  Duct Tape Marketing's John Jantsch interviews Michael Hyatt, author of Platform.

• John Jantsch interviews Lee Odden

• Austin Kleon

  John Jantsch of Duct Tape Marketing interviews Austin Kleon, author of Steal Like an Artist and Newspaper Blackout.

• Bernie Farrari

  John Jantsch of Duct Tape Marketing interviews Bernie Farrari, author of Power Listening, Mastering the Most Critical Business Skill of All.

• Martha Beck

  John Jantsch of Duct Tape Marketing interviews Martha Beck, author of Finding Your Way in a Wild New World.

• Guy Kawasaki

  John Jantsch of Duct Tape Marketing interviews Guy Kawasaki author of What the Plus.

• Rhonda Abrams

  John Jantsch of Duct Tape Marketing interviews Rhonda Abrams, entrepuernuer, author, and nationally syndicated columnus.

• Charles Duhigg

  John Jantsch of Duct Tape Marketing interviews Charles Duhigg, staff writer for the New York Times and author of The Power of Habit.

• Lindsey Pollak

  John Jantsch's Duct Tape Marketing interviews Lindsey Pollak, bestselling author, consultant and internationally recognized expert on next generation career trends.

• Ramon Ray

  John Jantsch's Duct Tape Marketing interviews Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com.

• Greg Crabtree

  John Jantsc of Duct Tape Marketing interviews Greg Crabtree, CPA and founder of Crabtree, Rowe and Berger.

• David Mattson

  John Jantsch of Duct Tape Marketing interviews David Mattson, CEO and a partner at Sandler Systems, Inc.

• Laura Fitton 2

  John Jantsch of Duct Tape Marketing interviews Laura Fitton, Inbound Marketing Evangelist at HubSpot.

• Phil Simon

  John Jantsch of Duct Tape Marketing interviews Phil Simon, author of Age of The Platform: How Amazon, Apple, Facebook, And Google Have Redefined Business.

• Steve Jones

  John Jantsch of Duct Tape Marketing interviews Steve Jones, author of Brand Like a Rock Star.

• Laura Fitton

  John Jantsch of Duct Tape Marketing interviews Laura Fitton, Inbound Marketing Evangelist at HubSpot.

• Chris Brogan

  John Jantsch of Duct Tape Marketing interviews Chris Brogan, author of Google+ for Business.

• Joel Libava

  John Jantsch of Duct Tape Marketing interviews Joel Libava, the Franchise King.

• Duct Tape Marketing Podcast with Carrie Wilkerson

  John Jantsch of Duct Tape Marketing interviews Carrie Wilkerson, the Barefoot Executive and author of The Barefoot Executive: your guide to being your own boss and achieving financial success.

• Jon Gordon

  Listen to John Jantsch interview Jon Gordon about his new project, The Seed, finding purpose and happiness in life and work.

• Mari Smith

  John Jantsch of Duct Tape Marketing interviews Mari Smith, passionate social media leader and author of Relationship Marketing.

• AaronShapiro

  John Jantsch of Duct Tape Marketing interviews Aaron Shapiro author of Users Not Customers.

• DTM_AlexandraLevit

  John interviews Alexandra Levit - Former columnist for the Wallstreet Journal and author of Blindspots

• DTM_HarveyMackay

  John Interviews Harvey Mackay - bestselling author 

• DTM_JayHeinrichs

  John interviews Jay Heinrichs - author of Thank You for Arguing and Runs Figureofspeech.com

• DTM_JonathanFields

  John interviews Jonathan Fields author, entrepreneur, and speaker 

• DTM_DeanJackson

  Dean Jackson - Info Marketer helping real estate Agents and publishing best-sellers 

• DTM_DavidMScott

  John interviews David Meerman Scott - Marketing Strategist, Speaker, Seminar Leader, Author

• DTM_CarmineGallo

  John interivews Carmine Gallo - Author of Presentation Secrets of Steve Jobs, columnist, and author of The Power of Foursquare.

• DTM_AlPittampalli

  John interviews Al Pittampalli - founder of The Modern Meeting Company and author of Read This Before Our Next Meeting

• DTM_MikeSchultz

  John interviews Mike Schulz - publisher of RainToday and Co-Author of Rainmaking Conversations

• DTM_MikeStelzner

  John interviews Mike Stelzner - founder of Social Media Examiner and Author of Launch: How to Quickly Propel Your Business Beyond the Competition

• DTM_ChrisGooglePlus

  John interivews Chris Brogan - Well-know consultant, speaker, and author

• DTM_ContentasStrategy

  John discusses Content as a Strategy 

• DTM_DaveKerpen

  John inteviews Dave Kerpen - CoFounder of Likeable Media and author of Likeable Social Media

• DTM_DerekSivers

  John interviews Derek Sivers - founder of CD Baby

• DTM_MarketingStrategy

  In this podcast John Jantsch discusses Marketing Strategy Characteristics.

• DTM_EricReis

  John interviews Eric Reis - Entrepreneur in Residence as Harvard Business School and Author of The Lean Startup. 

• DTM_PeterSims

  John interviews Peter Sims - Author, Speaker, Entrepreneur

• DTM_ChuckMartin

  John Interviews Chuck Martin - CEO of Mobile Future Institute and Author of The Third Screen: Marketing to Your Customers in a World Gone Mobile

• DTM_DougHubbard

  John interviews Doug Hubbard - Applied Information Economics Method and author of How to Measure Anything

• DTM_StevenPressfield

  John interviews Author and Screenwriter Steven Pressfield 

• DTM_StephenDenny

  John interviews Stephen Denny - Competitive Strategy and Marketing Consultant. Author of Killing Giants

• DTM_MarketingHourglass

  John Jantsch explains the Marketing Hourglass concept.

• DTM_AndyKessler

  John interviews Andy Kessler - Former Hedge-fund Manager and Author of 5 books 

• DTM_JoshKaufman

  John interivews Josh Kaufman -  Author of The Personal MBA: Master the Art of Business 

• DTM_ScottGinsberg

  John interviews Scott Ginsberg - Author of 12 books, speaker, award-winning blogger, and producer of nametagtv.com

• DTM_HughMacLeod

  John interviews cartoonist Hugh MacLeod

• DTM_SethGodin_1

  John interviews Seth Godin - Bestselling author of 12 books, entrepreneur and agent of change.

• DTM_GuyKawasaki

  John interviews Co-Founder of Alltop and Author - Guy Kawasaki

• What Does Technology Want From Us?

  What Does Technology Want From Us?This content from: Duct Tape Marketing What Does Technology Want From Us?This content from: Duct Tape Marketing Marketing podcast with Kevin Kelly (Click to play or right click and "Save As" to download - Subscribe now v...

• DTM_MicahSolomon

    John interviews Micah Solomon - Customer Service Expert, Business Leader, Speaker, CoAuthor of Exceptional Profit: The Secrets of Building a Five-Star Customer Service Organization  

• Creating Customer Bliss

  Creating Customer BlissThis content from: Duct Tape Marketing Creating Customer BlissThis content from: Duct Tape Marketing Marketing podcast with Jeanne Bliss (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscrib...

• DTM_PeterShankman

  John interviews Peter Shankman - founder of Help a Reporter Out and CEO of the Geek Factor and author of Customer Service: New Rules for a Social Enabled World

• How to Find Part Time and Intern Help and Gigs

  How to Find Part Time and Intern Help and GigsThis content from: Duct Tape Marketing How to Find Part Time and Intern Help and GigsThis content from: Duct Tape Marketing Marketing podcast with Cari Sommer (Click to play or right click and "Save As" to do...

• The 4-Hour Entrepreneurial Body

  The 4-Hour Entrepreneurial BodyThis content from: Duct Tape Marketing The 4-Hour Entrepreneurial BodyThis content from: Duct Tape Marketing Marketing podcast with Tim Ferriss (Click to play or right click and "Save As" to download - Subscribe now via iTu...

• Has the Definition of a Job Changed Forever?

  Has the Definition of a Job Changed Forever?This content from: Duct Tape Marketing Has the Definition of a Job Changed Forever?This content from: Duct Tape Marketing Marketing podcast with Scott Gerber (Click to play or right click and "Save As" to downl...

• Accelerate Your Startup

  Accelerate Your StartupThis content from: Duct Tape Marketing Accelerate Your StartupThis content from: Duct Tape Marketing Marketing podcast with Brad Feld (Click to play or right click and "Save As" to download - Subscribe now via iTunes or subscribe v...

• The Content Inspiration and Creation Rules

  The Content Inspiration and Creation RulesThis content from: Duct Tape Marketing The Content Inspiration and Creation RulesThis content from: Duct Tape Marketing Marketing podcast with Ann Handley and C.C. Chapman (Click to play or right click and "Save...

• Smarter Faster Cheaper Podcast

  Smarter Faster Cheaper PodcastThis content from: Duct Tape Marketing Smarter Faster Cheaper PodcastThis content from: Duct Tape Marketing Marketing podcast with David Siteman Garland (Click to play or right click and "Save As" to download - Subscribe now...

• Do Small Businesses Need to Communicate Mission

  Do Small Businesses Need to Communicate MissionThis content from: Duct Tape Marketing Do Small Businesses Need to Communicate MissionThis content from: Duct Tape Marketing Marketing podcast with John Spence (Click to play or right click and "Save As" to...

• Are You Living The Life Other People Expect You To

  Are You Living The Life Other People Expect You ToThis content from: Duct Tape Marketing Are You Living The Life Other People Expect You ToThis content from: Duct Tape Marketing Marketing podcast with Chris Guillebeau (Click to play or right click and "S...

• Talking Small Business With the New York Times

  Talking Small Business With the New York TimesThis content from: Duct Tape Marketing Talking Small Business With the New York TimesThis content from: Duct Tape Marketing Marketing podcast with Loren Feldman (Click to play or right click and "Save As" to...

• Real Time is the Right Time

  Real Time is the Right TimeThis content from: Duct Tape Marketing Real Time is the Right TimeThis content from: Duct Tape Marketing Marketing podcast with David Meerman Scott (Click to play or right click and "Save As" to download - Subscribe now via iTu...

• Great Presentations Start With Resonance

  Great Presentations Start With ResonanceThis content from: Duct Tape Marketing Great Presentations Start With ResonanceThis content from: Duct Tape Marketing Marketing podcast with Nancy Duarte (Click to play or right click and "Save As" to download - Su...

• Rocket Lawyer Simplifies Small Business Legal Needs

  Rocket Lawyer Simplifies Small Business Legal NeedsThis content from: Duct Tape Marketing Rocket Lawyer Simplifies Small Business Legal NeedsThis content from: Duct Tape Marketing Marketing podcast with Charley Moore (Click to play or right click and "Sa...

• Consider eBay as a Small Business Sales Channel

  Consider eBay as a Small Business Sales ChannelThis content from: Duct Tape Marketing Consider eBay as a Small Business Sales ChannelThis content from: Duct Tape Marketing Marketing podcast with Lin Shearer (Click to play or right click and "Save As" to...

• Talking Money With inDinero

  Talking Money With inDineroThis content from: Duct Tape Marketing Talking Money With inDineroThis content from: Duct Tape Marketing Marketing podcast with Jessica Mah (Click to play or right click and "Save As" to download - Subscribe now via iTunes For...

• The Power of Sound

  The Power of SoundThis content from: Duct Tape Marketing The Power of SoundThis content from: Duct Tape Marketing Marketing podcast with Fabeku Fatunmise (Click to play or right click and "Save As" to download - Subscribe now via iTunes Marketers know tha...

• Creating a Boutique Business

  Creating a Boutique BusinessThis content from: Duct Tape Marketing Creating a Boutique BusinessThis content from: Duct Tape Marketing Marketing podcast with Sarah Petty (Click to play or right click and "Save As" to download - Subscribe now via iTunes Th...

• How To Increase Landing Page Conversion

  How To Increase Landing Page ConversionThis content from: Duct Tape Marketing How To Increase Landing Page ConversionThis content from: Duct Tape Marketing Marketing podcast with Rick Perreault and Oli Gardner of Unbounce (Click to play or right click an...

• DTM_EthanBloch

  Interview with Ethan Bloch Cofounder and CEO of Flowtown

• Sprouter Is Growing Start-up Business Connections

  Sprouter Is Growing Start-up Business ConnectionsThis content from: Duct Tape Marketing Sprouter Is Growing Start-up Business ConnectionsThis content from: Duct Tape Marketing Marketing podcast with Sarah Prevette (Click to play or right click and "Save...

• How Evernote Is Changing the Free Model

  How Evernote Is Changing the Free ModelThis content from: Duct Tape Marketing How Evernote Is Changing the Free ModelThis content from: Duct Tape Marketing Marketing podcast with Phil Libin (Click to play or right click and "Save As" to download - Subscr...

• Color As Branding Element

  Color As Branding ElementThis content from: Duct Tape Marketing Color As Branding ElementThis content from: Duct Tape Marketing Marketing podcast with Kate Smith (Click to play or right click and "Save As" to download - Subscribe now via iTunes Color has...

• Social Media Makes Email Even Stronger

  Social Media Makes Email Even StrongerThis content from: Duct Tape Marketing Social Media Makes Email Even StrongerThis content from: Duct Tape Marketing Marketing podcast with Gail Goodman (Click to play or right click and "Save As" to download - Subscr...

• Talking Little Things with Tom Peters

  Talking Little Things with Tom PetersThis content from: Duct Tape Marketing Talking Little Things with Tom PetersThis content from: Duct Tape Marketing Marketing podcast with Tom Peters (Click to play or right click and "Save As" to download - Subscribe...

• What Does Open Leadership Look Like?

  What Does Open Leadership Look Like?This content from: Duct Tape Marketing What Does Open Leadership Look Like?This content from: Duct Tape Marketing Marketing podcast with Charlene Li (Click to play or right click and "Save As" to download - Subscribe n...

• Power Friending Podcast

  Power Friending PodcastThis content from: Duct Tape Marketing Power Friending PodcastThis content from: Duct Tape Marketing Marketing podcast with Amber MacArthur (Click to play or right click and "Save As" to download - Subscribe now via iTunes My guest...

• Are You Delivering Happiness?

  Are You Delivering Happiness?This content from: Duct Tape Marketing Are You Delivering Happiness?This content from: Duct Tape Marketing Marketing podcast with Tony Hsieh (Click to play or right click and "Save As" to download - Subscribe now via iTunes M...

• Is SEO Copywriting Just Good Copywriting?

  Is SEO Copywriting Just Good Copywriting?This content from: Duct Tape Marketing Is SEO Copywriting Just Good Copywriting?This content from: Duct Tape Marketing Marketing podcast with Brian Clark (Click to play or right click and "Save As" to download - S...

• The Marketing Funnel Is Broken

  The Marketing Funnel Is BrokenThis content from: Duct Tape Marketing The Marketing Funnel Is BrokenThis content from: Duct Tape Marketing Marketing podcast with Joseph Jaffe (Click to play or right click and "Save As" to download - Subscribe now via iTun...

• Marketing in the Age of Google

  Marketing in the Age of GoogleThis content from: Duct Tape Marketing Marketing in the Age of GoogleThis content from: Duct Tape Marketing Marketing podcast with Vanessa Fox (Click to play or right click and "Save As" to download - Subscribe now via iTune...

• DTM_BobBurg_2

• DTM_MarcyShinder_2

• DTM_StephenMRCovey_2

• DTM_Zingermans_2

• DTM_ScottGinsberg_2

  Interview with Scott Ginsberg

• DTM_IvanMisner_2

  Interview with Ivan Misner

• DTM_DavidMeermanScott_2

  Interview with David Meerman Scott

• DTM_GuyKawasaki_2

• DTM_SethGodin_2

  Podcast with Seth Godin

• DTM_ChrisBrogan_2

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